Global Automotive Augmented Reality Market

Automotive Augmented Reality Comprehensive Study by Application (Passenger Car, Commercial Vehicle), Function (Standard AR HUD, AR HUD based Navigation, AR HUD based Adaptive Cruise Control, AR HUD based Lane Departure Warning), Sensor Technology (Radar, LiDar, CCD/CMOS Image Sensor, Sensor Fusion) Players and Region - Global Market Outlook to 2026

Automotive Augmented Reality Market by XX Submarkets | Forecast Years 2022-2027  

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  • Summary
  • Market Segments
  • Table of Content
  • List of Table & Figures
  • Players Profiled
Industry Background:
Automotive augmented reality has taken the automobile design by storm as it eases the design processes and provides more economical solution. With growing focus towards ensuring safety to the drivers, the key players are adopting the technologies at fast pace and thereby increasing brand engagement. Of late, automobile giant Hyundai introduced AR automotive sales tool which runs on iPads to demonstrate company’s new i30 hatchback meant for Australian car dealerships.This growth is primarily driven by Increasing Demand of Connected Vehicles and Adoption of Augmented Reality.

Globally, a noticeable market trend is evident Rising Awareness about Road Safety . Major Vendors, such as Continental AG (Germany), Visteon Corporation (United States), Panasonic Corporation (Japan), BMW Group (Germany), Daimler AG (Germany), Volkswagen AG (Germany), Garmin International (United States), Denso (Japan), Robert Bosch GmbH (Germany) and Hyundai Motor (South Korea) etc have either set up their manufacturing facilities or are planning to start new provision in the dominated region in the upcoming years.

On 10th October 2018, continental Ag has launched an industry-first full-color demonstrator of an automotive-specific Head-up Display (HUD) based on waveguide technology. Continental’s Augmented Reality Head-up Display is are more powerful due to cutting edge technology.

Market Drivers
  • Increasing Demand of Connected Vehicles
  • Adoption of Augmented Reality

Market Trend
  • Rising Awareness about Road Safety
  • Up- Surging Demand of Advanced Driving Assistance System

Restraints
  • Cyber Security Threats
  • High Dependency on Internet

Opportunities
Attraction towards Semi-Autonomous and Electrical Vehicles
Challenges
High Cost and Limited Hardware

AMA Research follow a focused and realistic research framework that provides the ability to study the crucial market dynamics in several regions across the world. Moreover, an in-depth assessment is mostly conducted by our analysts on geographical regions to provide clients and businesses the opportunity to dominate in niche markets and expand in emerging markets across the globe. This market research study also showcase the spontaneously changing Vendors landscape impacting the growth of the market. Furthermore, our market researchers extensively analyse the products and services offered by multiple players competing to increase their market share and presence.

Customization in the Report
AMA Research features not only specific market forecasts, but also include significant value-added commentary on:
- Market Trends
- Technological Trends and Innovations
- Market Maturity Indicators
- Growth Drivers and Constraints
- New Entrants into the Market & Entry/Exit Barriers
- To Seize Powerful Market Opportunities
- Identify Key Business Segments, Market Proposition & Gap Analysis

Against this Challenging Backdrop, Automotive Augmented Reality Study Sheds Light on
— The Automotive Augmented Reality Market status quo and key characteristics. To end this, Analyst at AMA organize and took survey of the Automotive Augmented Reality industry Vendors. The resultant snapshot serves as a basis for understanding why and how the industry can be expected to change.
— Where Automotive Augmented Reality industry is heading and what are the top priorities. Insights are drawn from financial analysis, the survey and interviews with key executives and industry experts.
— How every company in this diverse set of Vendors can best navigate the emerging competition landscape and follow a strategy that helps them position to hold value they currently claim, or capture the new addressable opportunity.

Report Objectives / Segmentation Covered

By Application
  • Passenger Car
  • Commercial Vehicle
By Function
  • Standard AR HUD
  • AR HUD based Navigation
  • AR HUD based Adaptive Cruise Control
  • AR HUD based Lane Departure Warning

By Sensor Technology
  • Radar
  • LiDar
  • CCD/CMOS Image Sensor
  • Sensor Fusion

