Global Bathroom Tissues Market Overview:
Bathroom tissue is a soaking paper which is made from the tissue paper instead of the cloth. Unlike cloth towels, these are disposable and hence are to be used only once. These easily soak up the water owing to the fact that they are loosely woven which hereby enables water to travel between them. The bathroom tissues can either be individually packed as stacks like folded towels or can also be coiled or mostly come in the form of rolls. These tissues have similar purposes to that of any conventional napkin such as drying the hands, wiping other surfaces, and at times can be used for cleaning up as well. Some of the key players profiled in the study are Kimberly-Clark (United States), Essity (Sweden), Georgia-Pacific (United States), Procter& Gamble (United States), SCA Group (United Kingdom), Daio Paper Corporation (Japan), Lotus Tissue Papers Products (India), Cascades (Canada), Green Forest (United States), Oji Paper Company (Japan), Kruger Products Inc. (United States) and Windsoft Label (United States).
On the basis of geography, the market of Bathroom Tissues has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channel, the sub-segment i.e. Online will boost the Bathroom Tissues market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by End-User, the sub-segment i.e. Restaurants will boost the Bathroom Tissues market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Material Type, the sub-segment i.e. Wood Fibers will boost the Bathroom Tissues market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
- Increasing Use of Premium Quality Products
- Raising Concerns for Hygiene and Cleanliness
- Improving Economic Condition of the Consumers
- Growing Focus of Consumers Towards Product Premiumization
- Innovations in Packaging of Bathroom Tissues
- Increasing Demand for Hand Dryers
- Growth of the Hospitality Industry in Developing Countries
- Huge Market Potential for Bathroom Tissue Rolls
- Availability of Substitutes
The companies are now exploring the market by adopting mergers & acquisitions, expansions, investments, new developments in existing products, and collaborations as their preferred strategies. The players are also exploring new geographies and industries through expansions and acquisitions so as to avail a competitive advantage through combined synergies.
Target Audience:Manufacturers of Bathroom Tissues, Suppliers, and Distributors of Bathroom Tissues, Market Research Firms, End-Users, Potential Investors and Others
Major Objectives Focused through this Study To define, describe, and forecast the Global Bathroom Tissues market on the basis of product [One-Ply, Two-Ply, Luxury or Extra Soft, Unbleached and Others] , application [Personal Use and Commercial Use], key regions and end user
To provide in-depth information regarding major influencing factors affecting the growth of the market (trends, drivers, restraints, opportunities, and industry-centric and regional challenges)
To strategically analyse the micro-markets and important business segments with respect to individual growth drivers , market trends and potential, and historical contributions to the total market
Identifying the opportunities in the market for key stakeholders and detailing the competitive landscape for market leaders
To provide market size for various segments of the Bathroom Tissues market with respect to major geographies, namely, South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico)
To strategically profile the key players and analyzing their market shares and core competencies in the Bathroom Tissues industry
To track key developments such as product launches, expansions, agreements, partnerships, mergers & acquisitions, and R&D activities that are key factors in shaping the market
Available Customization: Data related to EXIM [Export- Import], production & consumption by country or regional level break-up can be provided based on client request**. Additionally, the Vendors which are also part of the research are .
** Confirmation on availability of data would be informed prior purchase
While framing the research framework, major and emerging players operating in the Bathroom Tissues market in various regions have been profiled, and their offerings, geographic footprints, and distribution/sales channels have been analysed through in-depth discussions. Top-down and bottom-up approaches have been used to determine the overall market size. Sizes of the other individual markets have been estimated using the percentage splits obtained through secondary sources such as Hoovers, Bloomberg BusinessWeek, and Dow Jones (Factiva), along with primary respondents. The complete methodology includes the study of the annual and financial reports of the key market players and extensive interviews with industry experts such as CEOs, VPs, directors, and marketing executives for key insights (both qualitative and quantitative) related to the market.