Industry Background:
Active packaging in packaging technology to protect products for distribution, storage, sale, and others. Active packaging is the incorporation of certain additives into packaging film that helps in maintaining and extending product shelf life. This packaging maintains the benefits of food after processing techniques. It protects the product from the attack from the oxygen, water vapor, ultraviolet light, and other microbiological contaminations. It is highly utilized for increasing food safety, extending the shelf life, reducing the use of food additives, and others.This growth is primarily driven by Rapid urbanization across the globe has to promote the huge development of the food packaging industry. Food packaging is becoming one of the basic components of the daily lives. With the rising concern towards good packaging, along with growth in the packaging industry which worth near about USD 500 billion, according to the World Packaging Organization. This creates huge growth potential in the future for active packaging..
Globally, a noticeable market trend is evident Increase in Organizations Investment for Promotion, Advertisement, Marketing, Branding
. Major Vendors, such as Bemis (United States), DOW (United States), Wisepac Active Packaging Components (China), BASF Corporation (Germany), Active Packaging (United Kingdom), Robert Bosch (Germany), GEA Group (Germany), Coesia Group (Italy), Ishida (Japan) and Arpac (United States) etc have either set up their manufacturing facilities or are planning to start new provision in the dominated region in the upcoming years.
Key Developments in the Market:
In Feb 2020, AptarGroup, the global leader of active packaging announced the acquisition of active packaging to strengthening the company’s portfolio with advance design and complete packaging technology resources. Through this, the company enhances the global network and broad product portfolio.
Market Drivers
- Rapid urbanization across the globe has to promote the huge development of the food packaging industry. Food packaging is becoming one of the basic components of the daily lives. With the rising concern towards good packaging, along with growth in the packaging industry which worth near about USD 500 billion, according to the World Packaging Organization. This creates huge growth potential in the future for active packaging.
Market Trend
- Increase in Organizations Investment for Promotion, Advertisement, Marketing, Branding
- High Adoption for the Antimicrobial Packaging Because Antimicrobial Agents Prevent the Growth of Undesired Micro-Organisms on the Food.
Restraints
- Increasing Risk of Accidental Ingestion by Consumers
Opportunities
Rising Consumer Demand for Meat and Other Food Products and Reduction in Packaging Material Cost
Challenges
Not Suitable For Liquid Foods
AMA Research follow a focused and realistic research framework that provides the ability to study the crucial market dynamics in several regions across the world. Moreover, an in-depth assessment is mostly conducted by our analysts on geographical regions to provide clients and businesses the opportunity to dominate in niche markets and expand in emerging markets across the globe. This market research study also showcase the spontaneously changing Vendors landscape impacting the growth of the market. Furthermore, our market researchers extensively analyse the products and services offered by multiple players competing to increase their market share and presence.
Customization in the Report
AMA Research features not only specific market forecasts, but also include significant value-added commentary on:
- Market Trends
- Technological Trends and Innovations
- Market Maturity Indicators
- Growth Drivers and Constraints
- New Entrants into the Market & Entry/Exit Barriers
- To Seize Powerful Market Opportunities
- Identify Key Business Segments, Market Proposition & Gap Analysis
Against this Challenging Backdrop, Active Packaging Study Sheds Light on
The Active Packaging Market status quo and key characteristics. To end this, Analyst at AMA organize and took survey of the Active Packaging industry Vendors. The resultant snapshot serves as a basis for understanding why and how the industry can be expected to change.
Where Active Packaging industry is heading and what are the top priorities. Insights are drawn from financial analysis, the survey and interviews with key executives and industry experts.
How every company in this diverse set of Vendors can best navigate the emerging competition landscape and follow a strategy that helps them position to hold value they currently claim, or capture the new addressable opportunity.