Scope of the Study
Toothpaste is used with a toothbrush to clean teeth, oral health protection, and safety of human daily requirements. This paste or gel dentifrice is widely used among people around the globe to maintain the aesthetics and health of teeth. The increasing disposable income among people coupled with increasing awareness about oral hygiene drives demand for the toothpaste. Many key players in the market are offering new products with natural and herbal ingredients. The rapid growing urban population is likely to uplift the growth of global toothpaste market over forecasted period.
The market study is being classified by Type (Regular, Cavity Protection, Whitening, Anti-Sensitive, Herbal and natural and Others), by Application (Adults and Children) and major geographies with country level break-up. and may see market size of USD26.98 Billion by 2024.
Kao Corporation (Japan), Procter & Gamble Co. (United States), Sunstar Suisse S.A (Switzerland), LG household and Health Care (South Korea), Unilever (United Kingdom), Colgate-Palmolive Company (United States), Henkel AG & Co. KGaA (Germany), Lion Corporation (Japan), GlaxoSmithKline plc (United Kingdom) and Church & Dwight Co., Inc. (United States) are some of the key players profiled in the study. Additionally, the Vendors which are also part of the research are Dabur India Limited (India), Patanjali Ayurved Ltd. (India), Himalaya (India) and Ultradent Products, Inc. (United States).
Key players in the market such as Procter & Gamble Co., Unilever, and Colgate-Palmolive Company have been using key strategies such ad mergers & acquisitions, partnerships, geographical expansions, and new product development to increase the consumer base and remain competitive. In November 2018, Colgate-Palmolive Company has announced the partnership with recycling experts TerraCycle for launch of the Colgate Oral Care Recycling Programme, a free nationwide recycling solution for oral care products as we Research Analyst at AMA predicts that Japanese, United States, and United States Vendors will contribute to the maximum growth of Global Toothpaste market throughout the predicted period.
AdvanceMarketAnalytics has segmented the market of Global Toothpaste market by Type, Application and Region. On the basis of Type, Whitening are dominating the market in the year 2018
On the basis of application, Adults segment is dominating the market in the year 2018
On the basis of geography, the market of Toothpaste has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channel, the sub-segment i.e. Convenience Stores will boost the Toothpaste market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
- Increasing awareness about oral hygiene
- Increasing disposable income
- Growing Global Urban Population
- Consumers preference for herbal toothpaste
- Use of Mouthwashes & Rinses among consumers
- The advancement in product development along with the technological advancements
- Marketing of toothpaste brands with Dentist Recommendation
Key Target AudienceToothpaste manufacturers, Raw material suppliers, Retailers, wholesalers, E-commerce companies, Traders, importers and exporters, Government and research organizations and End users
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