Global Publisher Ad Management software

Publisher Ad Management software Comprehensive Study by Type (On cloud, On-Premise), Application (Retail, Banking and Insurance, Ecommerce industry, Others), Mode (B2B, B2C, D2C) Players and Region - Global Market Outlook to 2028

Publisher Ad Management software Market by XX Submarkets | Forecast Years 2023-2028  

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  • Summary
  • Market Segments
  • Table of Content
  • List of Table & Figures
  • Players Profiled
Publisher Ad Management software Market Scope
Publisher Ad Management software is used by publishers to manage and sell ad inventory on their websites. The Publisher Ad Management software of ads/promoted content into your digital properties, including direct-sold ads, programmatic ads, and house (internal) ads. The main purpose of Publisher Ad Management software is used by publishers, advertisers, ad agencies, and ad networks to manage and run online advertising campaigns. It has wide application in Social Media for branding and marketing. Hence this is a factor that is triggering the market growth over the forecast period

AttributesDetails
Study Period2018-2028
Base Year2022
UnitValue (USD Million)
Key Companies ProfiledGoogle Ad Manager (United States), Media.net (United Arab Emirates), AdButler (Canada), ZEDO (United States), Broadstreet (United States), Kevel (United States), AdPushup (United States), Insticator (United States), Rubicon Project (United States), Epom Ad Server (Dominica), ONE by AO (India), RhthymOne (United States), DanAds (Sweden) and Others
CAGR%


The market is expected to grow market in advertising and social media It has wide application in is e-commerce industry is driving the demand for the market. Several companies are operating in the market to provide customers better offer with various features & unique offerings. The market is a highly fragmented market with the presence of several market players and local players. Which is triggering the market growth over the forecast period Research Analyst at AMA estimates that Deployment Vendors will contribute to the maximum growth of Global Publisher Ad Management software market throughout the predicted period.

Google Ad Manager (United States), Media.net (United Arab Emirates), AdButler (Canada), ZEDO (United States), Broadstreet (United States), Kevel (United States), AdPushup (United States), Insticator (United States), Rubicon Project (United States), Epom Ad Server (Dominica), ONE by AO (India), RhthymOne (United States), DanAds (Sweden) and Others are some of the key players that are part of study coverage.

About Approach
The research aims to propose a patent-based approach in searching for potential technology partners as a supporting tool for enabling open innovation. The study also proposes a systematic searching process of technology partners as a preliminary step to select the emerging and key players that are involved in implementing market estimations. While patent analysis is employed to overcome the aforementioned data- and process-related limitations, as expenses occurred in that technology allows us to estimate the market size by evolving segments as target market from the total available market.

Segmentation Overview
The study have segmented the market of Global Publisher Ad Management software market by Type , by Application (Retail, Banking and Insurance, Ecommerce industry and Others) and Region with country level break-up.

On the basis of geography, the market of Publisher Ad Management software has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). region held largest market share in the year 2022.

Market Leaders and their expansionary development strategies
On 2nd September 2021 integral ad Science acquire connected TV advertising leader publica.
On 21st July 2021 Total media solution launches tag to streamline publisher revenue management


Influencing Trend:
Rising demand for TV, OTT, and mobile ad formats and More adoption of audio and podcast ads scale-up

Market Growth Drivers:
Publisher Ad Management software is greater cost-saving tools and Increase advertising ROI Through optimization and automation

Challenges:
Data Security concern is another problem for Publisher Ad

Restraints:
Require large time to setup and More loading time is required

Opportunities:
Artificial intelligence (AI) underpins the growth of programmatic Publisher Ad Management software and Voice-activated virtual assistants are getting a footing in the Publisher Ad Management software

Key Target Audience
Marketing agency, Regulatory Authorities, New Entrants/Investors, Strategic Business Planners, Governments and End-Use Industry

