Mobile Value-Added Services Comprehensive Study by Services (Voice Mail, SMS Voting, Top Up, Ring Back Tone, Online Gaming, Mobile Advertising, Infotainment and Sports Services, Others), Industry Vertical (Education, Government, Healthcare, Media and Entertainment, Retail, Telecom & IT, Others) Players and Region - Global Market Outlook to 2030

Mobile Value-Added Services Market by XX Submarkets | Forecast Years 2024-2030 | CAGR: 11.6%  

  • Summary
  • Market Segments
  • Table of Content
  • List of Table & Figures
  • Players Profiled
About Mobile Value-Added Services
The mobile value-added services (MVAS) is a non-basic services which is offered in the telecommunications sector. All services, except voice calls and fax transmissions, are considered value-added mobile services. These services can be used to support the main business of a telecommunications operator. Mobile value-added services act as a catalyst for mobile subscribers to use their mobile device and allow the operator to improve their average revenue per user. Operators need several kinds of value added services, which they have to change and update frequently. Examples of value added services include voice mail, ring back tone, balance checks, SMS voting, SMS lotteries and others.

AttributesDetails
Study Period2018-2030
Base Year2023
UnitValue (USD Million)
CAGR11.6%


The market is highly fragmented due to the presence of several prominent vendors. Some of the leading players are adopting organic and inorganic strategies such as a merger, acquisition, product launches, among others in order to gain competitive advantage. Moreover, some of the prominent vendors are continuously focusing on technological advancements in order to offer the products as per the market necessities. Analyst at AMA Research estimates that United States and Indian Players will contribute the maximum growth to Global Mobile Value-Added Services market throughout the forecasted period. Established and emerging Players should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.

Apple Inc. (United States), Vodafone Group Plc (United Kingdom), Airtel (India), Idea Cellular Ltd (India), AT&T (United States), OnMobile (India), Spice Digital Limited (India), Comverse Technology Inc. (United States), One97 Communication (India) and Google (United States) are some of the key players that are part of study coverage.

Segmentation Overview
AMA Research has segmented the market of Global Mobile Value-Added Services market by and Region.



On the basis of geography, the market of Mobile Value-Added Services has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Services, the sub-segment i.e. Voice Mail will boost the Mobile Value-Added Services market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Industry Vertical, the sub-segment i.e. Education will boost the Mobile Value-Added Services market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.

Influencing Trend:
Rising Demand for Various Banking Methods and Introduction of 3G And 4G Network Services

Market Growth Drivers:
Increasing Demand for Smartphones and Increased Usage of Mobile Applications and Mobile Web

Challenges:
Lack of Knowledge about the Use of Value-Added Services

Restraints:
Lack of network infrastructure in less develop coutries

Opportunities:
Increasing Penetration of Internet in Developing Countries and Growing Demand for Non-Linear Media

Market Leaders and their expansionary development strategies
On February 2021, AT&T and Vodafone Business have Team Up to Drive Internet of Things Connectivity in the Automotive Industry. The companies will bring together their industry-leading expertise to develop superior and consistent connected car solutions.
On February 2021, OnMobile Global Limited, a global leader in mobile entertainment has announced the renewal of its contract with Telefónica España, S.A.U. for another five years. Telefónica is one of OnMobile’s largest customers. OnMobile has been providing videos, editorials, games and tones and a host of similar services to Telefonica’s subscribers.


Key Target Audience
Telecommunication Industry, Service Provider of Value Added Service, Regulatory Bodies and Governmental Bodies

About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have a better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with the purpose to understand the companies positioning regarding the market value, volume, and their market share for regional as well as global.

Further to bring relevance specific to any niche market we set and apply a number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders, etc., and work towards appointment generation.

The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, the analyst team keeps preparing a set of questionnaires, and after getting the appointee list; the target audience is then tapped and segregated with various mediums and channels that are feasible for making connections that including email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey, etc.

