Industry Background:
Period tracking app keeps track of menstrual cycle. It calculates the average length of past three cycles and accordingly predicts the start date of next cycle. It also calculates the ovulation and fertile days, predicts moods and symptoms. Apart from these features it allows the user to share logs to healthcare worker which helps to detect pain areas and provide accurate treatment. Moreover, period tracking app also plots charts and reports which can be used to highlight dates.
Attributes | Details |
---|
Study Period | 2017-2027 |
Base Year | 2021 |
Unit | Value (USD Million) |
Key Companies Profiled | Biowink GmbH (Germany), Glow (United States), Flow health Inc. (United States), Bellabeat Inc. (United States), Ovia health Inc. (United States), Cycle technologies (United States), Tampax (United States) and UbyKotex (United States) |
This growth is primarily driven by Increasing Health Consciousness among Individuals and Features Such as Prediction of Next Cycle Start Date and Reports are fuelling the Market.
Globally, a noticeable market trend is evident Increasing Usage of Health Apps
Major Players, such as Biowink GmbH (Germany), Glow (United States), Flow health Inc. (United States), Bellabeat Inc. (United States), Ovia health Inc. (United States), Cycle technologies (United States), Tampax (United States) and UbyKotex (United States), etc have either set up their manufacturing facilities or are planning to start new provision in the dominated region in the upcoming years. The market of Period Tracking App is fragmented as it consists of emerging players. The companies in this market are trying to gain a competitive edge through strategic partnership, acquisition, expansion, and introduction of new solution or services.
Key Developments in the Market:
In January 2019, Sheroes which is a Delhi-based women community startup, has announced the acquisition of Maya, a women’s health tracker app. This app is used by women in 20 countries to track menstrual cycle and pregnancy. Also it monitors associated symptoms
Influencing Trend:
Increasing Usage of Health Apps and Technological Advancements in Health Apps
Market Growth Drivers:
Increasing Health Consciousness among Individuals and Features Such as Prediction of Next Cycle Start Date and Reports are fuelling the Market
Challenges:
Lack of Precision may hamper the Market Growth
Restraints:
High Costs Associated with Premium Features
Opportunities:
Rising Adoption of Smartphones with Advanced Connectivity and Increasing Awareness among the Users about Fertility Tracking App
AMA Research follows a focused and realistic research framework that provides the ability to study the crucial market dynamics in several regions across the world. Moreover, an in-depth assessment is mostly conducted by our analysts on geographical regions to provide clients and businesses the opportunity to dominate in niche markets and expand in emerging markets across the globe. This market research study also showcases the spontaneously changing Players landscape impacting the growth of the market. Furthermore, our market researchers extensively analyze the products and services offered by multiple players competing to increase their market share and presence.
Customization in the Report
AMA Research features not only specific market forecasts but also includes significant value-added commentary on:
- Market Trends
- Technological Trends and Innovations
- Market Maturity Indicators
- Growth Drivers and Constraints in Period Tracker Apps Market
- Analysis about New Entrants in Period Tracker Apps Market & Entry/Exit Barriers
- To Seize Powerful Market Opportunities
- Identify Key Business Segments, Market Proposition & Gap Analysis
- An Unbiased Perspective towards Market Performance & Indicators
Against this Challenging Backdrop, Period Tracker Apps Study Sheds Light on
The Period Tracker Apps Market status quo and key characteristics. To end this, Analysts at AMA organize and took surveys of the Period Tracker Apps industry Players. The resultant snapshot serves as a basis for understanding why and how the industry can be expected to change.
Where Period Tracker Apps industry is heading and what are the top priorities. Insights are drawn from financial analysis, surveys, and interviews with key executives and industry experts.
How every company in this diverse set of Players can best navigate the emerging competition landscape and follow a strategy that helps them position to hold the value they currently claim or capture the new addressable opportunity.