Home Fragrance Comprehensive Study by Type (Sprays/aerosol, Air fresheners, Candles, Others), Application (Department Stores, Specialist Stores, Specialist Online), Distribution Channel (Specialty Retail Stores, Multi-Retail Stores, Online & Others), Fragrance (Rose) Players and Region - Global Market Outlook to 2030

Home Fragrance Market by XX Submarkets | Forecast Years 2024-2030 | CAGR: 5.9%  

  • Summary
  • Market Segments
  • Table of Content
  • List of Table & Figures
  • Players Profiled
About Home Fragrance
Home fragrance is referred as a functional ingredient in home care products to hide unpleasant odors. Home fragrances are becoming an essential item in several households owing to their properties of creating a favourable environment at homes. These products are made up of various types fragrances such as lavender, jasmine, eucalyptus and others that help to liven up the mood of the consumers, thereby creating a stress free environment. The market of the home fragrance is increasing due to the rising discretionary income in developing region, while the market may also hinder due to the presence of some of the harmful chemicals in the various home fragrance products

AttributesDetails
Study Period2018-2030
Base Year2023
UnitValue (USD Million)
CAGR5.9%


The home fragrance market is welcoming, but competition is present. By identifying your unique selling proposition and target audience, you can carve out a fragrant space for yourself.The Vendors having a strong hold in the market are 3M Company. Analyst at AMA Research estimates that United States Vendors will contribute the maximum growth to Global Home Fragrance market throughout the forecasted period. Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.

3M Company (United States), Firmenich (Switzerland), Arechipelago (United States), Takasago International Corporation (Japan), Johnson SC (United States), Mane (France), Nest (United States), Gold Canyon (United States), Sedafrance (United States), Northern lights (United States), Illume (United States), Virginia candle company (United States) and Paddywax (United States) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are Voluspa (United States), Newell Brands (United States), P&G (United States) and Allure Home Fragrance (United States).

Segmentation Overview
AMA Research has segmented the market of Global Home Fragrance market by Type (Sprays/aerosol, Air fresheners, Candles and Others), Application (Department Stores, Specialist Stores and Specialist Online) and Region. On the basis of Type, Sprays/aerosol are dominating the market in the year 2023 where as Air fresheners stood as second largest market share.



On the basis of geography, the market of Home Fragrance has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). North America region held largest market share in the year 2023. If we see Market by Distribution Channel, the sub-segment i.e. Specialty Retail Stores will boost the Home Fragrance market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Fragrance, the sub-segment i.e. Rose will boost the Home Fragrance market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.

Influencing Trend:
Wide-scale consumer awareness coupled with product modifications and Manufacturers are experimenting drastically with fragrances in order to pacify consumer preferences in this market

Market Growth Drivers:
Growing demand for natural essential oils in home fragrance products and Rising discretionary income leading to increasing inclination of consumers towards various types of home fragrance products

Challenges:
Compliance with quality & regulatory standards and Use of chemical ingredients in the fragrance product may harm human health

Restraints:
Environmental concern due to harmful gas that release out of deodorant spray which is responsible for the ozone layer depletion

Opportunities:
Growing middle class population contributing to the growth of the home fragrance industry and Various offers and discounts offered seasonally

Market Leaders and their expansionary development strategies
In August 2022, Air Wick, a major air freshener brand, partnered with Yankee Candle, a well-known home fragrance company, to co-launch a line of wax melts
In November 2022, P&G, a consumer goods giant, launched its Febreze Odor Defense laundry booster


Key Target Audience
Home Fragrance Manufacturer, Sub component of Home Fragrance manufacturer, Channel partners, Industry association, Downstream vendors, Government and investment communities and Research organisation and associations

About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.

Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.

The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.

Report Objectives / Segmentation Covered

By Type
  • Sprays/aerosol
  • Air fresheners
  • Candles
  • Others
By Application
  • Department Stores
  • Specialist Stores
  • Specialist Online
By Distribution Channel
  • Specialty Retail Stores
  • Multi-Retail Stores
  • Online & Others