Report Objectives / Segmentation Covered

By Services
  • Voice Mail
  • SMS Voting
  • Top Up
  • Ring Back Tone
  • Online Gaming
  • Mobile Advertising
  • Infotainment and Sports Services
  • Others

By Industry Vertical
  • Education
  • Government
  • Healthcare
  • Media and Entertainment
  • Retail
  • Telecom & IT
  • Others

By Regions
  • South America
    • Brazil
    • Argentina
    • Rest of South America
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea
    • Taiwan
    • Australia
    • Rest of Asia-Pacific
  • Europe
    • Germany
    • France
    • Italy
    • United Kingdom
    • Netherlands
    • Rest of Europe
  • MEA
    • Middle East
    • Africa
  • North America
    • United States
    • Canada
    • Mexico
  • 1. Market Overview
    • 1.1. Introduction
    • 1.2. Scope/Objective of the Study
      • 1.2.1. Research Objective
  • 2. Executive Summary
    • 2.1. Introduction
  • 3. Market Dynamics
    • 3.1. Introduction
    • 3.2. Market Drivers
      • 3.2.1. Increasing Demand for Smartphones
      • 3.2.2. Increased Usage of Mobile Applications and Mobile Web
    • 3.3. Market Challenges
      • 3.3.1. Lack of Knowledge about the Use of Value-Added Services
    • 3.4. Market Trends
      • 3.4.1. Rising Demand for Various Banking Methods
      • 3.4.2. Introduction of 3G And 4G Network Services
  • 4. Market Factor Analysis
    • 4.1. Porters Five Forces
    • 4.2. Supply/Value Chain
    • 4.3. PESTEL analysis
    • 4.4. Market Entropy
    • 4.5. Patent/Trademark Analysis
  • 5. Global Mobile Value-Added Services, by Services, Industry Vertical and Region (value and price ) (2018-2023)
    • 5.1. Introduction
    • 5.2. Global Mobile Value-Added Services (Value)
      • 5.2.1. Global Mobile Value-Added Services by: Services (Value)
        • 5.2.1.1. Voice Mail
        • 5.2.1.2. SMS Voting
        • 5.2.1.3. Top Up
        • 5.2.1.4. Ring Back Tone
        • 5.2.1.5. Online Gaming
        • 5.2.1.6. Mobile Advertising
        • 5.2.1.7. Infotainment and Sports Services
        • 5.2.1.8. Others
      • 5.2.2. Global Mobile Value-Added Services by: Industry Vertical (Value)
        • 5.2.2.1. Education
        • 5.2.2.2. Government
        • 5.2.2.3. Healthcare
        • 5.2.2.4. Media and Entertainment
        • 5.2.2.5. Retail
        • 5.2.2.6. Telecom & IT
        • 5.2.2.7. Others
      • 5.2.3. Global Mobile Value-Added Services Region
        • 5.2.3.1. South America
          • 5.2.3.1.1. Brazil
          • 5.2.3.1.2. Argentina
          • 5.2.3.1.3. Rest of South America
        • 5.2.3.2. Asia Pacific
          • 5.2.3.2.1. China
          • 5.2.3.2.2. Japan
          • 5.2.3.2.3. India
          • 5.2.3.2.4. South Korea
          • 5.2.3.2.5. Taiwan
          • 5.2.3.2.6. Australia
          • 5.2.3.2.7. Rest of Asia-Pacific
        • 5.2.3.3. Europe
          • 5.2.3.3.1. Germany
          • 5.2.3.3.2. France
          • 5.2.3.3.3. Italy
          • 5.2.3.3.4. United Kingdom
          • 5.2.3.3.5. Netherlands
          • 5.2.3.3.6. Rest of Europe
        • 5.2.3.4. MEA
          • 5.2.3.4.1. Middle East
          • 5.2.3.4.2. Africa
        • 5.2.3.5. North America
          • 5.2.3.5.1. United States
          • 5.2.3.5.2. Canada
          • 5.2.3.5.3. Mexico
    • 5.3. Global Mobile Value-Added Services (Price)
  • 6. Mobile Value-Added Services: Manufacturers/Players Analysis
    • 6.1. Competitive Landscape
      • 6.1.1. Market Share Analysis
        • 6.1.1.1. Top 3
        • 6.1.1.2. Top 5
    • 6.2. Peer Group Analysis (2023)
    • 6.3. BCG Matrix
    • 6.4. Company Profile
      • 6.4.1. Apple Inc. (United States)
        • 6.4.1.1. Business Overview
        • 6.4.1.2. Products/Services Offerings
        • 6.4.1.3. Financial Analysis
        • 6.4.1.4. SWOT Analysis
      • 6.4.2. Vodafone Group Plc (United Kingdom)
        • 6.4.2.1. Business Overview
        • 6.4.2.2. Products/Services Offerings
        • 6.4.2.3. Financial Analysis
        • 6.4.2.4. SWOT Analysis
