What is LTE and 5G Broadcast Market?
LTE and 5G broadcast are used for different use cases, e.g. for digital signage, emergency alerts, stadiums, content delivery on automobile screens, and others. LTE-B is also used in use cases where mass video consumption is required, e.g. at live sporting events in a stadium. The increasing number of cellular subscribers is creating a growing demand for videos for popular content such as headlines and sports championships. 5G is known to be the fifth generation of cellular network technology. LTE and 5G broadcast techniques allocate some of the wireless network resources to the host of certain content so that a provider can send a single flow of information to all mobile users in a given region instead of sending a single stream to each user. These networks are widely used in connected cars, video-on-demand, e-newspapers, content delivery networks, radio, data feeds, and others. 5 G Broadcast offers television broadcasters and content providers the opportunity to extend their reach to customers, as the technology enables them to address mobile devices directly. In addition, the increasing end-use of video-on-demand is impacting the capacity required to deliver popular content, opening up new business opportunities for mobile operators. By using the broadcast service, users are automatically switched from streaming in standard unicast to optimized LTE broadcast or 5G broadcast, resulting in ineffective use of the spectrum. All of these factors result in the largest market share of video-on-demand end-use.
The market study is being classified by Type (LTE Broadcast and 5G Broadcast), by Application (Individual, Commercial and Government) and major geographies with country level break-up.
AT&T (United States), Athonet (Italy), Cisco Systems (United States), Enensys Technologies (France), Telstra (Australia), Reliance (India), KT Corporation (South Korea), NEC Corp (Japan), Netgear (United States), Qualcomm (United States), Samsung (South Korea) and Huawei (China) are some of the key players profiled in the study. Additionally, the Players which are also part of the research are China Unicom (Hong Kong) and SK Telecom (South Korea).
The companies are now exploring the market by adopting mergers & acquisitions, expansions, investments, new developments in existing products, and collaborations as their preferred strategies. The players are also exploring new geographies and industries through expansions and acquisitions so as to avail a competitive advantage through combined synergies. Research Analyst at AMA predicts that Asia Pacific Players will contribute to the maximum growth of Global LTE and 5G Broadcast market throughout the predicted period.
Analyst at AMA have segmented the market study of Global LTE and 5G Broadcast market by Type, Application and Region.
On the basis of geography, the market of LTE and 5G Broadcast has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
- Rising Demand for Smartphones
- Growing LTE Mobile Subscriber
- Growing Need for Fast Internet Connectivity with Ultra-Low Latency Connectivity for Broadcast Service
- Rising Application of Multimedia Services across Emerging Economies
- The Rising Consumer's Demand for Premium Content Such As Live Sports Events
- The Growing Demand for OTT Services, Such As Video-On-Demand, Mobile TV, Digital Radio, Along With the Live-Event Broadcast, Etc.
- High Initial Investment Involved In Expanding LTE And 5G Infrastructure
- The Growing Usage Of 5G Broadcast Services
- Increasing Video Traffic and Growing Demand for Seamless Mobile Data Service
- Increasing Demand for Minimizing the Network Capacity Congestion
- Refusal in Migration from the Infrastructure of the Legacy
Market Leaders and some development strategies
In November 2018, Qualcomm Technologies, which is a subsidiary of Qualcomm Incorporated, had joined hands with the Datang Telecom Group (China), which is a subsidiary of China Information and Communication Technologies Group, so as to accelerate the commercial deployment of LTE-V2X direct communication technology as well as applications based on 3rd-Generation Partnership Project (3GPP).
In April 2019, KT Corporation had launched the world's first nationwide commercial 5G cellular network in South Korea, ushering in a new era of super-fast and highly reliable connectivity for consumers and businesses. On April 3rd, KT had unveiled its very first B2C subscriber for the nationwide next-generation wireless network. KT is also the first to offer unlimited data plans for its 5G network services so that users can get the most out of the super-fast, ultra-low latency of 5G connectivity.
Key Target AudienceProviders of LTE and 5G Broadcast, End-Users, Potential Investors, Market Research Firms, Regulatory Bodies and Others
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