Scope of the Study
Mouthwash, oral rinse, mouth bath, or mouth rinse is a form of a liquid which is kept in the mouth inactively or just swilled around the mouth by the means of contraction of the perioral muscles or movement of the head, and may also be sometimes gargled, wherein the head is tilted towards the back and the liquid is then bubbled at the back of the mouth. Usually, these mouthwashes are an antiseptic solution that is intended to decrease the microbial contents in the oral cavity, although there are some other mouthwashes that might be given for some other reasons as well such as for the analgesic, anti-fungal, or anti-inflammatory actions. Also additionally, some of these rinses act as saliva substitutes so as to neutralize the acid and hence keep the mouth moist during a dry mouth. Cosmetic mouth rinses are used for momentarily controlling or reducing bad breath and therefore leaving the mouth with a pleasing taste. Rinsing with water or mouthwash just after brushing with a fluoride toothpaste can also help to reduce the availability of the salivary fluoride. This can, in turn, lower the anti-cavity re-mineralization and antibacterial effects of the fluoride. Fluoridated mouthwash may alleviate this effect or in high concentrations escalate the available fluorides. A group of experts have been discussing the post brushing rinsing during the year 2012 and have found that although there was much clear guidance given in many of the public health advice publications regarding spitting and avoiding excessive rinsing with water they assumed that there was a very limited evidence base for such kind of best practices.
The market study is being classified by Type (Fluoride Mouthwash, Antiseptic Mouthwash, Cosmetic Mouthwash and Natural Mouthwash), by Application (Individual and Commercial) and major geographies with country level break-up.
Chattem (United States), Pfizer (United States), Colgate-Palmolive (United States), GlaxoSmithKline (United Kingdom), Johnson and Johnson (United States), Venture Life Group plc (United Kingdom), Procter and Gamble (United States), Gengigel (United Kingdom), Profound Health Ltd (Canada), Mylan N.V. (United States), Therabreath (United States) and Oral Essentials Inc. (United States) are some of the key players profiled in the study.
The companies are now exploring the market by adopting mergers & acquisitions, expansions, investments, new developments in existing products, and collaborations as their preferred strategies. The players are also exploring new geographies and industries through expansions and acquisitions so as to avail a competitive advantage through combined synergies. Research Analyst at AMA predicts that United States Vendors will contribute to the maximum growth of Global Mouth Wash market throughout the predicted period.
AdvanceMarketAnalytics has segmented the market of Global Mouth Wash market by Type, Application and Region.
On the basis of geography, the market of Mouth Wash has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
- Growing Awareness About Oral Hygiene
- Rising Incidences of Dental Diseases
- Growing Number of Small/Private Dental Clinics With Dental Dispensaries
- Preventing Plaque Formation
- Increasing demand for natural and oral ingredients in the oral products
- Competitive Pricing Pressure Faced By Prominent Players
- Side effects from oral care products
- Increasing Online Purchase of Oral Care Products
- High Dependency on Retail/Consumer Stores
Market Leaders and their expansionary development strategies
GSK Consumer Healthcare Limited (India) entered into a merger agreement with Hindustan Unilever Limited (HUL) (India) through an all-equity deal. This merger is expected be to complete by September 2019.
Key Target AudienceManufacturers of Mouth Wash, Suppliers and Distributors of Mouth Wash, End-Users, Potential Investors, Market Research Firms, Regulatory Bodies and Others
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Data related to EXIM [Export- Import], production & consumption by country or regional level break-up can be provided based on client request**
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