By Regions
  • South America
    • Brazil
    • Argentina
    • Rest of South America
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Taiwan
    • Australia
    • Rest of Asia-Pacific
  • Europe
    • Germany
    • France
    • Italy
    • United Kingdom
    • Netherlands
    • Rest of Europe
  • MEA
    • Middle East
    • Africa
  • North America
    • United States
    • Canada
    • Mexico
  • 1. Market Overview
    • 1.1. Introduction
    • 1.2. Scope/Objective of the Study
      • 1.2.1. Research Objective
  • 2. Executive Summary
    • 2.1. Introduction
  • 3. Market Dynamics
    • 3.1. Introduction
    • 3.2. Market Drivers
      • 3.2.1. Increasing Demand of Connected Vehicles
      • 3.2.2. Adoption of Augmented Reality
    • 3.3. Market Challenges
      • 3.3.1. High Cost
      • 3.3.2. Limited Hardware
    • 3.4. Market Trends
      • 3.4.1. Rising Awareness about Road Safety
      • 3.4.2. Up- Surging Demand of Advanced Driving Assistance System
  • 4. Market Factor Analysis
    • 4.1. Porters Five Forces
    • 4.2. Supply/Value Chain
    • 4.3. PESTEL analysis
    • 4.4. Market Entropy
    • 4.5. Patent/Trademark Analysis
  • 5. Global Automotive Augmented Reality, by Application, Function, Sensor Technology and Region (value and price ) (2015-2020)
    • 5.1. Introduction
    • 5.2. Global Automotive Augmented Reality (Value)
      • 5.2.1. Global Automotive Augmented Reality by: Application (Value)
        • 5.2.1.1. Passenger Car
        • 5.2.1.2. Commercial Vehicle
      • 5.2.2. Global Automotive Augmented Reality by: Function (Value)
        • 5.2.2.1. Standard AR HUD
        • 5.2.2.2. AR HUD based Navigation
        • 5.2.2.3. AR HUD based Adaptive Cruise Control
        • 5.2.2.4. AR HUD based Lane Departure Warning
      • 5.2.3. Global Automotive Augmented Reality by: Sensor Technology (Value)
        • 5.2.3.1. Radar
        • 5.2.3.2. LiDar
        • 5.2.3.3. CCD/CMOS Image Sensor
        • 5.2.3.4. Sensor Fusion
      • 5.2.4. Global Automotive Augmented Reality Region
        • 5.2.4.1. South America
          • 5.2.4.1.1. Brazil
          • 5.2.4.1.2. Argentina
          • 5.2.4.1.3. Rest of South America
        • 5.2.4.2. Asia Pacific
          • 5.2.4.2.1. China
          • 5.2.4.2.2. Japan
          • 5.2.4.2.3. India
          • 5.2.4.2.4. South Korea
          • 5.2.4.2.5. Taiwan
          • 5.2.4.2.6. Australia
          • 5.2.4.2.7. Rest of Asia-Pacific
        • 5.2.4.3. Europe
          • 5.2.4.3.1. Germany
          • 5.2.4.3.2. France
          • 5.2.4.3.3. Italy
          • 5.2.4.3.4. United Kingdom
          • 5.2.4.3.5. Netherlands
          • 5.2.4.3.6. Rest of Europe
        • 5.2.4.4. MEA
          • 5.2.4.4.1. Middle East
          • 5.2.4.4.2. Africa
        • 5.2.4.5. North America
          • 5.2.4.5.1. United States
          • 5.2.4.5.2. Canada
          • 5.2.4.5.3. Mexico
    • 5.3. Global Automotive Augmented Reality (Price)
  • 6. Automotive Augmented Reality: Manufacturers/Players Analysis
    • 6.1. Competitive Landscape
      • 6.1.1. Market Share Analysis
        • 6.1.1.1. Top 3
        • 6.1.1.2. Top 5
    • 6.2. Peer Group Analysis (2020)
    • 6.3. BCG Matrix
    • 6.4. Company Profile
      • 6.4.1. Continental AG (Germany)
        • 6.4.1.1. Business Overview
        • 6.4.1.2. Products/Services Offerings
        • 6.4.1.3. Financial Analysis
        • 6.4.1.4. SWOT Analysis
      • 6.4.2. Visteon Corporation (United States)
        • 6.4.2.1. Business Overview
        • 6.4.2.2. Products/Services Offerings
        • 6.4.2.3. Financial Analysis
        • 6.4.2.4. SWOT Analysis
      • 6.4.3. Panasonic Corporation (Japan)
        • 6.4.3.1. Business Overview
        • 6.4.3.2. Products/Services Offerings
        • 6.4.3.3. Financial Analysis
        • 6.4.3.4. SWOT Analysis
      • 6.4.4. BMW Group (Germany)
        • 6.4.4.1. Business Overview
        • 6.4.4.2. Products/Services Offerings
        • 6.4.4.3. Financial Analysis
        • 6.4.4.4. SWOT Analysis
      • 6.4.5. Daimler AG (Germany)
        • 6.4.5.1. Business Overview
        • 6.4.5.2. Products/Services Offerings
        • 6.4.5.3. Financial Analysis
        • 6.4.5.4. SWOT Analysis
      • 6.4.6. Volkswagen AG (Germany)
        • 6.4.6.1. Business Overview
        • 6.4.6.2. Products/Services Offerings
        • 6.4.6.3. Financial Analysis
        • 6.4.6.4. SWOT Analysis
      • 6.4.7. Garmin International (United States)
        • 6.4.7.1. Business Overview
        • 6.4.7.2. Products/Services Offerings
        • 6.4.7.3. Financial Analysis
        • 6.4.7.4. SWOT Analysis
      • 6.4.8. Denso (Japan)
        • 6.4.8.1. Business Overview
        • 6.4.8.2. Products/Services Offerings
        • 6.4.8.3. Financial Analysis
        • 6.4.8.4. SWOT Analysis
      • 6.4.9. Robert Bosch GmbH (Germany)
        • 6.4.9.1. Business Overview
        • 6.4.9.2. Products/Services Offerings
        • 6.4.9.3. Financial Analysis
        • 6.4.9.4. SWOT Analysis
      • 6.4.10. Hyundai Motor (South Korea)
        • 6.4.10.1. Business Overview
        • 6.4.10.2. Products/Services Offerings
        • 6.4.10.3. Financial Analysis
        • 6.4.10.4. SWOT Analysis
  • 7. Global Automotive Augmented Reality Sale, by Application, Function, Sensor Technology and Region (value and price ) (2021-2026)
    • 7.1. Introduction
    • 7.2. Global Automotive Augmented Reality (Value)
      • 7.2.1. Global Automotive Augmented Reality by: Application (Value)
