Personal Care- Market Scope
Personal Care include the product and services used to improve personal hygiene and appearance. there are different type of product come under personal care namely skin care, hair care, oral care, body care, among others. In recent years, there is increasing in awareness in women for skin care and body care to improve their presence and men also started to showing interest in such products. United States have maximum industry in personal care products. Due to increasing personal care product and services production they are easy to available. Increasing demand of body care and specially skin care products show drive for personal care market
|Unit||Value (USD Million)|
|Key Companies Profiled||Loreal Paris (Europe), Uniliver (United Kingdom), Proctor and Gamble (United States), Kimberly Clark (United States), Colgate Palmotive (United States), The Estee Lauder Companies Inc. (United States), Johnson & Johnson (United States), Kao Corp (Japan), Natura &Co. (South America), Shiseido (Japan), Lvmh (Europe), Chanel (United Kingdom), Clarins (Europe), Bath & Body Works (United States) and Edgewell Personal Care (United States)|
Personal care market is a fragmented market due to the presence of various players. Companies are focusing on developing innovative products and solutions to improve quality, enhances and promotes performance, along with try to incorporate latest technology. The companies are coming up with partnerships or agreements along with planning strategic activities such as partnerships, product launch, mergers, and acquisitions which will help them to sustain in the market and maintain their competitive edge.
Loreal Paris (Europe), Uniliver (United Kingdom), Proctor and Gamble (United States), Kimberly Clark (United States), Colgate Palmotive (United States), The Estee Lauder Companies Inc. (United States), Johnson & Johnson (United States), Kao Corp (Japan), Natura &Co. (South America), Shiseido (Japan), Lvmh (Europe), Chanel (United Kingdom), Clarins (Europe), Bath & Body Works (United States) and Edgewell Personal Care (United States) are some of the key players that are part of study coverage.
The research aims to propose a patent-based approach in searching for potential technology partners as a supporting tool for enabling open innovation. The study also proposes a systematic searching process of technology partners as a preliminary step to select the emerging and key players that are involved in implementing market estimations. While patent analysis is employed to overcome the aforementioned data- and process-related limitations, as expenses occurred in that technology allows us to estimate the market size by evolving segments as target market from the total available market.
The study have segmented the market of Global Personal Care- market by Type , by Application (Male, Female and Children) and Region with country level break-up.
On the basis of geography, the market of Personal Care- has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). region held largest market share in the year 2022.
Market Leaders and their expansionary development strategiesIn November 2021, Edgewell Personal Care has acquired Billie Inc., U.S. based personal care Company for women for USD 310 million. Billie have products like razors, shaving cream, make up wipes, body lotion, lip balms, dry shampoo and body wash. This acquisition helped Edgewell to expand its presence in personal care market
In Nov 2022, L’Oréal launched brands premium and specialised products both at home and at salons in India. This product comes under category such as hair coloring, hair treatment, and hair care. These products sell by salons but also through online channels. This launch helped company to expand its presence in personal care market
Influencing Trend:Increasing Demand of Multi-Tasking Products and High Demand for Hydrochlorous Based Product in Skill Care
Market Growth Drivers:Increasing Demand of Body Care Product, Growing Demand for Pain less Hair Removal Solution Such As Laser Treatments, Increasing Awareness about Manscaping and High Demand of Eco-Friendly Product in Personal Care
Challenges:Maintain Effective Manufacturing Operations in a Situation That Is Continually Changing, Most of the Ingredients Used In Personal Care Product Are Hard To Clean, Hard To Find the Eco Friendly Substitutes for Already Used Products and Lack of Proper Regulation for Manufacturing
Restraints:Many Personal Care Product Contain Harmful Chemicals and Increasing Incidence of Deadly Allergy by Personal Care Product
Opportunities:Increasing technical advancement in personal acre product such as YSL Beauté Rouge Sur Mesure, the device to your smartphone and uses colour cartridges in swappable palettes of red, nude, orange, and pink.
Key Target AudiencePersonal Care Product Manufacturers, Raw Material Suppliers, Distributors, Government Bodies, Regulatory Bodies, Potential Investors, Research and Development Institutes, End Users and Others