      • 6.4.3. Airtel (India)
        • 6.4.3.1. Business Overview
        • 6.4.3.2. Products/Services Offerings
        • 6.4.3.3. Financial Analysis
        • 6.4.3.4. SWOT Analysis
      • 6.4.4. Idea Cellular Ltd (India)
        • 6.4.4.1. Business Overview
        • 6.4.4.2. Products/Services Offerings
        • 6.4.4.3. Financial Analysis
        • 6.4.4.4. SWOT Analysis
      • 6.4.5. AT&T (United States)
        • 6.4.5.1. Business Overview
        • 6.4.5.2. Products/Services Offerings
        • 6.4.5.3. Financial Analysis
        • 6.4.5.4. SWOT Analysis
      • 6.4.6. OnMobile (India)
        • 6.4.6.1. Business Overview
        • 6.4.6.2. Products/Services Offerings
        • 6.4.6.3. Financial Analysis
        • 6.4.6.4. SWOT Analysis
      • 6.4.7. Spice Digital Limited (India)
        • 6.4.7.1. Business Overview
        • 6.4.7.2. Products/Services Offerings
        • 6.4.7.3. Financial Analysis
        • 6.4.7.4. SWOT Analysis
      • 6.4.8. Comverse Technology Inc. (United States)
        • 6.4.8.1. Business Overview
        • 6.4.8.2. Products/Services Offerings
        • 6.4.8.3. Financial Analysis
        • 6.4.8.4. SWOT Analysis
      • 6.4.9. One97 Communication (India)
        • 6.4.9.1. Business Overview
        • 6.4.9.2. Products/Services Offerings
        • 6.4.9.3. Financial Analysis
        • 6.4.9.4. SWOT Analysis
      • 6.4.10. Google (United States)
        • 6.4.10.1. Business Overview
        • 6.4.10.2. Products/Services Offerings
        • 6.4.10.3. Financial Analysis
        • 6.4.10.4. SWOT Analysis
  • 7. Global Mobile Value-Added Services Sale, by Services, Industry Vertical and Region (value and price ) (2025-2030)
    • 7.1. Introduction
    • 7.2. Global Mobile Value-Added Services (Value)
      • 7.2.1. Global Mobile Value-Added Services by: Services (Value)
        • 7.2.1.1. Voice Mail
        • 7.2.1.2. SMS Voting
        • 7.2.1.3. Top Up
        • 7.2.1.4. Ring Back Tone
        • 7.2.1.5. Online Gaming
        • 7.2.1.6. Mobile Advertising
        • 7.2.1.7. Infotainment and Sports Services
        • 7.2.1.8. Others
      • 7.2.2. Global Mobile Value-Added Services by: Industry Vertical (Value)
        • 7.2.2.1. Education
        • 7.2.2.2. Government
        • 7.2.2.3. Healthcare
        • 7.2.2.4. Media and Entertainment
        • 7.2.2.5. Retail
        • 7.2.2.6. Telecom & IT
        • 7.2.2.7. Others
      • 7.2.3. Global Mobile Value-Added Services Region
        • 7.2.3.1. South America
          • 7.2.3.1.1. Brazil
          • 7.2.3.1.2. Argentina
          • 7.2.3.1.3. Rest of South America
        • 7.2.3.2. Asia Pacific
          • 7.2.3.2.1. China
          • 7.2.3.2.2. Japan
          • 7.2.3.2.3. India
          • 7.2.3.2.4. South Korea
          • 7.2.3.2.5. Taiwan
          • 7.2.3.2.6. Australia
          • 7.2.3.2.7. Rest of Asia-Pacific
        • 7.2.3.3. Europe
          • 7.2.3.3.1. Germany
          • 7.2.3.3.2. France
          • 7.2.3.3.3. Italy
          • 7.2.3.3.4. United Kingdom
          • 7.2.3.3.5. Netherlands
          • 7.2.3.3.6. Rest of Europe
        • 7.2.3.4. MEA
          • 7.2.3.4.1. Middle East
          • 7.2.3.4.2. Africa
        • 7.2.3.5. North America
          • 7.2.3.5.1. United States
          • 7.2.3.5.2. Canada
          • 7.2.3.5.3. Mexico
    • 7.3. Global Mobile Value-Added Services (Price)
  • 8. Appendix
    • 8.1. Acronyms
  • 9. Methodology and Data Source
    • 9.1. Methodology/Research Approach
      • 9.1.1. Research Programs/Design
      • 9.1.2. Market Size Estimation
      • 9.1.3. Market Breakdown and Data Triangulation
    • 9.2. Data Source
      • 9.2.1. Secondary Sources
      • 9.2.2. Primary Sources
    • 9.3. Disclaimer
List of Tables
  • Table 1. Mobile Value-Added Services: by Services(USD Million)
  • Table 2. Mobile Value-Added Services Voice Mail , by Region USD Million (2018-2023)
  • Table 3. Mobile Value-Added Services SMS Voting , by Region USD Million (2018-2023)