        • 7.2.1.1. Passenger Car
        • 7.2.1.2. Commercial Vehicle
      • 7.2.2. Global Automotive Augmented Reality by: Function (Value)
        • 7.2.2.1. Standard AR HUD
        • 7.2.2.2. AR HUD based Navigation
        • 7.2.2.3. AR HUD based Adaptive Cruise Control
        • 7.2.2.4. AR HUD based Lane Departure Warning
      • 7.2.3. Global Automotive Augmented Reality by: Sensor Technology (Value)
        • 7.2.3.1. Radar
        • 7.2.3.2. LiDar
        • 7.2.3.3. CCD/CMOS Image Sensor
        • 7.2.3.4. Sensor Fusion
      • 7.2.4. Global Automotive Augmented Reality Region
        • 7.2.4.1. South America
          • 7.2.4.1.1. Brazil
          • 7.2.4.1.2. Argentina
          • 7.2.4.1.3. Rest of South America
        • 7.2.4.2. Asia Pacific
          • 7.2.4.2.1. China
          • 7.2.4.2.2. Japan
          • 7.2.4.2.3. India
          • 7.2.4.2.4. South Korea
          • 7.2.4.2.5. Taiwan
          • 7.2.4.2.6. Australia
          • 7.2.4.2.7. Rest of Asia-Pacific
        • 7.2.4.3. Europe
          • 7.2.4.3.1. Germany
          • 7.2.4.3.2. France
          • 7.2.4.3.3. Italy
          • 7.2.4.3.4. United Kingdom
          • 7.2.4.3.5. Netherlands
          • 7.2.4.3.6. Rest of Europe
        • 7.2.4.4. MEA
          • 7.2.4.4.1. Middle East
          • 7.2.4.4.2. Africa
        • 7.2.4.5. North America
          • 7.2.4.5.1. United States
          • 7.2.4.5.2. Canada
          • 7.2.4.5.3. Mexico
    • 7.3. Global Automotive Augmented Reality (Price)
  • 8. Appendix
    • 8.1. Acronyms
  • 9. Methodology and Data Source
    • 9.1. Methodology/Research Approach
      • 9.1.1. Research Programs/Design
      • 9.1.2. Market Size Estimation
      • 9.1.3. Market Breakdown and Data Triangulation
    • 9.2. Data Source
      • 9.2.1. Secondary Sources
      • 9.2.2. Primary Sources
    • 9.3. Disclaimer
List of Tables
  • Table 1. Automotive Augmented Reality: by Application(USD Million)
  • Table 2. Automotive Augmented Reality Passenger Car , by Region USD Million (2015-2020)
  • Table 3. Automotive Augmented Reality Commercial Vehicle , by Region USD Million (2015-2020)
  • Table 4. Automotive Augmented Reality: by Function(USD Million)
  • Table 5. Automotive Augmented Reality Standard AR HUD , by Region USD Million (2015-2020)
  • Table 6. Automotive Augmented Reality AR HUD based Navigation , by Region USD Million (2015-2020)
  • Table 7. Automotive Augmented Reality AR HUD based Adaptive Cruise Control , by Region USD Million (2015-2020)
  • Table 8. Automotive Augmented Reality AR HUD based Lane Departure Warning , by Region USD Million (2015-2020)
  • Table 9. Automotive Augmented Reality: by Sensor Technology(USD Million)
  • Table 10. Automotive Augmented Reality Radar , by Region USD Million (2015-2020)
  • Table 11. Automotive Augmented Reality LiDar , by Region USD Million (2015-2020)
  • Table 12. Automotive Augmented Reality CCD/CMOS Image Sensor , by Region USD Million (2015-2020)
  • Table 13. Automotive Augmented Reality Sensor Fusion , by Region USD Million (2015-2020)
  • Table 14. South America Automotive Augmented Reality, by Country USD Million (2015-2020)
  • Table 15. South America Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 16. South America Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 17. South America Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 18. Brazil Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 19. Brazil Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 20. Brazil Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 21. Argentina Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 22. Argentina Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 23. Argentina Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 24. Rest of South America Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 25. Rest of South America Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 26. Rest of South America Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 27. Asia Pacific Automotive Augmented Reality, by Country USD Million (2015-2020)
  • Table 28. Asia Pacific Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 29. Asia Pacific Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 30. Asia Pacific Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 31. China Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 32. China Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 33. China Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 34. Japan Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 35. Japan Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 36. Japan Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 37. India Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 38. India Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 39. India Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 40. South Korea Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 41. South Korea Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 42. South Korea Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 43. Taiwan Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 44. Taiwan Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 45. Taiwan Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 46. Australia Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 47. Australia Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 48. Australia Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 49. Rest of Asia-Pacific Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 50. Rest of Asia-Pacific Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 51. Rest of Asia-Pacific Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 52. Europe Automotive Augmented Reality, by Country USD Million (2015-2020)