By Fragrance
  • Rose

By Regions
  • South America
    • Brazil
    • Argentina
    • Rest of South America
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Taiwan
    • Australia
    • Rest of Asia-Pacific
  • Europe
    • Germany
    • France
    • Italy
    • United Kingdom
    • Netherlands
    • Rest of Europe
  • MEA
    • Middle East
    • Africa
  • North America
    • United States
    • Canada
    • Mexico
  • 1. Market Overview
    • 1.1. Introduction
    • 1.2. Scope/Objective of the Study
      • 1.2.1. Research Objective
  • 2. Executive Summary
    • 2.1. Introduction
  • 3. Market Dynamics
    • 3.1. Introduction
    • 3.2. Market Drivers
      • 3.2.1. Growing demand for natural essential oils in home fragrance products
      • 3.2.2. Rising discretionary income leading to increasing inclination of consumers towards various types of home fragrance products
    • 3.3. Market Challenges
      • 3.3.1. Compliance with quality & regulatory standards
      • 3.3.2. Use of chemical ingredients in the fragrance product may harm human health
    • 3.4. Market Trends
      • 3.4.1. Wide-scale consumer awareness coupled with product modifications
      • 3.4.2. Manufacturers are experimenting drastically with fragrances in order to pacify consumer preferences in this market
  • 4. Market Factor Analysis
    • 4.1. Porters Five Forces
    • 4.2. Supply/Value Chain
    • 4.3. PESTEL analysis
    • 4.4. Market Entropy
    • 4.5. Patent/Trademark Analysis
  • 5. Global Home Fragrance, by Type, Application, Distribution Channel, Fragrance and Region (value) (2018-2023)
    • 5.1. Introduction
    • 5.2. Global Home Fragrance (Value)
      • 5.2.1. Global Home Fragrance by: Type (Value)
        • 5.2.1.1. Sprays/aerosol
        • 5.2.1.2. Air fresheners
        • 5.2.1.3. Candles
        • 5.2.1.4. Others
      • 5.2.2. Global Home Fragrance by: Application (Value)
        • 5.2.2.1. Department Stores
        • 5.2.2.2. Specialist Stores
        • 5.2.2.3. Specialist Online
      • 5.2.3. Global Home Fragrance by: Distribution Channel (Value)
        • 5.2.3.1. Specialty Retail Stores
        • 5.2.3.2. Multi-Retail Stores
        • 5.2.3.3. Online & Others
      • 5.2.4. Global Home Fragrance by: Fragrance (Value)
        • 5.2.4.1. Rose
      • 5.2.5. Global Home Fragrance Region
        • 5.2.5.1. South America
          • 5.2.5.1.1. Brazil
          • 5.2.5.1.2. Argentina
          • 5.2.5.1.3. Rest of South America
        • 5.2.5.2. Asia Pacific
          • 5.2.5.2.1. China
          • 5.2.5.2.2. Japan
          • 5.2.5.2.3. India
          • 5.2.5.2.4. South Korea
          • 5.2.5.2.5. Taiwan
          • 5.2.5.2.6. Australia
          • 5.2.5.2.7. Rest of Asia-Pacific
        • 5.2.5.3. Europe
          • 5.2.5.3.1. Germany
          • 5.2.5.3.2. France
          • 5.2.5.3.3. Italy
          • 5.2.5.3.4. United Kingdom
          • 5.2.5.3.5. Netherlands
          • 5.2.5.3.6. Rest of Europe
        • 5.2.5.4. MEA
          • 5.2.5.4.1. Middle East
          • 5.2.5.4.2. Africa
        • 5.2.5.5. North America
          • 5.2.5.5.1. United States
          • 5.2.5.5.2. Canada
          • 5.2.5.5.3. Mexico
  • 6. Home Fragrance: Manufacturers/Players Analysis
    • 6.1. Competitive Landscape
      • 6.1.1. Market Share Analysis
        • 6.1.1.1. Top 3
        • 6.1.1.2. Top 5
    • 6.2. Peer Group Analysis (2023)
    • 6.3. BCG Matrix
    • 6.4. Company Profile
      • 6.4.1. 3M Company (United States)
        • 6.4.1.1. Business Overview
        • 6.4.1.2. Products/Services Offerings
        • 6.4.1.3. Financial Analysis
        • 6.4.1.4. SWOT Analysis
      • 6.4.2. Firmenich (Switzerland)
        • 6.4.2.1. Business Overview
        • 6.4.2.2. Products/Services Offerings
        • 6.4.2.3. Financial Analysis
        • 6.4.2.4. SWOT Analysis
      • 6.4.3. Arechipelago (United States)
        • 6.4.3.1. Business Overview
        • 6.4.3.2. Products/Services Offerings
        • 6.4.3.3. Financial Analysis
        • 6.4.3.4. SWOT Analysis
      • 6.4.4. Takasago International Corporation (Japan)
        • 6.4.4.1. Business Overview
        • 6.4.4.2. Products/Services Offerings
        • 6.4.4.3. Financial Analysis
        • 6.4.4.4. SWOT Analysis
      • 6.4.5. Johnson SC (United States)
        • 6.4.5.1. Business Overview
        • 6.4.5.2. Products/Services Offerings
        • 6.4.5.3. Financial Analysis
        • 6.4.5.4. SWOT Analysis
      • 6.4.6. Mane (France)
        • 6.4.6.1. Business Overview
        • 6.4.6.2. Products/Services Offerings
        • 6.4.6.3. Financial Analysis
        • 6.4.6.4. SWOT Analysis
      • 6.4.7. Nest (United States)
        • 6.4.7.1. Business Overview
