The article cited AMA's Global Fortified Food Market Study explored substantial growth with CAGR of %. According the report, The strong demand for healthy food products and increasing awareness about the essential nutrients, such as vitamins and minerals among consumers, will accelerate the demand for fortified food products. is one of the primary growth factors for the market. The rising health consciousness among consumers
is also expected to contribute significantly to the Fortified Food market. Overall, applications of Fortified Food, and the growing awareness of them, is what makes this segment of the industry important to its overall growth. The presence of players such as Nestle (Switzerland), Kellogg (United States), Dean Foods (United States), Unilever (United Kingdom), Kraft Foods (United States), Meiji Group (Japan), Red Bull (Austria), The Proctor & Gamble Company (United States), General Mills, Inc (United States) and Hain Food Group Inc. (United States) may see astonishing sales in this Market and certainly improve revenue growth.
AMAs Analyst on the Global Fortified Food market identified that the demand is rising in many different parts of the world as "The strengthening economies of Asia Pacific present huge opportunities for enterprises
". One of the challenges that industry facing is "The increasing supervisory problems from the food safety department and excessive addition of a few minerals and vitamins in the food products"
The report provides an in-depth analysis and forecast about the industry covering the following key features:
Detailed Overview of Fortified Food market will help deliver clients and businesses making strategies. Influencing factors that thriving demand and latest trend running in the market What is the market concentration? Is it fragmented or highly concentrated? What trends, challenges and barriers will impact the development and sizing of Fortified Food market SWOT Analysis of profiled players and Porter's five forces & PEST Analysis for deep insights. What growth momentum or downgrade market may carry during the forecast period? Which region may tap highest market share in coming era? What focused approach and constraints are holding the Fortified Food market tight? Which application/end-user category or Product Type [Basic Food [Cheese, Butter, Yoghurt, Others], Processed Food, Extruded Products [Pasta, Snacks Food], Powdered Products [Infant Formula and Cereals, Powdered Beverages] and Value added Food [Juice, Condiments]] may seek incremental growth prospects? What would be the market share of key countries like Germany, USA, France, China etc.?
Market Size Estimation In market engineering method, both top-down and bottom-up approaches have been used, along with various data triangulation process, to predict and validate the market size of the Fortified Food market and other related sub-markets covered in the study.
o Key & emerging players in the Fortified Food market have been observed through secondary research. o The industrys supply chain and overall market size, in terms of value, have been derived through primary and secondary research processes. o All percentage shares, splits, and breakdowns have been determined using secondary sources and verified through primary sources.
Data Triangulation The overall Fortified Food market size is calculated using market estimation process, the Fortified Food market was further split into various segments and sub-segments. To complete the overall market engineering and arriving at the exact statistics for all segments and sub-segments, the market breakdown and data triangulation procedures have been utilized, wherever applicable. The data have been triangulated by studying various influencing factors and trends identified from both demand and supply sides of various applications involved in the study. Along with this, the Global Fortified Food market size has been validated using both top-down and bottom-up approaches.