Global User Behavior Analytics- Market Overview:
User behaviour analytics (UBA) is a cybersecurity method that watches a system's users in order to discover insider threats, targeted assaults, and financial fraud. UBA examines human behaviour patterns and analyses them for anomalies that suggest potential risks. The market demand is expected to be driven by an increase in the number of insider attacks in businesses around the world. The increased acceptance of behavioural analytics solutions for consumers and companies across various industries can also be contributed to market growth. Furthermore, the expanding usage of cloud computing as a data management tool is propelling the sector forward once more.
- Integration of advanced analytics and machine learning algorithms into behavior analytics in the U.S.
- Increasing Need of Security for Data in Various Organizations
- Lack of Skilled Operators
- Increasing Number of Cyber Attacks in BFSI and Defense Segment will Create Many Opportunities
- Rising investment in security solution in the U.S.
- High Upfront Cost and Complexity
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies.
Some of the key players profiled in the report are Bay Dynamics (United States), Gurucul (United States), Splunk (United States), Securonix (United States), Varonis (United States), Exabeam (United States), Aruba Networks (United States), IBM (United States), Dtex Systems (United States), E8 Security (United States), RSA Security (United States) and Rapid7 (United States). Analyst at AMA Research see United States Players to retain maximum share of Global User Behavior Analytics- market by 2026. Considering Market by Component, the sub-segment i.e. Software will boost the User Behavior Analytics- market. Considering Market by Deployment Model, the sub-segment i.e. On-Premises will boost the User Behavior Analytics- market. Considering Market by End User, the sub-segment i.e. Financial Services & Insurance will boost the User Behavior Analytics- market.
On December 01, 2020, Verint Systems Inc. today announced the addition of Digital Behavior Analytics to its Experience Cloud solution, creating a deep, insightful, and comprehensive view of digital customer interactions. The new solution captures and tracks millions of clicks, gestures, taps, and other actions so organizations can see and analyze how customers navigate digital properties, automate how they find and fix problems, and vastly improve bottom-line outcomes.
What Can be Explored with the User Behavior Analytics- Market Study
Gain Market Understanding
Identify Growth Opportunities
Analyze and Measure the Global User Behavior Analytics- Market by Identifying Investment across various Industry Verticals
Understand the Trends that will drive Future Changes in User Behavior Analytics-
Understand the Competitive Scenario
- Track Right Markets
- Identify the Right Verticals
The top-down and bottom-up approaches are used to estimate and validate the size of the Global User Behavior Analytics- market.
In order to reach an exhaustive list of functional and relevant players various industry classification standards are closely followed such as NAICS, ICB, SIC to penetrate deep in important geographies by players and a thorough validation test is conducted to reach most relevant players for survey in User Behavior Analytics- market.
In order to make priority list sorting is done based on revenue generated based on latest reporting with the help of paid databases such as Factiva, Bloomberg etc.
Finally the questionnaire is set and specifically designed to address all the necessities for primary data collection after getting prior appointment by targeting key target audience that includes New Entrants/Investors, Analysts and Strategic Business Planners, User Behavior Analytics Providers, User Behavior Analytics Service Providers, Venture Capitalists and Private Equity Firms, Government Regulatory and Research Organizations, End-users and Others.
This helps us to gather the data related to players revenue, operating cycle and expense, profit along with product or service growth etc.
Almost 70-80% of data is collected through primary medium and further validation is done through various secondary sources that includes Regulators, World Bank, Association, Company Website, SEC filings, OTC BB, USPTO, EPO, Annual reports, press releases etc.
Frequently Asked Questions (FAQ):1. What is the growth rate predicted for the Global User Behavior Analytics- Market?
The User Behavior Analytics- market is expected to see a CAGR of % during projected year 2020 to 2026.
2. Who are the top performing companies in User Behavior Analytics- Market?
Top performing companies in the Global User Behavior Analytics- market are Bay Dynamics (United States), Gurucul (United States), Splunk (United States), Securonix (United States), Varonis (United States), Exabeam (United States), Aruba Networks (United States), IBM (United States), Dtex Systems (United States), E8 Security (United States), RSA Security (United States) and Rapid7 (United States), to name a few.