What is SaaS Online Video Platforms Market?
SaaS online video platform enables users to convert, store, host, and playback video content over the internet. In recent times, online video content is becoming more popular and growing rapidly due to the increasing use of internet and high adoption of mobile devices like smartphones, tablets, laptops, etc. However, corporates are relying on online platforms for sales & marketing activities and training & development of employees who are working remotely. Online video platforms are also used for live streaming of any event or show, teaching, and on-demand video content.
The market study is being classified, by Application (Live Streaming and Video On Demand) and major geographies with country level break-up.
Brightcove (United States), IBM (United States), Vidyard (Canada), Dacast Inc. (United States), JW Player (United States), Kaltura (United States), Anvato (Google) (United States), Wistia (United States), Piksel (United States), Akamai Technologies (United States) and Samba Tech (United States) are some of the key players profiled in the study.
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches, and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Research Analyst at AMA predicts that United States Players will contribute to the maximum growth of Global SaaS Online Video Platforms market throughout the predicted period.
Analyst at AMA have segmented the market study of Global SaaS Online Video Platforms market by Type, Application and Region.
On the basis of geography, the market of SaaS Online Video Platforms has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
- Growing Popularity of OTT Platforms and Live Streaming In-Person Events
- Increasing Use of Online Video Platform for Various Business Functions
- Frequent Updates and Innovation in the SaaS Platform
- Lack of Internet Connectivity and Low Bandwidth is the Major Restraints
- Emerging Trend for Distance Learning in the Education Sector
- Low Performance and Integration Problems With Existing In-House Software
Market Leaders and some development strategies
In 2019, Brightcove acquired online video platform business of Ooyala, a leading provider of cloud video technology. By integrating Ooyala’s technology with the Brightcove platform, Brightcove is looking forward to offer enhanced experience to its new, future, and existing customers. The acquisition will also strengthen Brightcove’s position as a market leader in the online video industry.
Key Target AudienceNew Entrants/Investors, Analysts and Strategic Business Planners, SaaS Online Video Platform Providers, Venture Capitalists and Private Equity Firms, Government Regulatory and Research Organizations, End-Users and Others
Frequently Asked Questions (FAQ):
1. Which factors would majorly drive the SaaS Online Video Platforms Market?
"Growing Popularity of OTT Platforms and Live Streaming In-Person Events
" is seen as one of major growth factors of SaaS Online Video Platforms Market in years to come.
2. Can we have customized study for SaaS Online Video Platforms Market?
The Study can be customized subject to feasibility and data availability. Please connect with our sales representative for further information.
3. Which region will lead the Global SaaS Online Video Platforms Market?
United States will lead SaaS Online Video Platforms Market in coming years.