Global Colour Cosmetic Market Overview:
Colour cosmetics is a broad term that includes a variety of products for the skin, eyes, cheeks, and lips. It is a growing market as consumers strive to always be selfie-ready. Colour cosmetics improve one's overall physical appearance by concealing flaws or defining features, making one appear healthier and more refreshed. Colour cosmetics have also been said to improve people's mental health by empowering them and increasing their self-confidence. The global Colour cosmetic industry is growing due to an increase in female professionals, increased awareness on the social media market, and fierce competition. Colour cosmetics products (also known as make-up) are intended to add Colour to the skin and thus improve its appearance. In recent years, formulators have sought what they call dual benefit ingredients, which do more than just adorn the face but also contain cosmetics ingredients that benefit the skin. According to AMA, the Global Colour Cosmetic market is expected to see growth rate of 7.4%
Growth Drivers
- Rising adoption and implementation of Augmented Reality in the beauty industry
- Increasing Women Professionalism and Disposable Income
- Rise in Consciousness among Consumer towards appearance of human body
Market Trends
- Rising preference for natural and organic personal care (NOPC) products
- Technological advancement in color cosmetics products
- Usage of multi functional makeup
Roadblocks
- Possibility of the presence of harmful chemical ingredients in cosmetic products hampers customer behavior
- Stringent government rules and regulation
Opportunities
- E-commerce channel influencing sales
- Increasing Demand for Organic Color Cosmetic
- High growth potential from emerging economies
Challenges
- High manufacturing and marketing costs
- Rapid Innovations in Cosmetics
- Increasing competition with International Players
Competitive Landscape:
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches, and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies.
Some of the key players profiled in the report are The Estée Lauder Companies Inc. (United States), Mary Kay Cosmetics (United States), Amway Corporation (United States), Chantecaille Beaute Inc. (United States), Coty Inc. (United States), Revlon Inc. (United States), Unilever N.V. (United KIngdom), L’Oreal Group (France), Avon Products, Inc. (United KIngdom), Kryolan Professional Make-Up (Germany), Shiseido Co. Ltd. (Japan) and Ciaté London (United KIngdom). Additionally, following companies can also be profiled that are part of our coverage like Chanel S.A. (France), Kose Corporation (Japan), YSL (France) and Benefit Cosmetics (United States). Analyst at AMA Research see United States Vendors to retain maximum share of Global Colour Cosmetic market by 2026. Considering Market by Distribution Channel, the sub-segment i.e. Offline will boost the Colour Cosmetic market.
Latest Market Insights:
In July 2016, L'Oréal signed an agreement to acquire IT Cosmetics, one of the fastest growing prestige beauty brands in the United States and In June 2017, Unilever signed an agreement to acquire Hourglass, the luxury color cosmetic brand.
Shiseido Company, Limited (“Shiseido”) is looking to release new skincare brand BAUM (a total of 27 products, 45 items) (manufacturer and distributor: ETWAS CO., LTD.) on Saturday, May 30, 2020 via its Prestige business category.
European commission cosmetics directive (ECCD), U.S. food and drug administration (FDA), and china food and drug administration (CFDA) are focusing on strengthening their position in the beauty care ingredients market through expansions, acquisitions, and new product launches
What Can be Explored with the Colour Cosmetic Market Study
Gain Market Understanding
Identify Growth Opportunities
Analyze and Measure the Global Colour Cosmetic Market by Identifying Investment across various Industry Verticals
Understand the Trends that will drive Future Changes in Colour Cosmetic
Understand the Competitive Scenario
- Track Right Markets
- Identify the Right Verticals
Research Methodology:
The top-down and bottom-up approaches are used to estimate and validate the size of the Global Colour Cosmetic market.
In order to reach an exhaustive list of functional and relevant players various industry classification standards are closely followed such as NAICS, ICB, SIC to penetrate deep in important geographies by players and a thorough validation test is conducted to reach most relevant players for survey in Colour Cosmetic market.
In order to make priority list sorting is done based on revenue generated based on latest reporting with the help of paid databases such as Factiva, Bloomberg etc.
Finally the questionnaire is set and specifically designed to address all the necessities for primary data collection after getting prior appointment by targeting key target audience that includes New Entrants/Investors, Analysts and Strategic Business Planners, Manufacturers of Colour Cosmetic, Suppliers and Distributors of Colour Cosmetic, Venture Capitalists and Private Equity Firms and End-Use Industry.
This helps us to gather the data related to players revenue, operating cycle and expense, profit along with product or service growth etc.
Almost 70-80% of data is collected through primary medium and further validation is done through various secondary sources that includes Regulators, World Bank, Association, Company Website, SEC filings, OTC BB, USPTO, EPO, Annual reports, press releases etc.