Online Beauty and Personal Care Products Market Scope
The beauty and personal care products are used to enhance or change the appearance of the face, fragrance or the texture of the body. The online beauty and personal care products market is thriving these days owing to the increased online retail channels across the globe. The worldwide millennial are shifting towards the online purchase primarily due to the price sensitivity. The online retail channels are offering beauty and personal care products at a discounted rate as compared to offline channels. Moreover, the increased internet penetrations coupled with increasing smartphone users are also boosting the growth of the market. Additionally, the consumers mostly prefer online shopping as they get wider product portfolio, they can check reviews, prices, quality, and picture, among other factors.
The market study is being classified by Type (Skin Care, Hair Care, Color Cosmetics, Fragrances, Oral Hygiene Products, Bath and Shower Products, Male Grooming Products, Deodorants, Baby and Child Care Products and Others), by Application (Luxuary/Pharmarcy Market and Mass Market) and major geographies with country level break-up.
Research Analyst at AMA predicts that United States, France, and Chinese Vendors will contribute to the maximum growth of Global Online Beauty and Personal Care Products market throughout the predicted period.
L'Oréal S.A. (France), Unilever (United Kingdom), Procter & Gamble (United States), Estée Lauder Companies (United States), Shiseido (Japan), Philips (Netherland), Beiersdorf (Germany), Amore Pacific (South Korea), Avon (United Kingdom), Johnson & Johnson (United States) and Kao Corporation (Japan) are some of the key players profiled in the study. Additionally, the Vendors which are also part of the research are Chanel (France), LVMH (France), Coty (United States), Clarins (France), Natura Cosmeticos (Brazil), Revlon (United States), Pechoin (China), JALA Group (China), FLYCO (China) and Shanghai Jawha (China).
AdvanceMarketAnalytics has segmented the market of Global Online Beauty and Personal Care Products market by Type, Application and Region.
On the basis of geography, the market of Online Beauty and Personal Care Products has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).
Market Leaders and their expansionary development strategies
On 2 May 2019, Amorepacific Group, the largest global beauty company headquartered in Korea, announced the launch of Etude House in India. The brand is set to make its debut in the Indian market on April 30th exclusively through beauty retailer Nykaa. At present, Etude House has a market presence in more than 10 countries including the Middle East, East Asia and ASEAN markets.
On 18 Nov 2019, Coty Inc. and Kylie Jenner announced that they have entered into a long-term strategic partnership in order to jointly build and further develop Kylie’s existing beauty business into a global powerhouse brand. Together, Coty and Kylie will set and lead the strategic direction of the partnership, focusing on global expansion and entry into new beauty categories. Kylie and her team will continue to lead all creative efforts in terms of product and communications initiatives, building on her unrivalled global reach capabilities through social media.
- Mobile Shopping is growing
- AI Helps Shops Learn About Shoppers
- Big Data Plays a Big Part in Creating Personalized Experiences
- A Rise in Disposable Income of an Individual
- Increasing Number of Millennial Shoppers Worldwide
- Increasing Number of Online Retail Stores
- Celebrity Endorsements Fueling the Growth of the Market
- The Emerging Demand from Asia Pacific Region
- Most of the Consumers Still Prefer to Buy from Offline Channels
Key Target AudienceBeauty & Personal Care Products Manufacturers, Beauty & Personal Care Products Raw Material Suppliers, Beauty & Personal Care Products Online Traders, Regulatory & Government Bodies, Downstream Vendors, End Users and Others
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Data related to EXIM [Export- Import], production & consumption by country or regional level break-up can be provided based on client request**
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