  • Table 4. Mobile Value-Added Services Top Up , by Region USD Million (2018-2023)
  • Table 5. Mobile Value-Added Services Ring Back Tone , by Region USD Million (2018-2023)
  • Table 6. Mobile Value-Added Services Online Gaming , by Region USD Million (2018-2023)
  • Table 7. Mobile Value-Added Services Mobile Advertising , by Region USD Million (2018-2023)
  • Table 8. Mobile Value-Added Services Infotainment and Sports Services , by Region USD Million (2018-2023)
  • Table 9. Mobile Value-Added Services Others , by Region USD Million (2018-2023)
  • Table 10. Mobile Value-Added Services: by Industry Vertical(USD Million)
  • Table 11. Mobile Value-Added Services Education , by Region USD Million (2018-2023)
  • Table 12. Mobile Value-Added Services Government , by Region USD Million (2018-2023)
  • Table 13. Mobile Value-Added Services Healthcare , by Region USD Million (2018-2023)
  • Table 14. Mobile Value-Added Services Media and Entertainment , by Region USD Million (2018-2023)
  • Table 15. Mobile Value-Added Services Retail , by Region USD Million (2018-2023)
  • Table 16. Mobile Value-Added Services Telecom & IT , by Region USD Million (2018-2023)
  • Table 17. Mobile Value-Added Services Others , by Region USD Million (2018-2023)
  • Table 18. South America Mobile Value-Added Services, by Country USD Million (2018-2023)
  • Table 19. South America Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 20. South America Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 21. Brazil Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 22. Brazil Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 23. Argentina Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 24. Argentina Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 25. Rest of South America Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 26. Rest of South America Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 27. Asia Pacific Mobile Value-Added Services, by Country USD Million (2018-2023)
  • Table 28. Asia Pacific Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 29. Asia Pacific Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 30. China Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 31. China Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 32. Japan Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 33. Japan Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 34. India Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 35. India Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 36. South Korea Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 37. South Korea Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 38. Taiwan Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 39. Taiwan Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 40. Australia Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 41. Australia Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 42. Rest of Asia-Pacific Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 43. Rest of Asia-Pacific Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 44. Europe Mobile Value-Added Services, by Country USD Million (2018-2023)
  • Table 45. Europe Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 46. Europe Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 47. Germany Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 48. Germany Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 49. France Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 50. France Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 51. Italy Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 52. Italy Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 53. United Kingdom Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 54. United Kingdom Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 55. Netherlands Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 56. Netherlands Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 57. Rest of Europe Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 58. Rest of Europe Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 59. MEA Mobile Value-Added Services, by Country USD Million (2018-2023)
