What is Private Label Food and Beverages Market?
Private label food and beverage may include bakery, meat, dairy, juices, alcoholic drinks and all other products. These are the products which are produced by one country and sold with the name of other. They are available at lower price as compared to other products. The private label brands are managed by the retailer for sale in specific chain of stores which are called store brands. Further, in case of private label manufacturing, the retailer designs the manufacturing, packaging and marketing of the goods in order to build on the relationship between the products and the store's customer base.
The market study is being classified by Type (Private label food (Bakery, meat, egg, dairy products) and Private label beverages (Bottled water, Juices, Alcoholic drinks)) and major geographies with country level break-up.
A&P (United States), Carrefour (France), Ahold Delhaize (Netherlands), Dollar General Corporation (United States), Edeka (Germany), Family Dollar (United States), Giant Eagle, Inc. (United States), The Kroger Co. (United States), Loblaw Companies Limited (Canada) and SUPERVALU INC. (United States) are some of the key players profiled in the study. Additionally, the Vendors which are also part of the research are Tesco.com (United States), Winn-Dixie Stores, Inc. (United States), Insta Foods (India), Symega Food Ingredients Limited (United States) and Gehl Foods, LLC (United States).
The companies are now exploring the market by adopting mergers & acquisitions, expansions, investments, new developments in existing products and collaborations as their preferred strategies. The players are also exploring new geographies and industries through expansions and acquisitions so as to avail a competitive advantage through combined synergies. Research Analyst at AMA predicts that United States Vendors will contribute to the maximum growth of Global Private Label Food and Beverages market throughout the predicted period.
Analyst at AMA have segmented the market study of Global Private Label Food and Beverages market by Type, Application and Region.
On the basis of geography, the market of Private Label Food and Beverages has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
- Growing Food and Beverage Industry
- Increasing Demand for Ready to Eat Food
- Adoption of Online Food Delivery
- Increased Environmental Concerns Among Individuals
- Increased Disposable Income
- Increased Prevalence of Healthy Foods
- Inclination Towards Branded Products by Consumers
Market Leaders and some development strategies
In April 2020, Walmart has partnered with Italian company Coop which brings private label food brand Fior Fiore products to shelf. It is looking to make premium food affordable.
Key Target AudienceManufacturers, Raw material suppliers, Government associations, Research organisations and Others
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