Global Digital Video Content Market Overview:
Digital video content is a video type of content format which includes animated videos, vlogs, live videos, webinars, films, tutorials, and other videos. The content can be created on smartphones, cameras, tablets along with the help of other equipment for professional digital video content. It can be displayed on subscription video-on-demand (SVOD), Ad-based video-on-demand (AVOD), transactional video-on-demand (TVOD). The digital video content can be used for personal, business, education and for other applications. Some of the players profiled in the study are Google (Youtube) (United States), Amazon.com, Inc., (United States), Netflix, Inc. (United States), Comcast Corporation (United States), Walt Disney Company (Hulu) (United States), AT&T Inc. (United States), Ferns N Petals (India) and Mohalla Tech (India).
On the basis of geography, the market of Digital Video Content has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Video Content, the sub-segment i.e. Brand Films will boost the Digital Video Content market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Device, the sub-segment i.e. Smartphones will boost the Digital Video Content market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Growth Drivers
- Growing Digital Platform and Tools
- Demand for Video-based Content for Enhanced Engagement
- Increasing Online Medium for Creating Content Easily and Free of Cost
- Rising Number of Digital Video Content Creators Around the World
- Increasing Consumption of Digital Video Content Among Young Adults
- Privacy and Copyright Related Concerns Associated with the Digital Video Content
- Surging Awareness about Vlogging will Boost the Digital Video Content Market
- Lack of Infrastructure for the Digital Video Content Creation in Some Parts of the World
Key Market Developments:
On 16th September 2020, ShareChat acquires video production company HPF Films. The acquisition will help ShareChat and its short video platform Moj to strengthen their efforts towards building a better content ecosystem, establishing a stronger creator fraternity, and augmenting their advertising solutions for brands.
On 19th November 2020, Ferns N Petals announces the launch of a digital content company and production house. Ferns N Petals has forayed into the digital video content segment with the launch of FNP Media, the brandís new digital content house. FNP Media is a content company and production house that works to produce quality content for digital platforms.
Digital Video Content Creators, Digital Video Content Platform Developers, Digital Video Content Industry Association, Research and Development Institutes, Potential Investors, Regulatory Bodies and Others
Major Objectives Focused through this Study
To define, describe, and forecast the Global Digital Video Content market on the basis of product [Subscription Video-on-Demand (SVOD), Ad-based Video-on-Demand (AVOD) and Transactional Video-on-Demand (TVOD)] , application [Personal, Business, Education and Others], key regions and end user
To provide in-depth information regarding major influencing factors affecting the growth of the market (trends, drivers, restraints, opportunities, and industry-centric and regional challenges)
To strategically analyse the micro-markets and important business segments with respect to individual growth drivers , market trends and potential, and historical contributions to the total market
Identifying the opportunities in the market for key stakeholders and detailing the competitive landscape for market leaders
To provide market size for various segments of the Digital Video Content market with respect to major geographies, namely, South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico)
To strategically profile the key players and analyzing their market shares and core competencies in the Digital Video Content industry
To track key developments such as product launches, expansions, agreements, partnerships, mergers & acquisitions, and R&D activities that are key factors in shaping the market
Data related to EXIM [Export- Import], production & consumption by country or regional level break-up can be provided based on client request**. Additionally, the Players which are also part of the research are .
** Confirmation on availability of data would be informed prior purchase
While framing the research framework, major and emerging players operating in the Digital Video Content market in various regions have been profiled, and their offerings, geographic footprints, and distribution/sales channels have been analysed through in-depth discussions. The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, analyst team keeps preparing set of questionnaires and after getting appointee list; the target audience are then tapped and segregated with various mediums and channels that are feasible for making connection that includes email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey etc.