Global Smart Band Market Overview:
Smart Band is also called as an activity or fitness tracker. It is wireless wearable device designed using sensors. Sensors are used for track number of physical and physiological factors. Smart bands are used for different applications such as measure heart rate, average speed, step count and distance enclosed while cycling, walking and jogging. Two type of Smart bands such as with screen and without screen smart band. Fueling demand due to innovative features such as getting notification of calls and massages will help to boost global smart band market. It is available at online stores or company’s official stores. Some of the players profiled in the study are Fitbit (United States), Garmin (United States), Samsung Electronics (South Korea), Apple (United States), Xiaomi (China), Lenovo (Hong Kong), LG (South Korea), Nike (United States) and Sony (Japan). According to Market Analyst at AMA, the Global Smart Band market may see a growth rate of 3.9%
On the basis of geography, the market of Smart Band has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channel, the sub-segment i.e. Online Stores will boost the Smart Band market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by End User, the sub-segment i.e. Male will boost the Smart Band market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Growth Drivers
- Rising Awareness about Health and Fitness
- Changing Consumers Lifestyle and Hectic Schedules
- Fueling Demand due to Innovative features such as Notification of Calls and Massages
- Adoption of IOT Based Smart Bands
- Declining Price of Smart Bands
- Growing Technological Advancement in Smart Bands
- Up Surging Demand of Water Resistance Smart Bands
Key Market Developments:
On 13th February 2018, Fitbit has acquired a small, Boston-based software startup and cloud based healthcare company called Twine Health.
On 13th March 2018, Fitbit has launched new devices for kids, women and parents such as Fitbit Versa, Fitbit Ace, Female Health Tracking and Fitbit Ionic: Adidas edition with innovative features.
Manufacturers of Smart Bands, Smart Bands Suppliers and Distributors, Industry Associations and Experts, Private Research Organizations and Consulting Companies, Industry Associations, Government Market Research and Consulting Firm and Others
Major Objectives Focused through this Study
To define, describe, and forecast the Global Smart Band market on the basis of product [With Screen and Without Screen] , application , key regions and end user
To provide in-depth information regarding major influencing factors affecting the growth of the market (trends, drivers, restraints, opportunities, and industry-centric and regional challenges)
To strategically analyse the micro-markets and important business segments with respect to individual growth drivers , market trends and potential, and historical contributions to the total market
Identifying the opportunities in the market for key stakeholders and detailing the competitive landscape for market leaders
To provide market size for various segments of the Smart Band market with respect to major geographies, namely, South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico)
To strategically profile the key players and analyzing their market shares and core competencies in the Smart Band industry
To track key developments such as product launches, expansions, agreements, partnerships, mergers & acquisitions, and R&D activities that are key factors in shaping the market
Available Customization: Data related to EXIM [Export- Import], production & consumption by country or regional level break-up can be provided based on client request**. Additionally, the Vendors which are also part of the research are Razer (United States) and Jawbone (United States).
** Confirmation on availability of data would be informed prior purchase
While framing the research framework, major and emerging players operating in the Smart Band market in various regions have been profiled, and their offerings, geographic footprints, and distribution/sales channels have been analysed through in-depth discussions. The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, analyst team keeps preparing set of questionnaires and after getting appointee list; the target audience are then tapped and segregated with various mediums and channels that are feasible for making connection that includes email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey etc.