What is Ebook Readers Market Scope?
The global Ebook market is expected to grow in the forecasted period due to growing awareness pertaining to saving paper and the increasing availability of free e-books on the Internet coupled with a shift in preference among tech-savvy users from traditional books to portable electronic reading devices. An eBook is an electronic version of a traditional print book that can be read by using a personal computer or by using an eBook reader. a trend towards digital is picking up in the educational sector and is particularly strong among institutions catering to students who attend distance learning schools, for-pro!t institutions, and traditional two- and four-year-degree programs and seek added value. In Europe, the UK ebook market comes closet to that of the US in size and growth because of its vibrant performance in digital publishing.
The Ebook Readers market study is being classified and major geographies with country level break-up.
The leading actor in the ebook market, Amazon.com, also dominates the US retail market for printed books. Significant revenue growth potential exists in emerging markets and developing countries. The key players are making partnerships with other service providing companies and expanding the current product portfolio are expected to remain as key strategies of manufacturers operating in the global e-book reader market to facilitate their sales growth. Long-term technology partnerships with business partners will help increase business revenue and new innovation strategy, thereby enabling e-book reader vendors to reach new potential markets. Research Analyst at AMA predicts that Players from United States will contribute to the maximum growth of Global Ebook Readers market throughout the predicted period.
Amazon (United States), Rakuten Kobo, Inc. (Canada), Barnes & Noble (United States), Hanvon Technology Co. Ltd. (China), Onyx International Inc. (China), PocketBook International SA (Switzerland), Aluratek Inc. (United States), Bookeen (France), ECTACO Inc. (United States) and Ematic (Singapore) are some of the key players profiled in the study. Additionally, the Players which are also part of the research are Arta Tech (Poland).
Analyst at AMA have segmented the market study of Global Ebook Readers market by Type, Application and Region.
On the basis of geography, the market of Ebook Readers has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). North America region held largest market share in the year 2019. Europe on the other hand stood as second largest market due to the presence of key companies into the region and high technological advancement.
Market Influencers and their development strategies
On 20th March 2019, Amazon has introduced the all-new Kindle, the first Kindle with a front light for under USD 100. Now readers can adjust the display brightness to read comfortably in even more places whether indoors at night or outside in the sun. The all-new Kindle also includes an updated design, the latest electronic ink technology for better contrast, and three months of Kindle Unlimited for free, a USD30 value.
In several European countries, book prices are regulated and are subject to reduced VAT, yet these regulations do not automatically apply to ebooks., In France, legislation to extend fixed prices to ebooks was introduced in 2011., In Spain, the existing “Book Law” is understood to cover ebooks as well as printed books. and In Germany, Börsenverein – the professional association for publishers and booksellers is lobbying the federal government for an extension of the law of fixed prices for books to ebooks.
Influencing Market Trend
- High Demand due to Ability to Read and Manage Purchased e-books in the Cloud
- Growing Demand from Students and Business Professionals
- Growing Usage of Smartphones, Tablets, and Phablets
- High Demand due to Use of Offline Dictionary
- Development of Enhanced Display Technologies for Alleviating E-readability
- High Demand owing to its great market potential as the next generation education system
- The Presence of Several Customers Unwilling to Spend Extra on Purchasing Tablets
Key Target AudienceEbook Readers Providers, Government Regulatory Bodies, Government Research Organizations, Private Research Organizations and Others
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