Report Objectives / Segmentation Covered

By Type
  • On cloud
  • On-Premise
By Application
  • Retail
  • Banking and Insurance
  • Ecommerce industry
  • Others
By Mode
  • B2B
  • B2C
  • D2C

By Regions
  • South America
    • Brazil
    • Argentina
    • Rest of South America
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Taiwan
    • Australia
    • Rest of Asia-Pacific
  • Europe
    • Germany
    • France
    • Italy
    • United Kingdom
    • Netherlands
    • Rest of Europe
  • MEA
    • Middle East
    • Africa
  • North America
    • United States
    • Canada
    • Mexico
  • 1. Market Overview
    • 1.1. Introduction
    • 1.2. Scope/Objective of the Study
      • 1.2.1. Research Objective
  • 2. Executive Summary
    • 2.1. Introduction
  • 3. Market Dynamics
    • 3.1. Introduction
    • 3.2. Market Drivers
      • 3.2.1. Publisher Ad Management software is greater cost-saving tools
      • 3.2.2. Increase advertising ROI Through optimization and automation
    • 3.3. Market Challenges
      • 3.3.1. Data Security concern is another problem for Publisher Ad
    • 3.4. Market Trends
      • 3.4.1. Rising demand for TV, OTT, and mobile ad formats
      • 3.4.2. More adoption of audio and podcast ads scale-up
  • 4. Market Factor Analysis
    • 4.1. Porters Five Forces
    • 4.2. Supply/Value Chain
    • 4.3. PESTEL analysis
    • 4.4. Market Entropy
    • 4.5. Patent/Trademark Analysis
  • 5. Global Publisher Ad Management software, by Type, Application, Mode and Region (value and price ) (2017-2022)
    • 5.1. Introduction
    • 5.2. Global Publisher Ad Management software (Value)
      • 5.2.1. Global Publisher Ad Management software by: Type (Value)
        • 5.2.1.1. On cloud
        • 5.2.1.2. On-Premise
      • 5.2.2. Global Publisher Ad Management software by: Application (Value)
        • 5.2.2.1. Retail
        • 5.2.2.2. Banking and Insurance
        • 5.2.2.3. Ecommerce industry
        • 5.2.2.4. Others
      • 5.2.3. Global Publisher Ad Management software by: Mode (Value)
        • 5.2.3.1. B2B
        • 5.2.3.2. B2C
        • 5.2.3.3. D2C
      • 5.2.4. Global Publisher Ad Management software Region
        • 5.2.4.1. South America
          • 5.2.4.1.1. Brazil
          • 5.2.4.1.2. Argentina
          • 5.2.4.1.3. Rest of South America
        • 5.2.4.2. Asia Pacific
          • 5.2.4.2.1. China
          • 5.2.4.2.2. Japan
          • 5.2.4.2.3. India
          • 5.2.4.2.4. South Korea
          • 5.2.4.2.5. Taiwan
          • 5.2.4.2.6. Australia
          • 5.2.4.2.7. Rest of Asia-Pacific
        • 5.2.4.3. Europe
          • 5.2.4.3.1. Germany
          • 5.2.4.3.2. France
          • 5.2.4.3.3. Italy
          • 5.2.4.3.4. United Kingdom
          • 5.2.4.3.5. Netherlands
          • 5.2.4.3.6. Rest of Europe
        • 5.2.4.4. MEA
          • 5.2.4.4.1. Middle East
          • 5.2.4.4.2. Africa
        • 5.2.4.5. North America
          • 5.2.4.5.1. United States
          • 5.2.4.5.2. Canada
          • 5.2.4.5.3. Mexico
    • 5.3. Global Publisher Ad Management software (Price)
      • 5.3.1. Global Publisher Ad Management software by: Type (Price)
  • 6. Publisher Ad Management software: Manufacturers/Players Analysis
    • 6.1. Competitive Landscape
      • 6.1.1. Market Share Analysis
        • 6.1.1.1. Top 3
        • 6.1.1.2. Top 5
    • 6.2. Peer Group Analysis (2022)
    • 6.3. BCG Matrix
    • 6.4. Company Profile
      • 6.4.1. Google Ad Manager (United States)
        • 6.4.1.1. Business Overview
        • 6.4.1.2. Products/Services Offerings
        • 6.4.1.3. Financial Analysis
        • 6.4.1.4. SWOT Analysis
      • 6.4.2. Media.net (United Arab Emirates)
        • 6.4.2.1. Business Overview
        • 6.4.2.2. Products/Services Offerings
        • 6.4.2.3. Financial Analysis
        • 6.4.2.4. SWOT Analysis
      • 6.4.3. AdButler (Canada)
        • 6.4.3.1. Business Overview
        • 6.4.3.2. Products/Services Offerings
        • 6.4.3.3. Financial Analysis
        • 6.4.3.4. SWOT Analysis
      • 6.4.4. ZEDO (United States)
        • 6.4.4.1. Business Overview
        • 6.4.4.2. Products/Services Offerings
        • 6.4.4.3. Financial Analysis
        • 6.4.4.4. SWOT Analysis
      • 6.4.5. Broadstreet (United States)
        • 6.4.5.1. Business Overview
        • 6.4.5.2. Products/Services Offerings
        • 6.4.5.3. Financial Analysis
        • 6.4.5.4. SWOT Analysis
      • 6.4.6. Kevel (United States)
        • 6.4.6.1. Business Overview
        • 6.4.6.2. Products/Services Offerings
        • 6.4.6.3. Financial Analysis
        • 6.4.6.4. SWOT Analysis
      • 6.4.7. AdPushup (United States)
        • 6.4.7.1. Business Overview
        • 6.4.7.2. Products/Services Offerings
        • 6.4.7.3. Financial Analysis
