What is Smart Activity Trackers Market?
A smart activity tracker is a utility for monitoring and recording fitness activities such as walking distance, steps taken, heartbeat, and length of sleep. Smart activity trackers come in the form of legwear, earwear, earwear, glasses, and others. These devices can be connected to computers or any smartphone using the wireless connection mode. The growing trend in the use of fitness tracking devices, increasing awareness of various health-related issues such as obesity, and increasing demand for continuous and wireless health monitoring devices are important factors that are expected to positively affect tracker market demand during the forecast period. In addition, the increasing advantages of smart activity trackers and the popularity of smart devices coupled with the increasing adoption of technology are expected to fuel market growth in the years to come. Other factors that are fueling the demand for fitness trackers are growing health awareness in connection with a rising standard of living, which also contributes to the growth of the market. These trackers also include interactive operating systems and high-end activity tracking systems, which continue to add to the market growth. However, the risk of data theft and the high cost of the product are likely to hamper market growth over the forecast period. Still, the rising trend of the Internet of Things (IoT) ecosystem is expected to present various growth opportunities for the smart activity tracker market over the forecast period.
The market study is being classified by Type (Wrist Wear, Leg Wear and Others), by Application (Personal Use and Commercial Use) and major geographies with country level break-up.
Fitbit (United States), Samsung (South Korea), Xiaomi (China), Garmin Ltd. (United States), Jabra (Denmark), Atlas Wearables (United States), Moov Inc. (United States), MyZone (United Kingdom), Wahoo Fitness (United States), Gymwatch GmbH (Germany), Hykso (United States), Lumo Bodytech Inc. (United States), TomTom (Netherlands) and Wearable X (United States) are some of the key players profiled in the study.
The companies are now exploring the market by adopting mergers & acquisitions, expansions, investments, new developments in existing products, and collaborations as their preferred strategies. The players are also exploring new geographies and industries through expansions and acquisitions so as to avail a competitive advantage through combined synergies. Research Analyst at AMA predicts that United States Players will contribute to the maximum growth of Global Smart Activity Trackers market throughout the predicted period.
Analyst at AMA have segmented the market study of Global Smart Activity Trackers market by Type, Application and Region.
On the basis of geography, the market of Smart Activity Trackers has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
- Increase Health Consciousness among Consumers
- Increase in Population Rate
- A Rise in Trend of Internet of Things
- Increase in Trend of Wearable Technology among the Youth
- Rise in Healthy Retirement Trend
- High Cost of Smart Activity Tracker
- Advancement in Technology, And Stable Economic Growth
Key Target AudienceProviders of Smart Activity Trackers, Potential Technology Investors, Regulatory & Government Bodies, End Users, Downstream Vendors and Others
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