Global Fortified Salts Market Overview:
Fortified salt is referred to as a cost-effective method to handle the inadequacy of iron and iodine as it is generally consumed by all age segments and all kinds of income groups people. The fortified salt assists in giving sufficient measure of iodine to treat and forestall iron insufficiency in iron lacking subjects when 10-15 g of salt is consumed a day Sattrarzadeh and Zlotkin. Food fortification is the method involved with adding micronutrients (fundamental minor components and nutrients) to food. It very well may be done by food producers, as a general wellbeing strategy that plans to decrease the number of individuals with dietary inadequacies inside a populace. Therefore, Salt is a viable food vehicle for fortification of fundamental miniature supplements to battle dietary infections like Iodine Deficiency problems (IDD) and Iron Deficiency Anemia (IDA).
- Growing malnutrition concerns among children and adults
- Increase in demand for a nutritious diet
- Lack of awareness and low purchasing power in developing countries
- A side effect of the overconsumption of fortified salt
- Growth of hospitality & services industry along with increasing multi-cuisine restaurants
- Growing demand for nutritive diet by surging geriatric populace with increasing lifespan
- Increase in awareness about the consumption of fortified salt in emerging countries
The business share is reasonably divided in nature attributable to the presence of enormous regional manufacturers. Organizations are occupied with collaboration, partnerships and new product launch which will give a chance to them to build product penetration. Key parts are expected to expand their store network across the Asia Pacific and North America to catch a greater portion of the industry.
Some of the key players profiled in the report are Cargill (United States), Tata Chemicals (India), AkzoNobel salt (United States), Compass Minerals (United States), China National Salt Industry (China), Ankur Salt (India), Schweizer Salinen (Switzerland), United Salt Corporation (United States), Nirma Shudh (India) and Compass Minerals (United States). Additionally, following companies can also be profiled that are part of our coverage like Annapurna Salts (India), Windsor Salts (Canada), Schweizer Salinen (Switzerland) and Saboo Sodium Chloro (India). Analyst at AMA Research see United States Vendors to retain maximum share of Global Fortified Salts market by 2026. Considering Market by By Distribution Channels, the sub-segment i.e. Hypermarkets & supermarkets will boost the Fortified Salts market.
On 18 March 2020, Brenntag Food & Nutrition announced as an exclusive distribution partner for Cargill Salt in Europe While the company already distributes a broad range of Cargill products in Europe, including salt, the expansion of the partnership broadens Brenntag’s offerings to include specialty salt products. Brenntag Food & Nutrition is the ideal partner to support Cargill in increasing its footprint in the market even more.
Food Safety and Security Authority of India (FSSAI) is the regulating authority that provides guidelines and makes rules and regulations regarding the production and consumption of fortified salts.
What Can be Explored with the Fortified Salts Market Study
Gain Market Understanding
Identify Growth Opportunities
Analyze and Measure the Global Fortified Salts Market by Identifying Investment across various Industry Verticals
Understand the Trends that will drive Future Changes in Fortified Salts
Understand the Competitive Scenario
- Track Right Markets
- Identify the Right Verticals
The top-down and bottom-up approaches are used to estimate and validate the size of the Global Fortified Salts market.
In order to reach an exhaustive list of functional and relevant players various industry classification standards are closely followed such as NAICS, ICB, SIC to penetrate deep in important geographies by players and a thorough validation test is conducted to reach most relevant players for survey in Fortified Salts market.
In order to make priority list sorting is done based on revenue generated based on latest reporting with the help of paid databases such as Factiva, Bloomberg etc.
Finally the questionnaire is set and specifically designed to address all the necessities for primary data collection after getting prior appointment by targeting key target audience that includes Industry Association, Government Regulatory Bodies, Government Research Institutions, Private Research Institutions, Hotels and Health and Nutrition Institutions.
This helps us to gather the data related to players revenue, operating cycle and expense, profit along with product or service growth etc.
Almost 70-80% of data is collected through primary medium and further validation is done through various secondary sources that includes Regulators, World Bank, Association, Company Website, SEC filings, OTC BB, USPTO, EPO, Annual reports, press releases etc.