The global plush toys market is anticipated to witness significant demand attributed to a surge in the number of events. Birthdays, Christmas, Valentine’s Day, and New Year are some of the occasions that will continue to boost sales of the plush toys in the global market. With the increasing demand for comfort and soft toys, manufacturers are gradually concentrating on producing toys with sponge, cotton, and fur clothing. Growing prevalence of various diseases such as Alzheimer’s disease is further likely to contribute towards the growth of the global market.This growth is primarily driven by Increasing Demand for Comfort and Soft Creature Toys, Growing Population of Children’s and Prevalence of Neurological Diseases.
Globally, a noticeable market trend is evident Increasing Number of Traditional Occasions, Manufacturers Are Focusing On Offering Festive Toys
. The Consumer Goods sector in the North America region has been increasing at a sustainable rate and further growth is expected to be witnessed over the forecast period, owing to the robust investments and expansion in production facilities in the region. Major Vendors, such as Mattel (United States), Bandai (Japan), Lego (Denmark), Hasbro (United States), Simba-Dickie Group (Germany), Spin Master Ltd (Canada), Budsies (United States), GIANTmicrobes (United States) and Build-A-Bear Workshop, Inc. (United States) etc have either set up their manufacturing facilities or are planning to start new provision in the dominated region in the upcoming years.
Key Developments in the Market:
On 4th June 2019, Mattel, Inc. has announced an international licensing agreement with Sanrio, Inc. Through this new partnership, Mattel will design and develop a wide array of toys, dolls, playsets, games, puzzles, baby gear, plush, vehicles and other products inspired by Hello Kitty & Friends and Hello Kitty Cafe, as well as a range of characters in the Sanrio portfolio – including Hello Kitty, Keroppi, Chococat, Badtz-Maru, Little Twin Stars, Tuxedosam, Pompompurin, My Melody, Hangyodon, and Pochacco, among others.
- Increasing Demand for Comfort and Soft Creature Toys
- Growing Population of Children’s
- Prevalence of Neurological Diseases
- Increasing Number of Traditional Occasions, Manufacturers Are Focusing On Offering Festive Toys
- Increasing Number of Puppet Shows Is Expected To Rev Up Sales
- Availability Of Various Toys
Huge Demand Due To Product Innovation Such As Safety and Advanced Features and High Adoption Due To Availability of Various Distribution Channels
AMA Research follow a focused and realistic research framework that provides the ability to study the crucial market dynamics in several regions across the world. Moreover, an in-depth assessment is mostly conducted by our analysts on geographical regions to provide clients and businesses the opportunity to dominate in niche markets and expand in emerging markets across the globe. This market research study also showcase the spontaneously changing Vendors landscape impacting the growth of the market. Furthermore, our market researchers extensively analyse the products and services offered by multiple players competing to increase their market share and presence.
Customization in the Report
AMA Research features not only specific market forecasts, but also include significant value-added commentary on:
- Market Trends
- Technological Trends and Innovations
- Market Maturity Indicators
- Growth Drivers and Constraints
- New Entrants into the Market & Entry/Exit Barriers
- To Seize Powerful Market Opportunities
- Identify Key Business Segments, Market Proposition & Gap Analysis
Against this Challenging Backdrop, Plush Toys Study Sheds Light on
The Plush Toys Market status quo and key characteristics. To end this, Analyst at AMA organize and took survey of the Plush Toys industry Vendors. The resultant snapshot serves as a basis for understanding why and how the industry can be expected to change.
Where Plush Toys industry is heading and what are the top priorities. Insights are drawn from financial analysis, the survey and interviews with key executives and industry experts.
How every company in this diverse set of Vendors can best navigate the emerging competition landscape and follow a strategy that helps them position to hold value they currently claim, or capture the new addressable opportunity.