Event Planning Service Market Scope
Events refer to public gathering of populace art at a determined time and place. The purpose for staging an event can be increase in business profitability, celebratory, entertainment, and community causes among others. In addition, sponsorships from various brands as Redbull, Monster Energy, Nike, Cocoa Cola for major global three-day festival as well as small gig or act in a social club or arena boost the growth of the events industry
The market study is being classified by Type (Music Concert, Festivals, Sports, Exhibitions & Conferences, Corporate Events & Seminar and Others) and major geographies with country level break-up. According to AMA, the Global Event Planning Service market is expected to see growth rate of 10.7%
The companies are exploring the market by adopting expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions across the globe to avail competitive advantage through combined collaborations. Research Analyst at AMA predicts that United States Players will contribute to the maximum growth of Global Event Planning Service market throughout the predicted period.
Riviera Events (China), Entertaining Asia (Hong Kong), Live Nation Worldwide Inc. (United States), StubHub (United States), Anschutz Entertainment Group (United States), Pollstar (Oak View Group) (United States), Cvent Inc. (United States), Capita Plc. (United Kingdom) and Reed Exhibitions (United Kingdom) are some of the key players profiled in the study.
AdvanceMarketAnalytics has segmented the market of Global Event Planning Service market by Type, Application and Region.
On the basis of geography, the market of Event Planning Service has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). North America region held largest market share in the year 2019. Europe on the other hand stood as second largest market due to the presence of key companies into the region and high technological advancement.
- The Rise in Interest toward Entrepreneur & Business Seminars along with Music Concerts and Festive Gatherings
- Increase in Infrastructural Investment
- Increasing Globalization there will be a Surge in the Demand of Event Planning Service
- Sports Events have become more Commercialized
- High Demand from Emerging Market
- Technological upgradation, such as projection mapping that creates an augmented reality of experience created through projectors as well as branded multi-use apps that are used to bool tickets, survey attendees, and polling crowds in real time accelerate the market growth
- Higher Entry Cost Associated with Event Planning Services
- the Rising Concern Regarding Events Industry Fragmentation
Key Target AudienceService providers, Government regulation bodies, Private research organization, Government research organization and Others
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