Swimwear & Beachwear Market Scope
Swimwear and beachwear are items of clothing meant to be worn by individuals participating in water-based activities or water sports such as swimming, water polo, driving surfing, water skiing, or sun basking. In activities like scuba diving, water skiing, and wakeboarding, a swimsuit is required as an undergarment. In the market, there is a large choice of trendy and attractive swimsuits that vary in size and quality. Men's swimwear and beachwear are referred to as boardshorts, jammers, swim trunks, briefs, thongs, and G-strings in Western culture, while women's swimwear is referred to as one-piece, bikinis, or thongs. Designers are extending their product offerings as men have grown more aware of their appearance, resulting in significant development in the industry. Because sports brands are getting more stylish and fashion brands are becoming more sports practical, the use of swimwear such as shorts and board shorts is on the rise.
The Swimwear & Beachwear market study is segmented by Type (Swimsuit, Top Wear, Bottom Wear and Others) and major geographies with country level break-up.
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies. Research Analyst at AMA estimates that United States & Australian Vendors will contribute to the maximum growth of Global Swimwear & Beachwear market throughout the predicted period.
ACACIA (Australia), Billabong International Limited (Australia), Speedo International Ltd. (Australia), Puma SE (Germany), American Apparel (United States), SUNSETS Inc. (United States), Body Glove International (United States), O'Neill (United States), Perry Ellis International (United States) and Swimwear Anywhere (United States) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research are Aquatec - Duton Industry Co., Ltd. (Taiwan), Mares S.p.A. (Italy), H2Odyssey (United States) and Dive Rite (United States).
The research aims to propose a patent-based approach in searching for potential technology partners as a supporting tool for enabling open innovation. The study also proposes a systematic searching process of technology partners as a
preliminary step to select the emerging and key players that are involved in implementing market estimations. While patent analysis is employed to overcome the aforementioned data- and process-related limitations, as expenses occurred in that technology allows us to estimate the market size by evolving segments as target market from total available market.
AMA Research has segmented the market of Global Swimwear & Beachwear market by Type, Application and Region.
On the basis of geography, the market of Swimwear & Beachwear has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico).
Market Leaders and their expansionary development strategies
On 29th June, 2020 - HEAD Acquired Zoggs (Leading Swim Wear Brand across Key Regions Including UK, Austrailia). The Deal Adds Zoggs’ Innovative Swimming Gear Capabilities Comprising of Goggles, Swimwear and Equipment to HEAD’s Portfolio, Along with Strong Market Presence Across New Regions.
On 20th May, 2020 - GabiFresh and Swimsuits For All Launched New Summer 2020 Campaign. The 11-Piece Swimsuit Line Comes in Sizes 10-26, With Cup Sizes Ranging From D/DD To G/H. To Achieve Classic Designs, The Collection Incorporates the Latest Minimalist Trend While Including Modern Touches with Ruching & Cut-Outs in Speciality Fabrics. and On 3rd March, 2021 - Speedo Launched Its New Hyper Elite Goggles. The Hyper Elite Features the Finest Hydrodynamic and Performance-Enhancing Innovations to Provide Swimmers a Competitive Edge in Every Race. It Is Designed to Help Athletes of All Abilities Level Up Their Swim.
- Technical Progress in Swimming Equipment Features
- Decreasing Training Costs
- Increasing Demand for Recreational Outdoor Activities
- Increasing Demand Across Emerging Regions
- Raw Material Price Fluctuation
- Safety Concerns
- Lack of Awareness
- Presence of Counterfeit Products
Key Target AudienceSwimwear & Beachwear Manufactures, New Entrants and Investors, Swimwear & Beachwear Distributors and Suppliers, Venture Capitalists, Government Bodies, Corporate Entities, Government and Private Research Organizations and Others
Frequently Asked Questions (FAQ):
1. Is it possible to have certain customization in the study?
The Study can be customized to meet your requirements. Please connect with our representative, who will ensure you get a study that suits your business objectives.
2. How big is the Swimwear & Beachwear Market?
Yes, the study does represent market size by key business segment, application/end users and major geographies forecasted till 2026.