        • 6.4.7.4. SWOT Analysis
      • 6.4.8. Insticator (United States)
        • 6.4.8.1. Business Overview
        • 6.4.8.2. Products/Services Offerings
        • 6.4.8.3. Financial Analysis
        • 6.4.8.4. SWOT Analysis
      • 6.4.9. Rubicon Project (United States)
        • 6.4.9.1. Business Overview
        • 6.4.9.2. Products/Services Offerings
        • 6.4.9.3. Financial Analysis
        • 6.4.9.4. SWOT Analysis
      • 6.4.10. Epom Ad Server (Dominica)
        • 6.4.10.1. Business Overview
        • 6.4.10.2. Products/Services Offerings
        • 6.4.10.3. Financial Analysis
        • 6.4.10.4. SWOT Analysis
      • 6.4.11. ONE by AO (India)
        • 6.4.11.1. Business Overview
        • 6.4.11.2. Products/Services Offerings
        • 6.4.11.3. Financial Analysis
        • 6.4.11.4. SWOT Analysis
      • 6.4.12. RhthymOne (United States)
        • 6.4.12.1. Business Overview
        • 6.4.12.2. Products/Services Offerings
        • 6.4.12.3. Financial Analysis
        • 6.4.12.4. SWOT Analysis
      • 6.4.13. DanAds (Sweden)
        • 6.4.13.1. Business Overview
        • 6.4.13.2. Products/Services Offerings
        • 6.4.13.3. Financial Analysis
        • 6.4.13.4. SWOT Analysis
      • 6.4.14. Others
        • 6.4.14.1. Business Overview
        • 6.4.14.2. Products/Services Offerings
        • 6.4.14.3. Financial Analysis
        • 6.4.14.4. SWOT Analysis
  • 7. Global Publisher Ad Management software Sale, by Type, Application, Mode and Region (value and price ) (2023-2028)
    • 7.1. Introduction
    • 7.2. Global Publisher Ad Management software (Value)
      • 7.2.1. Global Publisher Ad Management software by: Type (Value)
        • 7.2.1.1. On cloud
        • 7.2.1.2. On-Premise
      • 7.2.2. Global Publisher Ad Management software by: Application (Value)
        • 7.2.2.1. Retail
        • 7.2.2.2. Banking and Insurance
        • 7.2.2.3. Ecommerce industry
        • 7.2.2.4. Others
      • 7.2.3. Global Publisher Ad Management software by: Mode (Value)
        • 7.2.3.1. B2B
        • 7.2.3.2. B2C
        • 7.2.3.3. D2C
      • 7.2.4. Global Publisher Ad Management software Region
        • 7.2.4.1. South America
          • 7.2.4.1.1. Brazil
          • 7.2.4.1.2. Argentina
          • 7.2.4.1.3. Rest of South America
        • 7.2.4.2. Asia Pacific
          • 7.2.4.2.1. China
          • 7.2.4.2.2. Japan
          • 7.2.4.2.3. India
          • 7.2.4.2.4. South Korea
          • 7.2.4.2.5. Taiwan
          • 7.2.4.2.6. Australia
          • 7.2.4.2.7. Rest of Asia-Pacific
        • 7.2.4.3. Europe
          • 7.2.4.3.1. Germany
          • 7.2.4.3.2. France
          • 7.2.4.3.3. Italy
          • 7.2.4.3.4. United Kingdom
          • 7.2.4.3.5. Netherlands
          • 7.2.4.3.6. Rest of Europe
        • 7.2.4.4. MEA
          • 7.2.4.4.1. Middle East
          • 7.2.4.4.2. Africa
        • 7.2.4.5. North America
          • 7.2.4.5.1. United States
          • 7.2.4.5.2. Canada
          • 7.2.4.5.3. Mexico
    • 7.3. Global Publisher Ad Management software (Price)
      • 7.3.1. Global Publisher Ad Management software by: Type (Price)
  • 8. Appendix
    • 8.1. Acronyms
  • 9. Methodology and Data Source
    • 9.1. Methodology/Research Approach
      • 9.1.1. Research Programs/Design
      • 9.1.2. Market Size Estimation
      • 9.1.3. Market Breakdown and Data Triangulation
    • 9.2. Data Source
      • 9.2.1. Secondary Sources
      • 9.2.2. Primary Sources
    • 9.3. Disclaimer
List of Tables
  • Table 1. Publisher Ad Management software: by Type(USD Million)
  • Table 2. Publisher Ad Management software On cloud , by Region USD Million (2017-2022)
  • Table 3. Publisher Ad Management software On-Premise , by Region USD Million (2017-2022)
  • Table 4. Publisher Ad Management software: by Application(USD Million)
  • Table 5. Publisher Ad Management software Retail , by Region USD Million (2017-2022)
  • Table 6. Publisher Ad Management software Banking and Insurance , by Region USD Million (2017-2022)
  • Table 7. Publisher Ad Management software Ecommerce industry , by Region USD Million (2017-2022)
  • Table 8. Publisher Ad Management software Others , by Region USD Million (2017-2022)
  • Table 9. Publisher Ad Management software: by Mode(USD Million)
  • Table 10. Publisher Ad Management software B2B , by Region USD Million (2017-2022)
  • Table 11. Publisher Ad Management software B2C , by Region USD Million (2017-2022)
  • Table 12. Publisher Ad Management software D2C , by Region USD Million (2017-2022)
  • Table 13. South America Publisher Ad Management software, by Country USD Million (2017-2022)
