Scope of the Study
Children’s book includes different genres such as fiction, non-fiction, children’s literature, adventure, mystery and many more. It consists of stories, magazines, and poems others. Children’s book is used by various age groups such as 3 to 5, 6 to 8, and 9 to 12. It helps them to improve creativity, vocabulary and other skills. Moreover, increasing popularity of books among the children, is forcing the publishers to manufacture more books. These factors are increasing the demand of children’s book which is fueling the market growth.
The market study is being classified by Type (Book and e Book) and major geographies with country level break-up. According to AMA, the Global Children's Books market is expected to see growth rate of 5.92%
Oxford University press (United Kingdom), Pearson (United Kingdom), RELX plc (United Kingdom), Thomson Reuters (Canada), Wolters Kluwer (Netherlands), Random House (United States), Hachette Livre (France), Grupo Planeta (Spain), McGraw-Hill Education (United States) and Scholastic (corp.) (United States) are some of the key players profiled in the study. Additionally, the Vendors which are also part of the research are Cengage (United States), Wiley (United States), John Wiley & Sons, Inc. (United States), De Agostini Publishing Italia S.p.A (Italy) and Shueisha (Japan).
The market of children’s book is highly competitive due to various factors such as rising awareness of early learning. The key players are focusing on quality, price, content, and product differentiation. Also, the players are adopting unique competitive strategy to competitive advantage. Research Analyst at AMA predicts that Asia Pacific Vendors will contribute to the maximum growth of Global Children's Books market throughout the predicted period.
AdvanceMarketAnalytics has segmented the market of Global Children's Books market by Type, Application and Region.
On the basis of geography, the market of Children's Books has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, Australia, Russia, Indonesia), Europe (Germany, France, Italy, United Kingdom, Rest of Europe), North America (United States, Canada, Mexico). Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
- Rising awareness about the early learning is driving the market. There has been increasing usage if mobile devices and internet which is creating easy accessibility to e books. Also, the inclination of people towards e learning platforms are contributing towards increasing awareness among the individuals.
- Rising Demand for Kid Friendly Non-Fiction Books
- Books with Hands on Activities
- Technological Risks for E Books
- Increasing Adoption of E Books and Personalized Story Books
- Government Initiatives are boosting the Market Growth
- Prolonged Reading may Cause Eye Strain
Market Leaders and their expansionary development strategies
On December 2019, Bertelsmann has acquired Penguin Random House which is the largest trade publishing group. Along with the Bertelsmann, international media and services are to become owner.
In June 2019, Houghton Mifflin Harcourt (HMH) has announced that it has published “A Trick of Light” which is one of the last creative works by a legend Stan Lee.
Key Target AudienceManufacturers, Raw Material Suppliers, Distributors and Traders, Research Organisations, Government Agencies and Organisations
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Data related to EXIM [Export- Import], production & consumption by country or regional level break-up can be provided based on client request**
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