What is Gluten Free Products Market?
Gluten is a group of proteins generally found in certain grains including wheat, rye, and barley. It provides elasticity and moisture to food for maintaining its shape. It is safe for most of the people, but people with gluten sensitivity or celiac disease should avoid it to prevent adverse health effects. There is a rise in celiac gluten sensitivity and gluten intolerance among people. Roughly around 1% of the American population has celiac disease. Gluten-free products do not contain wheat, barley or rye. They also do not contain an ingredient derived from a gluten-containing grain that hasn’t been processed to remove gluten.
The market study is being classified by Type (Bakery Products, Snacks & RTE Products, Pizzas & Pasta, Condiments & Dressings, Seasonings & Spreads, Desserts & Ice Creams, Rice and Others) and major geographies with country level break-up.
Boulder Brands, Inc. (United States), The Hain Celestial Group Inc. (United States), General Mills Inc. (United States), Kellogg’s Company (United States), The Kraft Heinz Company (United States) and Hero Group AG (Switzerland) are some of the key players profiled in the study.
Research Analyst at AMA predicts that United States Vendors will contribute to the maximum growth of Global Gluten Free Products market throughout the predicted period.
Analyst at AMA have segmented the market study of Global Gluten Free Products market by Type, Application and Region.
On the basis of geography, the market of Gluten Free Products has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
- Increased Prevalence of Celiac Disease among People
- Rising Demand for Gluten-free Products from End-users
- Increased Awareness among People about Healthy Lifestyle
- Fluctuations in the Raw Material Prices
- Growing Food Industry Worldwide
- Robust Increase in the Distribution Channel
- Stringent Government Rules and Regulations
In August 2013, the Food and Drug Administration (FDA) announced a new rule for gluten-free food labeling. According to this rule, manufacturers that want to label their food “gluten-free” must comply with the FDA’s new definition of the term. In order to comply with this definition, the product in question must contain less than 20 parts per million of gluten.