  • Table 14. South America Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 15. South America Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 16. South America Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 17. Brazil Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 18. Brazil Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 19. Brazil Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 20. Argentina Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 21. Argentina Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 22. Argentina Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 23. Rest of South America Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 24. Rest of South America Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 25. Rest of South America Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 26. Asia Pacific Publisher Ad Management software, by Country USD Million (2017-2022)
  • Table 27. Asia Pacific Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 28. Asia Pacific Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 29. Asia Pacific Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 30. China Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 31. China Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 32. China Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 33. Japan Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 34. Japan Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 35. Japan Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 36. India Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 37. India Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 38. India Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 39. South Korea Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 40. South Korea Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 41. South Korea Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 42. Taiwan Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 43. Taiwan Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 44. Taiwan Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 45. Australia Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 46. Australia Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 47. Australia Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 48. Rest of Asia-Pacific Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 49. Rest of Asia-Pacific Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 50. Rest of Asia-Pacific Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 51. Europe Publisher Ad Management software, by Country USD Million (2017-2022)
  • Table 52. Europe Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 53. Europe Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 54. Europe Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 55. Germany Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 56. Germany Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 57. Germany Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 58. France Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 59. France Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 60. France Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 61. Italy Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 62. Italy Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 63. Italy Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 64. United Kingdom Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 65. United Kingdom Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 66. United Kingdom Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 67. Netherlands Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 68. Netherlands Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 69. Netherlands Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 70. Rest of Europe Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 71. Rest of Europe Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 72. Rest of Europe Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 73. MEA Publisher Ad Management software, by Country USD Million (2017-2022)
  • Table 74. MEA Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 75. MEA Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 76. MEA Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 77. Middle East Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 78. Middle East Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 79. Middle East Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 80. Africa Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 81. Africa Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 82. Africa Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 83. North America Publisher Ad Management software, by Country USD Million (2017-2022)