  • Table 53. Europe Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 54. Europe Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 55. Europe Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 56. Germany Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 57. Germany Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 58. Germany Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 59. France Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 60. France Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 61. France Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 62. Italy Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 63. Italy Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 64. Italy Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 65. United Kingdom Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 66. United Kingdom Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 67. United Kingdom Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 68. Netherlands Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 69. Netherlands Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 70. Netherlands Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 71. Rest of Europe Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 72. Rest of Europe Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 73. Rest of Europe Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 74. MEA Automotive Augmented Reality, by Country USD Million (2015-2020)
  • Table 75. MEA Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 76. MEA Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 77. MEA Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 78. Middle East Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 79. Middle East Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 80. Middle East Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 81. Africa Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 82. Africa Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 83. Africa Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 84. North America Automotive Augmented Reality, by Country USD Million (2015-2020)
  • Table 85. North America Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 86. North America Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 87. North America Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 88. United States Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 89. United States Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 90. United States Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 91. Canada Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 92. Canada Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 93. Canada Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 94. Mexico Automotive Augmented Reality, by Application USD Million (2015-2020)
  • Table 95. Mexico Automotive Augmented Reality, by Function USD Million (2015-2020)
  • Table 96. Mexico Automotive Augmented Reality, by Sensor Technology USD Million (2015-2020)
  • Table 97. Company Basic Information, Sales Area and Its Competitors
  • Table 98. Company Basic Information, Sales Area and Its Competitors
  • Table 99. Company Basic Information, Sales Area and Its Competitors
  • Table 100. Company Basic Information, Sales Area and Its Competitors
  • Table 101. Company Basic Information, Sales Area and Its Competitors
  • Table 102. Company Basic Information, Sales Area and Its Competitors
  • Table 103. Company Basic Information, Sales Area and Its Competitors
  • Table 104. Company Basic Information, Sales Area and Its Competitors
  • Table 105. Company Basic Information, Sales Area and Its Competitors
  • Table 106. Company Basic Information, Sales Area and Its Competitors
  • Table 107. Automotive Augmented Reality: by Application(USD Million)
  • Table 108. Automotive Augmented Reality Passenger Car , by Region USD Million (2021-2026)
  • Table 109. Automotive Augmented Reality Commercial Vehicle , by Region USD Million (2021-2026)
  • Table 110. Automotive Augmented Reality: by Function(USD Million)
  • Table 111. Automotive Augmented Reality Standard AR HUD , by Region USD Million (2021-2026)
  • Table 112. Automotive Augmented Reality AR HUD based Navigation , by Region USD Million (2021-2026)
  • Table 113. Automotive Augmented Reality AR HUD based Adaptive Cruise Control , by Region USD Million (2021-2026)
  • Table 114. Automotive Augmented Reality AR HUD based Lane Departure Warning , by Region USD Million (2021-2026)
  • Table 115. Automotive Augmented Reality: by Sensor Technology(USD Million)
  • Table 116. Automotive Augmented Reality Radar , by Region USD Million (2021-2026)
  • Table 117. Automotive Augmented Reality LiDar , by Region USD Million (2021-2026)
  • Table 118. Automotive Augmented Reality CCD/CMOS Image Sensor , by Region USD Million (2021-2026)
  • Table 119. Automotive Augmented Reality Sensor Fusion , by Region USD Million (2021-2026)
  • Table 120. South America Automotive Augmented Reality, by Country USD Million (2021-2026)
