Scope of the Study
Mobile user authentication is a type of verification of a user’s identity is validated and authenticated using factors such as biometrics, GPS coordinates, and timestamps using mobile as a device. The authentication is based on two factors to authenticate the end-user i.e. anything that user already knows and “anything users posses”. Further, the adoption of bringing your own device (BYOD) and growing E-commerce industry, increasing security concerns, and regulatory standards are some of the major factors propelling the market growth.
The market study is being classified by Type (Security Process, Data and Architecture and Learning Framework), by Application (Education, BFSI, Retail, Information Technology and telecom, Manufacturing and Others) and major geographies with country level break-up. According to AMA, the Global Mobile User Authentication market is expected to see growth rate of 25.15%
CA Technologies (United States), EMC Corporation (United States), Gemalto NV (Netherlands), Symantec Corporation (United States), VASCO Data Security International (United States), Authentify (United States), Entrust Datacard Corporation (United States), SecureAuth Corporation (United States), SecurEnvoy (United Kingdom) and TeleSign (United States) are some of the key players profiled in the study.
The Global Mobile user authentication market is fragmented with several market players. The key players are in the market are adopting effective business strategies to stay competitive. Major players are investing in research and development for mobile user authentication market. These players are also seen observing the local brands for acquisition. Business strategies such as joint venture and new market entrants in emerging economies are helping prominent vendors to strengthen their presence and expand their product portfolio. Research Analyst at AMA predicts that United States Players will contribute to the maximum growth of Global Mobile User Authentication market throughout the predicted period.
AdvanceMarketAnalytics has segmented the market of Global Mobile User Authentication market by Type, Application and Region.
On the basis of geography, the market of Mobile User Authentication has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Authentication Software, the sub-segment i.e. Security Process [Integrity Level, Alert Level] will boost the Mobile User Authentication market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by User Type, the sub-segment i.e. Small and Medium Enterprises (SMEs) will boost the Mobile User Authentication market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Component, the sub-segment i.e. Software will boost the Mobile User Authentication market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
- The Advent of Mobile Devices, Cloud Computing & Social Media
- Increasing Adoption of BYOD
- Rising Threat of Cyber Attack across BFSI Organizations, IT, Telecom & Healthcare sector
- Rising Traction Among Large and SMEs to Manage and Assess Variety of Security Threats
- Lack of Awareness and Availability of Substitutes Solutions are factors which are hampering the market growth
- Demand for Authentication as a Service
- Adoption of the Internet of Things (IoT) by Enterprises
- Existing Authentication Solutions is posing a Challenge for the Global Mobile user Authentication market
Market Leaders and their expansionary development strategies
March 2019, Benefit Vantage Limited, proprietor and developer of IPification, the seamless mobile authentication solutions; and CTM, the leading mobile and fixed-line telecommunications operator in Macau, signed a partnership to offer IPification secure mobile authentication to the CTM (Corporate Travel Management) customers.
January 2019, FIDO Alliance, analyzed the state of customer and enterprise (employee) authentication amongst the United States businesses and draws conclusions on the role strong authentication is playing in protecting accounts and securing access to valuable data and critical systems.
Key Target AudienceMobile Factor Authentication Service Providers, IT Manufacturers, Potential Investors, Downstream Vendors, Marketing & Consulting Firms and Government & Regulatory Bodies
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