Global Maqui Berries Market Overview:
Maqui berries are plants that grow in Chile and Argentina. It is used for food and medicinal applications. It is highly adopted for dry eye, weight loss, diabetes, diarrhea, heart disease, and other general health and wellness. It is used as raw and processed. It is strongly adopted by the beverages industry. Because of its some side effects, that becomes hinderance for the market growth. Some of the players profiled in the study are Sunfood Superfoods (United States), Organic Wholefoods Limited (England), Navitas Organics (United States), NurnbergMesse GmbH (Germany), Mountain Rose Herbs (United States), Kiva Health Food (United States), Terrasoul Superfoods (United States), HP Ingredients (United States), Unilever (Lipton) (United Kingdom) and Tradersouth (United Kingdom).
On the basis of geography, the market of Maqui Berries has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Form, the sub-segment i.e. Fresh will boost the Maqui Berries market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Distribution Channels, the sub-segment i.e. Online Stores will boost the Maqui Berries market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Growth Drivers
- The increase in health-conscious consumers has enhanced leading Maqui berries growers to provides in various industries including dietary supplements and nutraceuticals by developing superfood application-driven innovative products. The operating market players are spending heavily on adding value to their products by adopting antioxidants rich ingredients and establish promising anti-inflammatory effects.
- Developing in the Packaging Industry
- Increase in Market Competencies
- The Slowdown in Economy Because of Coronavirus Pandemic
- Rising Awareness Regarding its Health Benefits
- High Availability of Processed Berries in Form of Powder
- High Cost Associated with Raw Materials
- Fluctuation in Currency Exchange Rate
Key Market Developments:
In May 2020, Focus Laboratories announced the launch of new products that support ocular health. The company created O3+ Maqui known as a purified extract. It is highly used in the manufacturing of medicines.
The market is noticing a huge number of market players, by looking at the huge growth in this market the key market-leading players are heavily focusing on the production technologies, efficiency enhancement, and product life. The market players are focusing on developing processing technology and enhancing their product portfolio on the e-commerce website.
Venture Capitalists and Private Equity Firms, New Entrants/Investors, Analysts and Strategic Business Planners, Maqui Berries Manufacturers, Raw Material Suppliers, Government Regulatory and Research Organizations and End-Use Industries
Major Objectives Focused through this Study
To define, describe, and forecast the Global Maqui Berries market on the basis of product [Organic Maqui Berries and Conventional Maqui Berries] , application [Food & Beverages, Nutraceuticals and Personal Care], key regions and end user
To provide in-depth information regarding major influencing factors affecting the growth of the market (trends, drivers, restraints, opportunities, and industry-centric and regional challenges)
To strategically analyse the micro-markets and important business segments with respect to individual growth drivers , market trends and potential, and historical contributions to the total market
Identifying the opportunities in the market for key stakeholders and detailing the competitive landscape for market leaders
To provide market size for various segments of the Maqui Berries market with respect to major geographies, namely, South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico)
To strategically profile the key players and analyzing their market shares and core competencies in the Maqui Berries industry
To track key developments such as product launches, expansions, agreements, partnerships, mergers & acquisitions, and R&D activities that are key factors in shaping the market
Data related to EXIM [Export- Import], production & consumption by country or regional level break-up can be provided based on client request**. Additionally, the Vendors which are also part of the research are Superfood Ingredients Ltd. (New Zealand), Burmaspice (United States) and Nature's Superfoods (Singapore).
** Confirmation on availability of data would be informed prior purchase
While framing the research framework, major and emerging players operating in the Maqui Berries market in various regions have been profiled, and their offerings, geographic footprints, and distribution/sales channels have been analysed through in-depth discussions. The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, analyst team keeps preparing set of questionnaires and after getting appointee list; the target audience are then tapped and segregated with various mediums and channels that are feasible for making connection that includes email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey etc.