        • 6.4.7.2. Products/Services Offerings
        • 6.4.7.3. Financial Analysis
        • 6.4.7.4. SWOT Analysis
      • 6.4.8. Gold Canyon (United States)
        • 6.4.8.1. Business Overview
        • 6.4.8.2. Products/Services Offerings
        • 6.4.8.3. Financial Analysis
        • 6.4.8.4. SWOT Analysis
      • 6.4.9. Sedafrance (United States)
        • 6.4.9.1. Business Overview
        • 6.4.9.2. Products/Services Offerings
        • 6.4.9.3. Financial Analysis
        • 6.4.9.4. SWOT Analysis
      • 6.4.10. Northern lights (United States)
        • 6.4.10.1. Business Overview
        • 6.4.10.2. Products/Services Offerings
        • 6.4.10.3. Financial Analysis
        • 6.4.10.4. SWOT Analysis
      • 6.4.11. Illume (United States)
        • 6.4.11.1. Business Overview
        • 6.4.11.2. Products/Services Offerings
        • 6.4.11.3. Financial Analysis
        • 6.4.11.4. SWOT Analysis
      • 6.4.12. Virginia candle company (United States)
        • 6.4.12.1. Business Overview
        • 6.4.12.2. Products/Services Offerings
        • 6.4.12.3. Financial Analysis
        • 6.4.12.4. SWOT Analysis
      • 6.4.13. Paddywax (United States)
        • 6.4.13.1. Business Overview
        • 6.4.13.2. Products/Services Offerings
        • 6.4.13.3. Financial Analysis
        • 6.4.13.4. SWOT Analysis
  • 7. Global Home Fragrance Sale, by Type, Application, Distribution Channel, Fragrance and Region (value) (2025-2030)
    • 7.1. Introduction
    • 7.2. Global Home Fragrance (Value)
      • 7.2.1. Global Home Fragrance by: Type (Value)
        • 7.2.1.1. Sprays/aerosol
        • 7.2.1.2. Air fresheners
        • 7.2.1.3. Candles
        • 7.2.1.4. Others
      • 7.2.2. Global Home Fragrance by: Application (Value)
        • 7.2.2.1. Department Stores
        • 7.2.2.2. Specialist Stores
        • 7.2.2.3. Specialist Online
      • 7.2.3. Global Home Fragrance by: Distribution Channel (Value)
        • 7.2.3.1. Specialty Retail Stores
        • 7.2.3.2. Multi-Retail Stores
        • 7.2.3.3. Online & Others
      • 7.2.4. Global Home Fragrance by: Fragrance (Value)
        • 7.2.4.1. Rose
      • 7.2.5. Global Home Fragrance Region
        • 7.2.5.1. South America
          • 7.2.5.1.1. Brazil
          • 7.2.5.1.2. Argentina
          • 7.2.5.1.3. Rest of South America
        • 7.2.5.2. Asia Pacific
          • 7.2.5.2.1. China
          • 7.2.5.2.2. Japan
          • 7.2.5.2.3. India
          • 7.2.5.2.4. South Korea
          • 7.2.5.2.5. Taiwan
          • 7.2.5.2.6. Australia
          • 7.2.5.2.7. Rest of Asia-Pacific
        • 7.2.5.3. Europe
          • 7.2.5.3.1. Germany
          • 7.2.5.3.2. France
          • 7.2.5.3.3. Italy
          • 7.2.5.3.4. United Kingdom
          • 7.2.5.3.5. Netherlands
          • 7.2.5.3.6. Rest of Europe
        • 7.2.5.4. MEA
          • 7.2.5.4.1. Middle East
          • 7.2.5.4.2. Africa
        • 7.2.5.5. North America
          • 7.2.5.5.1. United States
          • 7.2.5.5.2. Canada
          • 7.2.5.5.3. Mexico
  • 8. Appendix
    • 8.1. Acronyms
  • 9. Methodology and Data Source
    • 9.1. Methodology/Research Approach
      • 9.1.1. Research Programs/Design
      • 9.1.2. Market Size Estimation
      • 9.1.3. Market Breakdown and Data Triangulation
    • 9.2. Data Source
      • 9.2.1. Secondary Sources
      • 9.2.2. Primary Sources
    • 9.3. Disclaimer
List of Tables
  • Table 1. Home Fragrance: by Type(USD Million)
  • Table 2. Home Fragrance Sprays/aerosol , by Region USD Million (2018-2023)
  • Table 3. Home Fragrance Air fresheners , by Region USD Million (2018-2023)
  • Table 4. Home Fragrance Candles , by Region USD Million (2018-2023)
  • Table 5. Home Fragrance Others , by Region USD Million (2018-2023)
  • Table 6. Home Fragrance: by Application(USD Million)
  • Table 7. Home Fragrance Department Stores , by Region USD Million (2018-2023)
  • Table 8. Home Fragrance Specialist Stores , by Region USD Million (2018-2023)
  • Table 9. Home Fragrance Specialist Online , by Region USD Million (2018-2023)
  • Table 10. Home Fragrance: by Distribution Channel(USD Million)
  • Table 11. Home Fragrance Specialty Retail Stores , by Region USD Million (2018-2023)
  • Table 12. Home Fragrance Multi-Retail Stores , by Region USD Million (2018-2023)
  • Table 13. Home Fragrance Online & Others , by Region USD Million (2018-2023)
  • Table 14. Home Fragrance: by Fragrance(USD Million)
  • Table 15. Home Fragrance Rose , by Region USD Million (2018-2023)
  • Table 16. South America Home Fragrance, by Country USD Million (2018-2023)
  • Table 17. South America Home Fragrance, by Type USD Million (2018-2023)