  • Table 84. North America Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 85. North America Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 86. North America Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 87. United States Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 88. United States Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 89. United States Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 90. Canada Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 91. Canada Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 92. Canada Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 93. Mexico Publisher Ad Management software, by Type USD Million (2017-2022)
  • Table 94. Mexico Publisher Ad Management software, by Application USD Million (2017-2022)
  • Table 95. Mexico Publisher Ad Management software, by Mode USD Million (2017-2022)
  • Table 96. Publisher Ad Management software: by Type(USD/Units)
  • Table 97. Company Basic Information, Sales Area and Its Competitors
  • Table 98. Company Basic Information, Sales Area and Its Competitors
  • Table 99. Company Basic Information, Sales Area and Its Competitors
  • Table 100. Company Basic Information, Sales Area and Its Competitors
  • Table 101. Company Basic Information, Sales Area and Its Competitors
  • Table 102. Company Basic Information, Sales Area and Its Competitors
  • Table 103. Company Basic Information, Sales Area and Its Competitors
  • Table 104. Company Basic Information, Sales Area and Its Competitors
  • Table 105. Company Basic Information, Sales Area and Its Competitors
  • Table 106. Company Basic Information, Sales Area and Its Competitors
  • Table 107. Company Basic Information, Sales Area and Its Competitors
  • Table 108. Company Basic Information, Sales Area and Its Competitors
  • Table 109. Company Basic Information, Sales Area and Its Competitors
  • Table 110. Company Basic Information, Sales Area and Its Competitors
  • Table 111. Publisher Ad Management software: by Type(USD Million)
  • Table 112. Publisher Ad Management software On cloud , by Region USD Million (2023-2028)
  • Table 113. Publisher Ad Management software On-Premise , by Region USD Million (2023-2028)
  • Table 114. Publisher Ad Management software: by Application(USD Million)
  • Table 115. Publisher Ad Management software Retail , by Region USD Million (2023-2028)
  • Table 116. Publisher Ad Management software Banking and Insurance , by Region USD Million (2023-2028)
  • Table 117. Publisher Ad Management software Ecommerce industry , by Region USD Million (2023-2028)
  • Table 118. Publisher Ad Management software Others , by Region USD Million (2023-2028)
  • Table 119. Publisher Ad Management software: by Mode(USD Million)
  • Table 120. Publisher Ad Management software B2B , by Region USD Million (2023-2028)
  • Table 121. Publisher Ad Management software B2C , by Region USD Million (2023-2028)
  • Table 122. Publisher Ad Management software D2C , by Region USD Million (2023-2028)
  • Table 123. South America Publisher Ad Management software, by Country USD Million (2023-2028)
  • Table 124. South America Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 125. South America Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 126. South America Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 127. Brazil Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 128. Brazil Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 129. Brazil Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 130. Argentina Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 131. Argentina Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 132. Argentina Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 133. Rest of South America Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 134. Rest of South America Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 135. Rest of South America Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 136. Asia Pacific Publisher Ad Management software, by Country USD Million (2023-2028)
  • Table 137. Asia Pacific Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 138. Asia Pacific Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 139. Asia Pacific Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 140. China Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 141. China Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 142. China Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 143. Japan Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 144. Japan Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 145. Japan Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 146. India Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 147. India Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 148. India Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 