  • Table 121. South America Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 122. South America Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 123. South America Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 124. Brazil Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 125. Brazil Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 126. Brazil Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 127. Argentina Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 128. Argentina Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 129. Argentina Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 130. Rest of South America Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 131. Rest of South America Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 132. Rest of South America Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 133. Asia Pacific Automotive Augmented Reality, by Country USD Million (2021-2026)
  • Table 134. Asia Pacific Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 135. Asia Pacific Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 136. Asia Pacific Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 137. China Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 138. China Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 139. China Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 140. Japan Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 141. Japan Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 142. Japan Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 143. India Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 144. India Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 145. India Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 146. South Korea Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 147. South Korea Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 148. South Korea Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 149. Taiwan Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 150. Taiwan Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 151. Taiwan Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 152. Australia Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 153. Australia Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 154. Australia Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 155. Rest of Asia-Pacific Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 156. Rest of Asia-Pacific Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 157. Rest of Asia-Pacific Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 158. Europe Automotive Augmented Reality, by Country USD Million (2021-2026)
  • Table 159. Europe Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 160. Europe Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 161. Europe Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 162. Germany Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 163. Germany Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 164. Germany Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 165. France Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 166. France Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 167. France Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 168. Italy Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 169. Italy Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 170. Italy Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 171. United Kingdom Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 172. United Kingdom Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 173. United Kingdom Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 174. Netherlands Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 175. Netherlands Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 176. Netherlands Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 177. Rest of Europe Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 178. Rest of Europe Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 179. Rest of Europe Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 180. MEA Automotive Augmented Reality, by Country USD Million (2021-2026)
  • Table 181. MEA Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 182. MEA Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 183. MEA Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 184. Middle East Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 185. Middle East Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 186. Middle East Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 187. Africa Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 188. Africa Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 189. Africa Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 190. North America Automotive Augmented Reality, by Country USD Million (2021-2026)
  • Table 191. North America Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 192. North America Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 193. North America Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 194. United States Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 195. United States Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 196. United States Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 197. Canada Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 198. Canada Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 199. Canada Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 200. Mexico Automotive Augmented Reality, by Application USD Million (2021-2026)
