Global GPS Navigation Device Market Overview:
GPS navigation system, typically uses satellite navigation device to find direction of routes towards destination. The system works by providing information on exact location. Apart from route information, the system also provides real time traffic data and weather forecast. Mostly, GPS navigation market is dominated by original equipment manufacturer with little share of aftermarket players. mobile road applications are recently trending in the market. Some of the players profiled in the study are Bushnell (United States), Garmin (United States), TomTom (Netherlands), Magellan (United States), Sony (Japan), Cobra (United States), DeLorme (United States) and Nextar (United States).
On the basis of geography, the market of GPS Navigation Device has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). North America region held largest market share in the year 2019. Asia Pacific on the other hand stood as second largest market due to the presence of key companies into the region and high technological advancement. If we see Market by Distribution Channel, the sub-segment i.e. Online will boost the GPS Navigation Device market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Growth Drivers
- Emergence and growing interest towards road mapping mobile application
- Increasing necessity to speed-up the processes
- Increasing utility of Cloud deployment model
- Founding applications in almost every service sector
- High cost
- Shortage of IT infrastructure in the underdeveloped nations
- Technological Advancement in Navigation System
- Favorable Government Initiatives to Promote Navigation Based Technologies
The market players are adopting many strategies so as to attract the audience and to gain highest market share, these strategies can be listed as product uniqueness, standout product line, offering attractive discounts, mergers with big organizations, alliances with different companies to increase sales area globally and others.
Target Audience:Manufacturer, Sub-component manufactures, Channel partners, Distributors/Traders/Wholesalers, Industry Association, Downstream Vendors, Governments and investment communities and Research organizations and associations
Major Objectives Focused through this Study To define, describe, and forecast the Global GPS Navigation Device market on the basis of product [Handheld Device, Wearable Device, Smart Watch and others] , application [Automotive, Aviation, Cycling, Golf and Hiking], key regions and end user
To provide in-depth information regarding major influencing factors affecting the growth of the market (trends, drivers, restraints, opportunities, and industry-centric and regional challenges)
To strategically analyse the micro-markets and important business segments with respect to individual growth drivers , market trends and potential, and historical contributions to the total market
Identifying the opportunities in the market for key stakeholders and detailing the competitive landscape for market leaders
To provide market size for various segments of the GPS Navigation Device market with respect to major geographies, namely, South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico)
To strategically profile the key players and analyzing their market shares and core competencies in the GPS Navigation Device industry
To track key developments such as product launches, expansions, agreements, partnerships, mergers & acquisitions, and R&D activities that are key factors in shaping the market
Available Customization: Data related to EXIM [Export- Import], production & consumption by country or regional level break-up can be provided based on client request**. Additionally, the Players which are also part of the research are Rand McNally (United States), SkyCaddie (United States), GolfBuddy (Korea) and Lowrance (United States).
** Confirmation on availability of data would be informed prior purchase
While framing the research framework, major and emerging players operating in the GPS Navigation Device market in various regions have been profiled, and their offerings, geographic footprints, and distribution/sales channels have been analysed through in-depth discussions. The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, analyst team keeps preparing set of questionnaires and after getting appointee list; the target audience are then tapped and segregated with various mediums and channels that are feasible for making connection that includes email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey etc.