Global Oat Fiber Market Overview:
Oat fiber is an isolated dietary fiber made from grinding the oat hull. The total dietary fiber content is at least 85%. shifting preference towards consumption of fiber-rich products among consumers owing to raising awareness regarding the various health benefits it offers, including controlled blood sugar levels, reduced cholesterol levels, normalized bowel movement, and also aiding in maintaining healthy body weight. It is a major factor driving the growth of the global oat fibre market, and the trend is expected to continue in the future as well. Some of the key players profiled in the study are InterFiber ( Poland), NuNaturals (United States), Swedish Oat Fiber AB (Sweden), Grain Millers, Inc (United States), Anthony's Goods (United States), Quaker Oats (United Kingdom), Bob's Red Mill (United States), Arrowhead Mills, Inc (United States), Richardson Milling (United Kingdom) and To Your Health Sprouted Flour (United States).
On the basis of geography, the market of Oat Fiber has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channel, the sub-segment i.e. Hypermarkets and Supermarkets will boost the Oat Fiber market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Packaging, the sub-segment i.e. Bottle will boost the Oat Fiber market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
- Increasing Health Consciousness and Awareness about the Health Benefits of Oats Consumption
- Growing Demand of Oat Fiber Products from Working Class Population
- Use of Oat Fiber in the Pet Food
- The Emergence of Different Flavors in the Oat Products
- Rising Adoption of Oat Products for Breakfast
- Excess Consumption of Dietary Fibre Causing Health Issues such as Intestinal Gas and Bloating
- Growing Online Distribution Channel for the Oat Fiber Products
- Rising Awareness Related the Benefits of Oats Products in Emerging Nations
- Lack of Acceptance in the Low and Middle Income Group Countries
Major Market Developments:
Apr. 2, 2019-- SunOpta Inc. announced it has signed a definitive agreement to acquire the shares of Sanmark B.V. (“Sanmark”). The acquisition closed contemporaneously with the execution of the definitive agreement.
On 12th February 2019, Del Monte Foods, Inc., ready to eat an oatmeal product with wholesome oats and luscious fruits acknowledged Product of the Year for 2019
The market is fragmented by key vendors who are focusing on production technologies, improving efficiency and shelf life. Growth opportunities can be captured by tracking the ongoing process improvement and financial flexibility to invest in optimal strategies
Oat Fiber Provider, Oat Fiber Suppliers, Raw Material Suppliers, Potential Investors and Food and Beverage Industry
Major Objectives Focused through this Study
To define, describe, and forecast the Global Oat Fiber market on the basis of product [Natural Oat Fiber and Organic Oat Fiber] , application [Breakfast Cereals, Bakery Products, Snacks and Savoury and Others], key regions and end user
To provide in-depth information regarding major influencing factors affecting the growth of the market (trends, drivers, restraints, opportunities, and industry-centric and regional challenges)
To strategically analyse the micro-markets and important business segments with respect to individual growth drivers , market trends and potential, and historical contributions to the total market
Identifying the opportunities in the market for key stakeholders and detailing the competitive landscape for market leaders
To provide market size for various segments of the Oat Fiber market with respect to major geographies, namely, South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico)
To strategically profile the key players and analyzing their market shares and core competencies in the Oat Fiber industry
To track key developments such as product launches, expansions, agreements, partnerships, mergers & acquisitions, and R&D activities that are key factors in shaping the market
Data related to EXIM [Export- Import], production & consumption by country or regional level break-up can be provided based on client request**. Additionally, the Vendors which are also part of the research are Richardson Milling (United Kingdom) and To Your Health Sprouted Flour (United States).
** Confirmation on availability of data would be informed prior purchase
While framing the research framework, major and emerging players operating in the Oat Fiber market in various regions have been profiled, and their offerings, geographic footprints, and distribution/sales channels have been analysed through in-depth discussions. Top-down and bottom-up approaches have been used to determine the overall market size. Sizes of the other individual markets have been estimated using the percentage splits obtained through secondary sources such as Hoovers, Bloomberg BusinessWeek, and Dow Jones (Factiva), along with primary respondents. The complete methodology includes the study of the annual and financial reports of the key market players and extensive interviews with industry experts such as CEOs, VPs, directors, and marketing executives for key insights (both qualitative and quantitative) related to the market.