Global Photo Merchandising Market Overview:
The photo merchandise is a personalized gifting and decor products that use photos. These products are mostly used by individual consumers and corporate offices. The demand for merchandising is increasing as the popularity of customized products has grown. This has led to an increase in the number of vendors investing in the photo merchandising market. Moreover, the traditional printing services are extending their services to include photo merchandising to meet the growing demand. Also, the additional skillsets and infrastructure required to extend their printing services to photo merchandise is minimal, because of which a number of small companies are able to provide these services, thus making merchandising an affordable proposition for a larger base of customers
- Growing gifting culture led to increased demand for personalized photo products
- Growing easy accessibility of photo merchandise
- High disposable income of the populace and the growing popularity of photo cards
- Introduction of 3D photo products
- Lack of awareness in developing economies
- New technology development in products
Some of the key players profiled in the report are American Greetings (United States), CafePress (United States), Snapfish (United States), Cimpress (Netherlands), Hallmark Licensing (United States), Shutterfly (United States), Amilon (Italy), RPI (United States), KITE (United Kingdom) and Vistaprint (India). Analyst at AdvanceMarketAnalytics see United States Vendors to retain maximum share of Global Photo Merchandising market by 2024. Considering Market by Distribution Channel, the sub-segment i.e. Online will boost the Photo Merchandising market.
On 28 Sept, 2018, To expand its photo and non-photo product offerings, Snapfish, LLC the premier personalized photo service and CafePress, a leading retailer of engaging merchandise and personalized gifts, today announced that they have entered into an Agreement and Plan of Merger pursuant to which Snapfish would acquire CafePress.
Data related to EXIM [Export- Import], production & consumption by country or regional level break-up can be provided based on client request**
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The top-down and bottom-up approaches are used to estimate and validate the size of the Global Photo Merchandising market.
In order to reach an exhaustive list of functional and relevant players various industry classification standards are closely followed such as NAICS, ICB, SIC to penetrate deep in important geographies by players and a thorough validation test is conducted to reach most relevant players for survey in Photo Merchandising market.
In order to make priority list sorting is done based on revenue generated based on latest reporting with the help of paid databases such as Factiva, Bloomberg etc.
Finally the questionnaire is set and specifically designed to address all the necessities for primary data collection after getting prior appointment by targeting key target audience that includes Producers of photo merchandise, Suppliers of photo merchandise parts, Wholesalers, distributers and retailers of photo merchandise, Printing industry, Governmental bodies, End User and Online Retailors.
This helps us to gather the data related to players revenue, operating cycle and expense, profit along with product or service growth etc.
Almost 70-80% of data is collected through primary medium and further validation is done through various secondary sources that includes Regulators, World Bank, Association, Company Website, SEC filings, OTC BB, USPTO, EPO, Annual reports, press releases etc.