  • Table 18. South America Home Fragrance, by Application USD Million (2018-2023)
  • Table 19. South America Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 20. South America Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 21. Brazil Home Fragrance, by Type USD Million (2018-2023)
  • Table 22. Brazil Home Fragrance, by Application USD Million (2018-2023)
  • Table 23. Brazil Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 24. Brazil Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 25. Argentina Home Fragrance, by Type USD Million (2018-2023)
  • Table 26. Argentina Home Fragrance, by Application USD Million (2018-2023)
  • Table 27. Argentina Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 28. Argentina Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 29. Rest of South America Home Fragrance, by Type USD Million (2018-2023)
  • Table 30. Rest of South America Home Fragrance, by Application USD Million (2018-2023)
  • Table 31. Rest of South America Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 32. Rest of South America Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 33. Asia Pacific Home Fragrance, by Country USD Million (2018-2023)
  • Table 34. Asia Pacific Home Fragrance, by Type USD Million (2018-2023)
  • Table 35. Asia Pacific Home Fragrance, by Application USD Million (2018-2023)
  • Table 36. Asia Pacific Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 37. Asia Pacific Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 38. China Home Fragrance, by Type USD Million (2018-2023)
  • Table 39. China Home Fragrance, by Application USD Million (2018-2023)
  • Table 40. China Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 41. China Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 42. Japan Home Fragrance, by Type USD Million (2018-2023)
  • Table 43. Japan Home Fragrance, by Application USD Million (2018-2023)
  • Table 44. Japan Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 45. Japan Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 46. India Home Fragrance, by Type USD Million (2018-2023)
  • Table 47. India Home Fragrance, by Application USD Million (2018-2023)
  • Table 48. India Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 49. India Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 50. South Korea Home Fragrance, by Type USD Million (2018-2023)
  • Table 51. South Korea Home Fragrance, by Application USD Million (2018-2023)
  • Table 52. South Korea Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 53. South Korea Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 54. Taiwan Home Fragrance, by Type USD Million (2018-2023)
  • Table 55. Taiwan Home Fragrance, by Application USD Million (2018-2023)
  • Table 56. Taiwan Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 57. Taiwan Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 58. Australia Home Fragrance, by Type USD Million (2018-2023)
  • Table 59. Australia Home Fragrance, by Application USD Million (2018-2023)
  • Table 60. Australia Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 61. Australia Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 62. Rest of Asia-Pacific Home Fragrance, by Type USD Million (2018-2023)
  • Table 63. Rest of Asia-Pacific Home Fragrance, by Application USD Million (2018-2023)
  • Table 64. Rest of Asia-Pacific Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 65. Rest of Asia-Pacific Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 66. Europe Home Fragrance, by Country USD Million (2018-2023)
  • Table 67. Europe Home Fragrance, by Type USD Million (2018-2023)
  • Table 68. Europe Home Fragrance, by Application USD Million (2018-2023)
  • Table 69. Europe Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 70. Europe Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 71. Germany Home Fragrance, by Type USD Million (2018-2023)
  • Table 72. Germany Home Fragrance, by Application USD Million (2018-2023)
  • Table 73. Germany Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 74. Germany Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 75. France Home Fragrance, by Type USD Million (2018-2023)
  • Table 76. France Home Fragrance, by Application USD Million (2018-2023)
  • Table 77. France Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 78. France Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 79. Italy Home Fragrance, by Type USD Million (2018-2023)
  • Table 80. Italy Home Fragrance, by Application USD Million (2018-2023)
  • Table 81. Italy Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 82. Italy Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 83. United Kingdom Home Fragrance, by Type USD Million (2018-2023)
