Global Swimwear and Beachwear Market Overview:
Swimwear and beachwear are items of clothing intended to be worn by people participating in water-based activities or water sports such as swimming, water polo, driving surfing, water skiing, or sunbathing. In sports like scuba diving, water skiing, and wakeboarding, a swimsuit is required as an undergarment. It's made of a variety of materials, including polyester, nylon, spandex, and other mixed fibers, and it has a lot of elasticity and comfort. Swimwear is used not only for swimming but also for pool parties and at outdoor venues such as restaurants, resorts, and shopping malls as semi-casual attire. Swimming is one of the most common fitness and leisure activities in the world. In the industry, there is a wide range of modern and trendy swimsuits that vary in size and quality. Men's swimwear and beachwear are referred to as boardshorts, jammers, swim trunks, briefs or "speedos," thongs, and g-strings in Western culture, while women's swimwear is referred to as one-piece, bikinis, or thongs. Men's wear, women's wear, and children's wear are the main end-user segments of the swimwear and beachwear industry. The item falls under the category of casual clothing. Men's attitudes toward swimwear and beachwear have evolved over time. Designers are widening their product offerings as men have become more aware of their appearance, resulting in significant growth in the industry. In addition, women's desire to look fashionable at the pool or beach is driving up swimwear demand. As a result, designers are constantly updating their swimwear and beachwear collections Some of the players profiled in the study are The Attico (Italy), Nike Inc.(United States), Speedo (Australia), Boardriders, Inc (Australia), Swimwear Anywhere, Inc (United States), Adidas AG (Germany), Dick's Sporting Goods (United States), Gap Inc. (United States), American Apparel (United States) and Perry Ellis International Inc. (United States).
On the basis of geography, the market of Swimwear and Beachwear has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Distribution Channel, the sub-segment i.e. Online will boost the Swimwear and Beachwear market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by End-User, the sub-segment i.e. Men will boost the Swimwear and Beachwear market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Material Type, the sub-segment i.e. Nylon will boost the Swimwear and Beachwear market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Growth Drivers
- Growing Interest in Swimming as a Fitness and Recreational Activity
- Increasing Interest in Body care
- Maillots that Double as Bodysuits
- Changing Lifestyles and Growing Urbanisation
- Fluctuating Prices of Raw Material
- Increase in the Number of Water parks around the word
- Growth in Developing Countries
- Increased Demand for Specialty Swimwear by Women
Key Market Developments:
April 2021 – Nike Swim announces the Icon Collection, unveiling a range of modern lifestyle swim products made from recycled fabrics in fearless colors and graphics. The womenswear and menswear collection introduces contemporary swim offerings that are as bold as today’s athletes.
The companies are exploring the market by adopting mergers & acquisitions, expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions to avail a competitive advantage through combined synergies.
Manufacturers of Swimwear Beachwear, Suppliers of Swimwear Beachwear, Wholesalers, Distributors and Retailers of Swimwear Beachwear, End-User, Potential Investors and Others
Major Objectives Focused through this Study
To define, describe, and forecast the Global Swimwear and Beachwear market on the basis of product [One-Piece, Two-Piece, Top Wear and Bottom Wear] , application , key regions and end user
To provide in-depth information regarding major influencing factors affecting the growth of the market (trends, drivers, restraints, opportunities, and industry-centric and regional challenges)
To strategically analyse the micro-markets and important business segments with respect to individual growth drivers , market trends and potential, and historical contributions to the total market
Identifying the opportunities in the market for key stakeholders and detailing the competitive landscape for market leaders
To provide market size for various segments of the Swimwear and Beachwear market with respect to major geographies, namely, South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico)
To strategically profile the key players and analyzing their market shares and core competencies in the Swimwear and Beachwear industry
To track key developments such as product launches, expansions, agreements, partnerships, mergers & acquisitions, and R&D activities that are key factors in shaping the market
Available Customization: Data related to EXIM [Export- Import], production & consumption by country or regional level break-up can be provided based on client request**. Additionally, the Vendors which are also part of the research are Haddow Group Plc (United Kingdom), Phillips-Van Heusen Corporation (United States) and Arena Italia S.p.A. (Italy).
** Confirmation on availability of data would be informed prior purchase
While framing the research framework, major and emerging players operating in the Swimwear and Beachwear market in various regions have been profiled, and their offerings, geographic footprints, and distribution/sales channels have been analysed through in-depth discussions. The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, analyst team keeps preparing set of questionnaires and after getting appointee list; the target audience are then tapped and segregated with various mediums and channels that are feasible for making connection that includes email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey etc.