149. South Korea Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 150. South Korea Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 151. South Korea Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 152. Taiwan Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 153. Taiwan Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 154. Taiwan Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 155. Australia Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 156. Australia Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 157. Australia Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 158. Rest of Asia-Pacific Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 159. Rest of Asia-Pacific Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 160. Rest of Asia-Pacific Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 161. Europe Publisher Ad Management software, by Country USD Million (2023-2028)
  • Table 162. Europe Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 163. Europe Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 164. Europe Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 165. Germany Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 166. Germany Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 167. Germany Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 168. France Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 169. France Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 170. France Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 171. Italy Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 172. Italy Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 173. Italy Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 174. United Kingdom Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 175. United Kingdom Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 176. United Kingdom Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 177. Netherlands Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 178. Netherlands Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 179. Netherlands Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 180. Rest of Europe Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 181. Rest of Europe Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 182. Rest of Europe Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 183. MEA Publisher Ad Management software, by Country USD Million (2023-2028)
  • Table 184. MEA Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 185. MEA Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 186. MEA Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 187. Middle East Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 188. Middle East Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 189. Middle East Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 190. Africa Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 191. Africa Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 192. Africa Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 193. North America Publisher Ad Management software, by Country USD Million (2023-2028)
  • Table 194. North America Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 195. North America Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 196. North America Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 197. United States Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 198. United States Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 199. United States Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 200. Canada Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 201. Canada Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 202. Canada Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 203. Mexico Publisher Ad Management software, by Type USD Million (2023-2028)
  • Table 204. Mexico Publisher Ad Management software, by Application USD Million (2023-2028)
  • Table 205. Mexico Publisher Ad Management software, by Mode USD Million (2023-2028)
  • Table 206. Publisher Ad Management software: by Type(USD/Units)
  • Table 207. Research Programs/Design for This Report
  • Table 208. Key Data Information from Secondary Sources
  • Table 209. Key Data Information from Primary Sources
List of Figures
  • Figure 1. Porters Five Forces
  • Figure 2. Supply/Value Chain
  • Figure 3. PESTEL analysis
  • Figure 4. Global Publisher Ad Management software: by Type USD Million (2017-2022)
  • Figure 5. Global Publisher Ad Management software: by Application USD Million (2017-2022)
  • Figure 6. Global Publisher Ad Management software: by Mode USD Million (2017-2022)
  • Figure 7. South America Publisher Ad Management software Share (%), by Country
