Location Intelligence Analytics Market Scope
The global Location Intelligence Analytics market is expected to witness high demand in the forecasted period due to growth in portable navigation devices, web-mapping services, and smartphone applications across the globe. Location intelligence helps detect risks, patterns, and opportunities for businesses with the help of physical geography, demographics, and data pertaining to the location.
The market study is segmented, by Application (Retail, Manufacturing, Government and Defense, Media and Entertainment, Transportation and Logistics, Energy and Utilities and Others) and major geographies with country level break-up. According to AMA, the Global Location Intelligence Analytics market is expected to see growth rate of 15.7%
Innovation, mergers, and collaboration are some of the strategies used by the leading players. They are also investing in research and development with an objective to develop new and advanced products for their customers. The information provided in this section will help stakeholders and players to make better decisions. Research Analyst at AMA estimates that United States Players will contribute to the maximum growth of Global Location Intelligence Analytics market throughout the predicted period.
SAS (United States), Esri (United States), Oracle (United States), Cisco (United States), IBM (United States), Pitney Bowes (United States), Microsoft (United States), Galigeo (France), Purple (United Kingdom) and GeoMoby (Australia) are some of the key players that are part of study coverage. Additionally, the Players which are also part of the research are Lepton Software (India), Quuppa (Finland), Alteryx (United States), CleverAnalytics (Czech Republic) and IndoorAtlas (Finland).
The research aims to propose a patent-based approach in searching for potential technology partners as a supporting tool for enabling open innovation. The study also proposes a systematic searching process of technology partners as a
preliminary step to select the emerging and key players that are involved in implementing market estimations. While patent analysis is employed to overcome the aforementioned data- and process-related limitations, as expenses occurred in that technology allows us to estimate the market size by evolving segments as target market from total available market.
AdvanceMarketAnalytics has segmented the market of Global Location Intelligence Analytics market by Type, Application and Region.
On the basis of geography, the market of Location Intelligence Analytics has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). North America region held largest market share in the year 2019. Europe on the other hand stood as second largest market due to the presence of key companies into the region and high technological advancement.
Market Leaders and their expansionary development strategies
On 8th January 2020, Esri, the global leader in location intelligence has announced it will offer a new massive open online course (MOOC) on spatial data science early this year. The no-cost course, which will run for six weeks on Esri's Training website, includes full access to ArcGIS Pro, ArcGIS Online, and ArcGIS Notebooks software
On 5th June 2019, Esri, the global leader in location intelligence, has announced that Microsoft’s Tactical Edge Platform will use Esri’s ArcGIS Enterprise to give its Microsoft Azure and Azure Cognitive Services a geographic context through Esri’s advanced mapping and spatial analytics technology.
- High Adoption due to Location Intelligence Merging with Business Intelligence
- Increasing Demand for Real-Time Data Streaming
- Rising Use of Spatial Data as well as Analytical Tools
- High Adoption of Location-Based Applications Among Consumers
- Upsurging Requirements of Predictive Analytics for Business
- High Demand due to Autonomous Mobility
- Increasing Demand due to Adoption of Advanced Technologies
- Growing Popularity of Social Media for Customer Engagement
- The Increasing Concern Regarding Legal Concerns as well as Data Privacy Issues
- Lack of Uniform Regulatory Norms
- High Initial Cost of Deployment
Key Target AudienceLocation Intelligence Analytics Providers, Government Regulatory Bodies, Private Research Organizations, Government Research Organizations and Others
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