  • Table 84. United Kingdom Home Fragrance, by Application USD Million (2018-2023)
  • Table 85. United Kingdom Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 86. United Kingdom Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 87. Netherlands Home Fragrance, by Type USD Million (2018-2023)
  • Table 88. Netherlands Home Fragrance, by Application USD Million (2018-2023)
  • Table 89. Netherlands Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 90. Netherlands Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 91. Rest of Europe Home Fragrance, by Type USD Million (2018-2023)
  • Table 92. Rest of Europe Home Fragrance, by Application USD Million (2018-2023)
  • Table 93. Rest of Europe Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 94. Rest of Europe Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 95. MEA Home Fragrance, by Country USD Million (2018-2023)
  • Table 96. MEA Home Fragrance, by Type USD Million (2018-2023)
  • Table 97. MEA Home Fragrance, by Application USD Million (2018-2023)
  • Table 98. MEA Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 99. MEA Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 100. Middle East Home Fragrance, by Type USD Million (2018-2023)
  • Table 101. Middle East Home Fragrance, by Application USD Million (2018-2023)
  • Table 102. Middle East Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 103. Middle East Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 104. Africa Home Fragrance, by Type USD Million (2018-2023)
  • Table 105. Africa Home Fragrance, by Application USD Million (2018-2023)
  • Table 106. Africa Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 107. Africa Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 108. North America Home Fragrance, by Country USD Million (2018-2023)
  • Table 109. North America Home Fragrance, by Type USD Million (2018-2023)
  • Table 110. North America Home Fragrance, by Application USD Million (2018-2023)
  • Table 111. North America Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 112. North America Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 113. United States Home Fragrance, by Type USD Million (2018-2023)
  • Table 114. United States Home Fragrance, by Application USD Million (2018-2023)
  • Table 115. United States Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 116. United States Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 117. Canada Home Fragrance, by Type USD Million (2018-2023)
  • Table 118. Canada Home Fragrance, by Application USD Million (2018-2023)
  • Table 119. Canada Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 120. Canada Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 121. Mexico Home Fragrance, by Type USD Million (2018-2023)
  • Table 122. Mexico Home Fragrance, by Application USD Million (2018-2023)
  • Table 123. Mexico Home Fragrance, by Distribution Channel USD Million (2018-2023)
  • Table 124. Mexico Home Fragrance, by Fragrance USD Million (2018-2023)
  • Table 125. Company Basic Information, Sales Area and Its Competitors
  • Table 126. Company Basic Information, Sales Area and Its Competitors
  • Table 127. Company Basic Information, Sales Area and Its Competitors
  • Table 128. Company Basic Information, Sales Area and Its Competitors
  • Table 129. Company Basic Information, Sales Area and Its Competitors
  • Table 130. Company Basic Information, Sales Area and Its Competitors
  • Table 131. Company Basic Information, Sales Area and Its Competitors
  • Table 132. Company Basic Information, Sales Area and Its Competitors
  • Table 133. Company Basic Information, Sales Area and Its Competitors
  • Table 134. Company Basic Information, Sales Area and Its Competitors
  • Table 135. Company Basic Information, Sales Area and Its Competitors
  • Table 136. Company Basic Information, Sales Area and Its Competitors
  • Table 137. Company Basic Information, Sales Area and Its Competitors
  • Table 138. Home Fragrance: by Type(USD Million)
  • Table 139. Home Fragrance Sprays/aerosol , by Region USD Million (2025-2030)
  • Table 140. Home Fragrance Air fresheners , by Region USD Million (2025-2030)
  • Table 141. Home Fragrance Candles , by Region USD Million (2025-2030)
  • Table 142. Home Fragrance Others , by Region USD Million (2025-2030)
  • Table 143. Home Fragrance: by Application(USD Million)
  • Table 144. Home Fragrance Department Stores , by Region USD Million (2025-2030)
  • Table 145. Home Fragrance Specialist Stores , by Region USD Million (2025-2030)
  • Table 146. Home Fragrance Specialist Online , by Region USD Million (2025-2030)
  • Table 147. Home Fragrance: by Distribution Channel(USD Million)