  • Figure 8. Asia Pacific Publisher Ad Management software Share (%), by Country
  • Figure 9. Europe Publisher Ad Management software Share (%), by Country
  • Figure 10. MEA Publisher Ad Management software Share (%), by Country
  • Figure 11. North America Publisher Ad Management software Share (%), by Country
  • Figure 12. Global Publisher Ad Management software: by Type USD/Units (2017-2022)
  • Figure 13. Global Publisher Ad Management software share by Players 2022 (%)
  • Figure 14. Global Publisher Ad Management software share by Players (Top 3) 2022(%)
  • Figure 15. Global Publisher Ad Management software share by Players (Top 5) 2022(%)
  • Figure 16. BCG Matrix for key Companies
  • Figure 17. Google Ad Manager (United States) Revenue, Net Income and Gross profit
  • Figure 18. Google Ad Manager (United States) Revenue: by Geography 2022
  • Figure 19. Media.net (United Arab Emirates) Revenue, Net Income and Gross profit
  • Figure 20. Media.net (United Arab Emirates) Revenue: by Geography 2022
  • Figure 21. AdButler (Canada) Revenue, Net Income and Gross profit
  • Figure 22. AdButler (Canada) Revenue: by Geography 2022
  • Figure 23. ZEDO (United States) Revenue, Net Income and Gross profit
  • Figure 24. ZEDO (United States) Revenue: by Geography 2022
  • Figure 25. Broadstreet (United States) Revenue, Net Income and Gross profit
  • Figure 26. Broadstreet (United States) Revenue: by Geography 2022
  • Figure 27. Kevel (United States) Revenue, Net Income and Gross profit
  • Figure 28. Kevel (United States) Revenue: by Geography 2022
  • Figure 29. AdPushup (United States) Revenue, Net Income and Gross profit
  • Figure 30. AdPushup (United States) Revenue: by Geography 2022
  • Figure 31. Insticator (United States) Revenue, Net Income and Gross profit
  • Figure 32. Insticator (United States) Revenue: by Geography 2022
  • Figure 33. Rubicon Project (United States) Revenue, Net Income and Gross profit
  • Figure 34. Rubicon Project (United States) Revenue: by Geography 2022
  • Figure 35. Epom Ad Server (Dominica) Revenue, Net Income and Gross profit
  • Figure 36. Epom Ad Server (Dominica) Revenue: by Geography 2022
  • Figure 37. ONE by AO (India) Revenue, Net Income and Gross profit
  • Figure 38. ONE by AO (India) Revenue: by Geography 2022
  • Figure 39. RhthymOne (United States) Revenue, Net Income and Gross profit
  • Figure 40. RhthymOne (United States) Revenue: by Geography 2022
  • Figure 41. DanAds (Sweden) Revenue, Net Income and Gross profit
  • Figure 42. DanAds (Sweden) Revenue: by Geography 2022
  • Figure 43. Others Revenue, Net Income and Gross profit
  • Figure 44. Others Revenue: by Geography 2022
  • Figure 45. Global Publisher Ad Management software: by Type USD Million (2023-2028)
  • Figure 46. Global Publisher Ad Management software: by Application USD Million (2023-2028)
  • Figure 47. Global Publisher Ad Management software: by Mode USD Million (2023-2028)
  • Figure 48. South America Publisher Ad Management software Share (%), by Country
  • Figure 49. Asia Pacific Publisher Ad Management software Share (%), by Country
  • Figure 50. Europe Publisher Ad Management software Share (%), by Country
  • Figure 51. MEA Publisher Ad Management software Share (%), by Country
  • Figure 52. North America Publisher Ad Management software Share (%), by Country
  • Figure 53. Global Publisher Ad Management software: by Type USD/Units (2023-2028)
List of companies from research coverage that are profiled in the study
  • Google Ad Manager (United States)
  • Media.net (United Arab Emirates)
  • AdButler (Canada)
  • ZEDO (United States)
  • Broadstreet (United States)
  • Kevel (United States)
  • AdPushup (United States)
  • Insticator (United States)
  • Rubicon Project (United States)
  • Epom Ad Server (Dominica)
  • ONE by AO (India)
  • RhthymOne (United States)
  • DanAds (Sweden)
  • Others
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Key Highlights of Report


May 2023 244 Pages 92 Tables Base Year: 2022 Coverage: 15+ Companies; 18 Countries

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Global Publisher Ad Management software Quantitative research analysis
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Frequently Asked Questions (FAQ):

The key segments that are playing vital role in Publisher Ad Management software Market are by type [On cloud and On-Premise], by end use application [Retail, Banking and Insurance, Ecommerce industry and Others].
The Publisher Ad Management software Market is gaining popularity and expected to see strong valuation by 2028.
  • Publisher Ad Management software is greater cost-saving tools
  • Increase advertising ROI Through optimization and automation

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