Industry Background:
Coloured concrete can be used in order to match the work. It enables the individual to use it in a creative way due to its benefit of permanent colour. By choosing the right colour and design, it helps the properties to stand out from other projects. The coloured concrete is an alternative to surface coatings and is a cost effective solution. Moreover, it can be used in footpaths, flooring, facades, shopping centres, sea defences and others. The coloured concrete can be combined with sand, gravel, or blue metal for creating attractive textures. These properties and benefits are increasing the demand which is fuelling the market growth.This growth is primarily driven by Rising Disposable Income of Individuals in Emerging Economies and Widespread Benefits Such as Good Aesthete Appeal to the Properties.
Globally, a noticeable market trend is evident Changing Lifestyle of Individuals. Major Manufacturers, such as Lanxess (Germany), Sika (Switzerland), Huntsman (United States), Solomon Colors (United States), Boral (Austalia), Hanson (United Kingdom), Hymix (Australia), Supacrete Concrete (New Zealand), Alsafe Pre-Mix Concrete (Australia) and Concretus (Australia) etc have either set up their manufacturing facilities or are planning to start new provision in the dominated region in the upcoming years.
Key Developments in the Market:
In February 2018, Lanxess has completed the acquisition of Solvay’s phosphorous additive business. This acquisition is the part of growth strategy and focused on mid-sized market.
Market Drivers
- Rising Disposable Income of Individuals in Emerging Economies
- Widespread Benefits Such as Good Aesthete Appeal to the Properties
Market Trend
- Changing Lifestyle of Individuals
Restraints
- Availability of Alternative Products may hamper the Market
Opportunities
Rising Housing Based Constructions in Developing Economies and Increasing Promotional Activities are creating an Opportunity
Challenges
Lack of Awareness among the Individuals
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