  • Table 148. Home Fragrance Specialty Retail Stores , by Region USD Million (2025-2030)
  • Table 149. Home Fragrance Multi-Retail Stores , by Region USD Million (2025-2030)
  • Table 150. Home Fragrance Online & Others , by Region USD Million (2025-2030)
  • Table 151. Home Fragrance: by Fragrance(USD Million)
  • Table 152. Home Fragrance Rose , by Region USD Million (2025-2030)
  • Table 153. South America Home Fragrance, by Country USD Million (2025-2030)
  • Table 154. South America Home Fragrance, by Type USD Million (2025-2030)
  • Table 155. South America Home Fragrance, by Application USD Million (2025-2030)
  • Table 156. South America Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 157. South America Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 158. Brazil Home Fragrance, by Type USD Million (2025-2030)
  • Table 159. Brazil Home Fragrance, by Application USD Million (2025-2030)
  • Table 160. Brazil Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 161. Brazil Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 162. Argentina Home Fragrance, by Type USD Million (2025-2030)
  • Table 163. Argentina Home Fragrance, by Application USD Million (2025-2030)
  • Table 164. Argentina Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 165. Argentina Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 166. Rest of South America Home Fragrance, by Type USD Million (2025-2030)
  • Table 167. Rest of South America Home Fragrance, by Application USD Million (2025-2030)
  • Table 168. Rest of South America Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 169. Rest of South America Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 170. Asia Pacific Home Fragrance, by Country USD Million (2025-2030)
  • Table 171. Asia Pacific Home Fragrance, by Type USD Million (2025-2030)
  • Table 172. Asia Pacific Home Fragrance, by Application USD Million (2025-2030)
  • Table 173. Asia Pacific Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 174. Asia Pacific Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 175. China Home Fragrance, by Type USD Million (2025-2030)
  • Table 176. China Home Fragrance, by Application USD Million (2025-2030)
  • Table 177. China Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 178. China Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 179. Japan Home Fragrance, by Type USD Million (2025-2030)
  • Table 180. Japan Home Fragrance, by Application USD Million (2025-2030)
  • Table 181. Japan Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 182. Japan Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 183. India Home Fragrance, by Type USD Million (2025-2030)
  • Table 184. India Home Fragrance, by Application USD Million (2025-2030)
  • Table 185. India Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 186. India Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 187. South Korea Home Fragrance, by Type USD Million (2025-2030)
  • Table 188. South Korea Home Fragrance, by Application USD Million (2025-2030)
  • Table 189. South Korea Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 190. South Korea Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 191. Taiwan Home Fragrance, by Type USD Million (2025-2030)
  • Table 192. Taiwan Home Fragrance, by Application USD Million (2025-2030)
  • Table 193. Taiwan Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 194. Taiwan Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 195. Australia Home Fragrance, by Type USD Million (2025-2030)
  • Table 196. Australia Home Fragrance, by Application USD Million (2025-2030)
  • Table 197. Australia Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 198. Australia Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 199. Rest of Asia-Pacific Home Fragrance, by Type USD Million (2025-2030)
  • Table 200. Rest of Asia-Pacific Home Fragrance, by Application USD Million (2025-2030)
  • Table 201. Rest of Asia-Pacific Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 202. Rest of Asia-Pacific Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 203. Europe Home Fragrance, by Country USD Million (2025-2030)
  • Table 204. Europe Home Fragrance, by Type USD Million (2025-2030)
  • Table 205. Europe Home Fragrance, by Application USD Million (2025-2030)
  • Table 206. Europe Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 207. Europe Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 208. Germany Home Fragrance, by Type USD Million (2025-2030)
  • Table 209. Germany Home Fragrance, by Application USD Million (2025-2030)
  • Table 210. Germany Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 211. Germany Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 212. France Home Fragrance, by Type USD Million (2025-2030)