  • Table 201. Mexico Automotive Augmented Reality, by Function USD Million (2021-2026)
  • Table 202. Mexico Automotive Augmented Reality, by Sensor Technology USD Million (2021-2026)
  • Table 203. Research Programs/Design for This Report
  • Table 204. Key Data Information from Secondary Sources
  • Table 205. Key Data Information from Primary Sources
List of Figures
  • Figure 1. Porters Five Forces
  • Figure 2. Supply/Value Chain
  • Figure 3. PESTEL analysis
  • Figure 4. Global Automotive Augmented Reality: by Application USD Million (2015-2020)
  • Figure 5. Global Automotive Augmented Reality: by Function USD Million (2015-2020)
  • Figure 6. Global Automotive Augmented Reality: by Sensor Technology USD Million (2015-2020)
  • Figure 7. South America Automotive Augmented Reality Share (%), by Country
  • Figure 8. Asia Pacific Automotive Augmented Reality Share (%), by Country
  • Figure 9. Europe Automotive Augmented Reality Share (%), by Country
  • Figure 10. MEA Automotive Augmented Reality Share (%), by Country
  • Figure 11. North America Automotive Augmented Reality Share (%), by Country
  • Figure 12. Global Automotive Augmented Reality share by Players 2020 (%)
  • Figure 13. Global Automotive Augmented Reality share by Players (Top 3) 2020(%)
  • Figure 14. Global Automotive Augmented Reality share by Players (Top 5) 2020(%)
  • Figure 15. BCG Matrix for key Companies
  • Figure 16. Continental AG (Germany) Revenue, Net Income and Gross profit
  • Figure 17. Continental AG (Germany) Revenue: by Geography 2020
  • Figure 18. Visteon Corporation (United States) Revenue, Net Income and Gross profit
  • Figure 19. Visteon Corporation (United States) Revenue: by Geography 2020
  • Figure 20. Panasonic Corporation (Japan) Revenue, Net Income and Gross profit
  • Figure 21. Panasonic Corporation (Japan) Revenue: by Geography 2020
  • Figure 22. BMW Group (Germany) Revenue, Net Income and Gross profit
  • Figure 23. BMW Group (Germany) Revenue: by Geography 2020
  • Figure 24. Daimler AG (Germany) Revenue, Net Income and Gross profit
  • Figure 25. Daimler AG (Germany) Revenue: by Geography 2020
  • Figure 26. Volkswagen AG (Germany) Revenue, Net Income and Gross profit
  • Figure 27. Volkswagen AG (Germany) Revenue: by Geography 2020
  • Figure 28. Garmin International (United States) Revenue, Net Income and Gross profit
  • Figure 29. Garmin International (United States) Revenue: by Geography 2020
  • Figure 30. Denso (Japan) Revenue, Net Income and Gross profit
  • Figure 31. Denso (Japan) Revenue: by Geography 2020
  • Figure 32. Robert Bosch GmbH (Germany) Revenue, Net Income and Gross profit
  • Figure 33. Robert Bosch GmbH (Germany) Revenue: by Geography 2020
  • Figure 34. Hyundai Motor (South Korea) Revenue, Net Income and Gross profit
  • Figure 35. Hyundai Motor (South Korea) Revenue: by Geography 2020
  • Figure 36. Global Automotive Augmented Reality: by Application USD Million (2021-2026)
  • Figure 37. Global Automotive Augmented Reality: by Function USD Million (2021-2026)
  • Figure 38. Global Automotive Augmented Reality: by Sensor Technology USD Million (2021-2026)
  • Figure 39. South America Automotive Augmented Reality Share (%), by Country
  • Figure 40. Asia Pacific Automotive Augmented Reality Share (%), by Country
  • Figure 41. Europe Automotive Augmented Reality Share (%), by Country
  • Figure 42. MEA Automotive Augmented Reality Share (%), by Country
  • Figure 43. North America Automotive Augmented Reality Share (%), by Country
List of companies from research coverage that are profiled in the study
  • Continental AG (Germany)
  • Visteon Corporation (United States)
  • Panasonic Corporation (Japan)
  • BMW Group (Germany)
  • Daimler AG (Germany)
  • Volkswagen AG (Germany)
  • Garmin International (United States)
  • Denso (Japan)
  • Robert Bosch GmbH (Germany)
  • Hyundai Motor (South Korea)
Additional players considered in the study are as follows:
Alphabet (United States) , Delphi Automotive (Ireland) , snoopstar GmbH (Germany)
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Jul 2021 229 Pages 89 Tables Base Year: 2021 Coverage: 15+ Companies; 18 Countries

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Global Automotive Augmented Reality Market Quantitative research analysis
Global Automotive Augmented Reality Market Qualitative Industry Analysis
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Historical year: 2016-2020; Base year: 2020; Forecast period: 2021 to 2026
Companies that are profiled in Global Automotive Augmented Reality Market are Continental AG (Germany), Visteon Corporation (United States), Panasonic Corporation (Japan), BMW Group (Germany), Daimler AG (Germany), Volkswagen AG (Germany), Garmin International (United States), Denso (Japan), Robert Bosch GmbH (Germany) and Hyundai Motor (South Korea) etc.
Automotive augmented reality has taken the automobile design by storm as it eases the design processes and provides more economical solution. With growing focus towards ensuring safety to the drivers, the key players are adopting the technologies at fast pace and thereby increasing brand engagement. Of late, automobile giant Hyundai introduced AR automotive sales tool which runs on iPads to demonstrate company’s new i30 hatchback meant for Australian car dealerships.

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