Market Highlights: Pilates mats used in various disciplines include dance, yoga and classic callisthenics. It can be used in numerous ways, for different exercises and postures to make human body comfortable during the exercise. In the current scenario, yoga and exercise have become the new fitness mantra among millennial and aged population. Manufacturers are producing pilates mats in different shapes and sizes to suit various types of workouts. “Yoga in America” study, 36.7 million Americans participated in yoga in 2016, up from 20.4 million in 2012 according to the Yoga Journals. The market study is being classified, by Application (Yoga, Weight Training, Limbering Down and General Fitness Exercises) and major geographies with country level break-up that includes South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).
Key Players: The prominent players in the Pilates Mats are Adidas AG [Germany], Gaia, Inc. [United States], Hugger Mugger [United States], JadeYoga [United States], Manduka LLC. [United States], Nike [United States], PrAna [United States], Body-Solid [United States], Indiegogo [United States], Foams 4 Sports Ltd [United Kingdom] and Barefoot Yoga [United States].
Key Questions Answered in the Report What will the Pilates Mats Market size and the growth rate be in Future? What are the key factors driving the Pilates Mats Market? What are the key market trends and macro-economic impacting the growth of the Pilates Mats Market? What are the challenges to market growth? Who are the key vendors in the Pilates Mats Market? What are the market opportunities and threats faced by the vendors in the Pilates Mats Market? Trending factors influencing the market shares of the Vendors. What are the key outcomes of the five forces analysis of the Pilates Mats Market?
Research Methodology: The top-down and bottom-up approaches are used to estimate and validate the size of the Global Pilates Mats market. In order to reach an exhaustive list of functional and relevant players various industry classification standards are closely followed such as NAICS, ICB, SIC to penetrate deep in important geographies by players and a thorough validation test is conducted to reach most relevant players for survey in Pilates Mats market. In order to make priority list sorting is done based on revenue generated based on latest reporting with the help of paid databases such as Factiva, Bloomberg etc. Finally the questionnaire is set and specifically designed to address all the necessities for primary data collection after getting prior appointment by targeting key target audience that includes Manufacturers of Pilates Mats, Suppliers of Pilates Mats, Wholesalers, Distributors and Retailers of Pilates Mats, Fitness Industry, End Users and Others. This helps us to gather the data for the players revenue, operating cycle and expense, profit along with product or service growth etc. Almost 70-80% of data is collected through primary medium and further validation is done through various secondary sources that includes Regulators, World Bank, Association, Company Website, SEC filings, OTC BB, Annual reports, press releases etc.