  • Table 213. France Home Fragrance, by Application USD Million (2025-2030)
  • Table 214. France Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 215. France Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 216. Italy Home Fragrance, by Type USD Million (2025-2030)
  • Table 217. Italy Home Fragrance, by Application USD Million (2025-2030)
  • Table 218. Italy Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 219. Italy Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 220. United Kingdom Home Fragrance, by Type USD Million (2025-2030)
  • Table 221. United Kingdom Home Fragrance, by Application USD Million (2025-2030)
  • Table 222. United Kingdom Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 223. United Kingdom Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 224. Netherlands Home Fragrance, by Type USD Million (2025-2030)
  • Table 225. Netherlands Home Fragrance, by Application USD Million (2025-2030)
  • Table 226. Netherlands Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 227. Netherlands Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 228. Rest of Europe Home Fragrance, by Type USD Million (2025-2030)
  • Table 229. Rest of Europe Home Fragrance, by Application USD Million (2025-2030)
  • Table 230. Rest of Europe Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 231. Rest of Europe Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 232. MEA Home Fragrance, by Country USD Million (2025-2030)
  • Table 233. MEA Home Fragrance, by Type USD Million (2025-2030)
  • Table 234. MEA Home Fragrance, by Application USD Million (2025-2030)
  • Table 235. MEA Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 236. MEA Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 237. Middle East Home Fragrance, by Type USD Million (2025-2030)
  • Table 238. Middle East Home Fragrance, by Application USD Million (2025-2030)
  • Table 239. Middle East Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 240. Middle East Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 241. Africa Home Fragrance, by Type USD Million (2025-2030)
  • Table 242. Africa Home Fragrance, by Application USD Million (2025-2030)
  • Table 243. Africa Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 244. Africa Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 245. North America Home Fragrance, by Country USD Million (2025-2030)
  • Table 246. North America Home Fragrance, by Type USD Million (2025-2030)
  • Table 247. North America Home Fragrance, by Application USD Million (2025-2030)
  • Table 248. North America Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 249. North America Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 250. United States Home Fragrance, by Type USD Million (2025-2030)
  • Table 251. United States Home Fragrance, by Application USD Million (2025-2030)
  • Table 252. United States Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 253. United States Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 254. Canada Home Fragrance, by Type USD Million (2025-2030)
  • Table 255. Canada Home Fragrance, by Application USD Million (2025-2030)
  • Table 256. Canada Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 257. Canada Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 258. Mexico Home Fragrance, by Type USD Million (2025-2030)
  • Table 259. Mexico Home Fragrance, by Application USD Million (2025-2030)
  • Table 260. Mexico Home Fragrance, by Distribution Channel USD Million (2025-2030)
  • Table 261. Mexico Home Fragrance, by Fragrance USD Million (2025-2030)
  • Table 262. Research Programs/Design for This Report
  • Table 263. Key Data Information from Secondary Sources
  • Table 264. Key Data Information from Primary Sources
List of Figures
  • Figure 1. Porters Five Forces
  • Figure 2. Supply/Value Chain
  • Figure 3. PESTEL analysis
  • Figure 4. Global Home Fragrance: by Type USD Million (2018-2023)
  • Figure 5. Global Home Fragrance: by Application USD Million (2018-2023)
  • Figure 6. Global Home Fragrance: by Distribution Channel USD Million (2018-2023)
  • Figure 7. Global Home Fragrance: by Fragrance USD Million (2018-2023)
  • Figure 8. South America Home Fragrance Share (%), by Country
  • Figure 9. Asia Pacific Home Fragrance Share (%), by Country
  • Figure 10. Europe Home Fragrance Share (%), by Country
  • Figure 11. MEA Home Fragrance Share (%), by Country
  • Figure 12. North America Home Fragrance Share (%), by Country
  • Figure 13. Global Home Fragrance share by Players 2023 (%)
  • Figure 14. Global Home Fragrance share by Players (Top 3) 2023(%)
