About Health Coaching
Health Coaching is used to engage client/patients in conversation to know their health behavior change. This coaching process is similar to talk therapy in that it involves two people discussing ideas and issues but related to health. People tend to hire health coaches to help them with a broad variety of health issues, such as weight loss, stress reduction, chronic conditions management, improving diet and exercise, tobacco cessation, addiction, adjusting to a life-altering health event, and among other. According to the Functional Medicine Coaching Academy, approximately 24 million Americans have been diagnosed with an autoimmune disease and nearly 2 billion people worldwide are overweight, including 41 million children. The demand for health coaching has increased in order to change bad lifestyle habits and manage physical activities to avoid various chronic diseases.
Attributes | Details |
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Study Period | 2018-2030 |
Base Year | 2023 |
Unit | Value (USD Million) |
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Established and emerging Players should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Aetna Inc. (United States), American Association for Health Education (United States), American Council of Exercise (United States), Cigna (United States), Cleveland Clinic (United States), Dr. Dears Wellness Institute (United States), Duke Integrative Medicine (United States), Health Coach Institute (United States), Humana (United States), International Coach Federation (United States), Kaiser Permanente (United States), Mayo Clinic (United States), National Society of Health Coaches (United States) and United Health Group(United States) are some of the key players that are part of study coverage.
Segmentation Overview
AMA Research has segmented the market of Global Health Coaching market by and Region.
On the basis of geography, the market of Health Coaching has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Coaching Type, the sub-segment i.e. Physical Activity will boost the Health Coaching market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by End User, the sub-segment i.e. Fitness Facilities & Health Clubs will boost the Health Coaching market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Influencing Trend:
Emergence of Corporate Health Coaching Programs
Market Growth Drivers:
Increasing Health Coach Programs and Change Bad Lifestyle Habits to Healthy Lifestyle
Challenges:
Lack of Awareness among Undeveloped Countries
Restraints:
Increasing Price of Personal Health Coaching
Opportunities:
Demand from Developed and Developing Countries and Need to Have Health Mentor for Adults
Market Leaders and their expansionary development strategies
In September 2022, the American Council on Exercise (ACE) announced an expansion of its health coaching education and training via the acquired of the Dr. Sears Wellness Institute (DSWI). DSWI will join ACE as part of a new division, ACE Health and Wellness. This new division is unprecedented for ACE and cements its role as a leader in the health coaching industry.
In June 2023, YourCoach.Health, the industry's only operating system for behavior change powered by health coaches, announced a partnership with Medisafe, the leading digital health company specializing in patient engagement and medication management, through which Medisafe's current and future customers will have the opportunity to augment their patient support programs by leveraging YourCoach's cross-speciality live health coaches to assist better patient outcomes.
Key Target Audience
New Entrants/Investors, Analysts and Strategic Business Planners, Health Coaching Providers and Government Regulatory and Research Organizations
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.