What is High Dynamic Range Market?
High dynamic range (HDR) is a technology that improves the range of color and contrast in the digital image. It is a post-processing method used in imaging and photography for adding more dynamic range in a photograph in order to mimic what a human eye can see. High dynamic range imaging is more commonly used for real photograph scenes. More accurate representation, sharper and generally more beautiful images are possible with the help of high dynamic range.
The market study is being classified by Type (Capturing Devices {Smartphones and Cameras} and Display Devices {Televisions, Blu-Ray Players, Set-Top Boxes, Projectors, Laptops and Tablets}), by Application (Entertainment, Consumer Orientation, Security & Monitoring and Other) and major geographies with country level break-up.
LG Display Co., Ltd. (South Korea), OmniVision Technologies (United States), Samsung Electric Co., Ltd. (South Korea), Apple, Inc. (United States), Sony Corporation (Japan), Canon, Inc. (Japan), Nikon (Japan), Olympus (Japan), Pyxalis (France) and Photonfocus (Switzerland) are some of the key players profiled in the study. Additionally, the Players which are also part of the research are Panasonic Corporation (Japan), Casio Computer Co., Ltd. (Japan), Amcrest Technologies (United States) and Zosi Technology Co. Ltd. (Hong Kong).
Research Analyst at AMA predicts that Japanese Players will contribute to the maximum growth of Global High Dynamic Range market throughout the predicted period.
Segment Analysis
Analyst at AMA have segmented the market study of Global High Dynamic Range market by Type, Application and Region.
On the basis of geography, the market of High Dynamic Range has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Drivers
- Growing Demand for HDR Cameras, TVs and Smartphones
- Availability of HDR Products in Affordable Price
- Popularity of HDR Photography
Market Trend
- Trend of HDR Cameras and TVs
Restraints
- Requires High Bandwidth to Transmit Data to Other Devices
- Slow Adoption of HDR
Opportunities
- Rising Demand for HDR Large Display Products
- Demand from the Consumer Electronic Industry
Challenges
- Computational Complexity and High Memory Capacity Requirements
- Fluctuating Prices of the Raw Material May Hamper the Final Cost of the HDR Products
On 1st Feb 2019, Sony Corporation launched new 4K HDR TV series with object-based HDR remaster and super bit mapping HDR technology to reproduce enhanced depth, textures and natural colors.
Key Target Audience
High Dynamic Range Products Manufacturers, Raw Material Suppliers/ Buyers, Distributors, Government Body & Associations and End-user