  • Figure 15. Global Home Fragrance share by Players (Top 5) 2023(%)
  • Figure 16. BCG Matrix for key Companies
  • Figure 17. 3M Company (United States) Revenue, Net Income and Gross profit
  • Figure 18. 3M Company (United States) Revenue: by Geography 2023
  • Figure 19. Firmenich (Switzerland) Revenue, Net Income and Gross profit
  • Figure 20. Firmenich (Switzerland) Revenue: by Geography 2023
  • Figure 21. Arechipelago (United States) Revenue, Net Income and Gross profit
  • Figure 22. Arechipelago (United States) Revenue: by Geography 2023
  • Figure 23. Takasago International Corporation (Japan) Revenue, Net Income and Gross profit
  • Figure 24. Takasago International Corporation (Japan) Revenue: by Geography 2023
  • Figure 25. Johnson SC (United States) Revenue, Net Income and Gross profit
  • Figure 26. Johnson SC (United States) Revenue: by Geography 2023
  • Figure 27. Mane (France) Revenue, Net Income and Gross profit
  • Figure 28. Mane (France) Revenue: by Geography 2023
  • Figure 29. Nest (United States) Revenue, Net Income and Gross profit
  • Figure 30. Nest (United States) Revenue: by Geography 2023
  • Figure 31. Gold Canyon (United States) Revenue, Net Income and Gross profit
  • Figure 32. Gold Canyon (United States) Revenue: by Geography 2023
  • Figure 33. Sedafrance (United States) Revenue, Net Income and Gross profit
  • Figure 34. Sedafrance (United States) Revenue: by Geography 2023
  • Figure 35. Northern lights (United States) Revenue, Net Income and Gross profit
  • Figure 36. Northern lights (United States) Revenue: by Geography 2023
  • Figure 37. Illume (United States) Revenue, Net Income and Gross profit
  • Figure 38. Illume (United States) Revenue: by Geography 2023
  • Figure 39. Virginia candle company (United States) Revenue, Net Income and Gross profit
  • Figure 40. Virginia candle company (United States) Revenue: by Geography 2023
  • Figure 41. Paddywax (United States) Revenue, Net Income and Gross profit
  • Figure 42. Paddywax (United States) Revenue: by Geography 2023
  • Figure 43. Global Home Fragrance: by Type USD Million (2025-2030)
  • Figure 44. Global Home Fragrance: by Application USD Million (2025-2030)
  • Figure 45. Global Home Fragrance: by Distribution Channel USD Million (2025-2030)
  • Figure 46. Global Home Fragrance: by Fragrance USD Million (2025-2030)
  • Figure 47. South America Home Fragrance Share (%), by Country
  • Figure 48. Asia Pacific Home Fragrance Share (%), by Country
  • Figure 49. Europe Home Fragrance Share (%), by Country
  • Figure 50. MEA Home Fragrance Share (%), by Country
  • Figure 51. North America Home Fragrance Share (%), by Country
List of companies from research coverage that are profiled in the study
  • 3M Company (United States)
  • Firmenich (Switzerland)
  • Arechipelago (United States)
  • Takasago International Corporation (Japan)
  • Johnson SC (United States)
  • Mane (France)
  • Nest (United States)
  • Gold Canyon (United States)
  • Sedafrance (United States)
  • Northern lights (United States)
  • Illume (United States)
  • Virginia candle company (United States)
  • Paddywax (United States)
Additional players considered in the study are as follows:
Voluspa (United States) , Newell Brands (United States) , P&G (United States) , Allure Home Fragrance (United States)
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Key Highlights of Report


Mar 2024 205 Pages 89 Tables Base Year: 2023 Coverage: 15+ Companies; 18 Countries

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Frequently Asked Questions (FAQ):

The standard version of the report profiles players such as 3M Company (United States), Firmenich (Switzerland), Arechipelago (United States), Takasago International Corporation (Japan), Johnson SC (United States), Mane (France), Nest (United States), Gold Canyon (United States), Sedafrance (United States), Northern lights (United States), Illume (United States), Virginia candle company (United States) and Paddywax (United States) etc.
The Study can be customized subject to feasibility and data availability. Please connect with our sales representative for further information.
"Wide-scale consumer awareness coupled with product modifications " is seen as one of major influencing trends for Home Fragrance Market during projected period 2023-2030.
The Home Fragrance market study includes a random mix of players, including both market leaders and some top growing emerging players. Connect with our sales executive to get a complete company list in our research coverage.
Analysts at AMA estimates Home Fragrance Market to reach USD80549.2 Million by 2030.

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