  • Table 60. MEA Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 61. MEA Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 62. Middle East Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 63. Middle East Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 64. Africa Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 65. Africa Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 66. North America Mobile Value-Added Services, by Country USD Million (2018-2023)
  • Table 67. North America Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 68. North America Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 69. United States Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 70. United States Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 71. Canada Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 72. Canada Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 73. Mexico Mobile Value-Added Services, by Services USD Million (2018-2023)
  • Table 74. Mexico Mobile Value-Added Services, by Industry Vertical USD Million (2018-2023)
  • Table 75. Company Basic Information, Sales Area and Its Competitors
  • Table 76. Company Basic Information, Sales Area and Its Competitors
  • Table 77. Company Basic Information, Sales Area and Its Competitors
  • Table 78. Company Basic Information, Sales Area and Its Competitors
  • Table 79. Company Basic Information, Sales Area and Its Competitors
  • Table 80. Company Basic Information, Sales Area and Its Competitors
  • Table 81. Company Basic Information, Sales Area and Its Competitors
  • Table 82. Company Basic Information, Sales Area and Its Competitors
  • Table 83. Company Basic Information, Sales Area and Its Competitors
  • Table 84. Company Basic Information, Sales Area and Its Competitors
  • Table 85. Mobile Value-Added Services: by Services(USD Million)
  • Table 86. Mobile Value-Added Services Voice Mail , by Region USD Million (2025-2030)
  • Table 87. Mobile Value-Added Services SMS Voting , by Region USD Million (2025-2030)
  • Table 88. Mobile Value-Added Services Top Up , by Region USD Million (2025-2030)
  • Table 89. Mobile Value-Added Services Ring Back Tone , by Region USD Million (2025-2030)
  • Table 90. Mobile Value-Added Services Online Gaming , by Region USD Million (2025-2030)
  • Table 91. Mobile Value-Added Services Mobile Advertising , by Region USD Million (2025-2030)
  • Table 92. Mobile Value-Added Services Infotainment and Sports Services , by Region USD Million (2025-2030)
  • Table 93. Mobile Value-Added Services Others , by Region USD Million (2025-2030)
  • Table 94. Mobile Value-Added Services: by Industry Vertical(USD Million)
  • Table 95. Mobile Value-Added Services Education , by Region USD Million (2025-2030)
  • Table 96. Mobile Value-Added Services Government , by Region USD Million (2025-2030)
  • Table 97. Mobile Value-Added Services Healthcare , by Region USD Million (2025-2030)
  • Table 98. Mobile Value-Added Services Media and Entertainment , by Region USD Million (2025-2030)
  • Table 99. Mobile Value-Added Services Retail , by Region USD Million (2025-2030)
  • Table 100. Mobile Value-Added Services Telecom & IT , by Region USD Million (2025-2030)
  • Table 101. Mobile Value-Added Services Others , by Region USD Million (2025-2030)
  • Table 102. South America Mobile Value-Added Services, by Country USD Million (2025-2030)
  • Table 103. South America Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 104. South America Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 105. Brazil Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 106. Brazil Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 107. Argentina Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 108. Argentina Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 109. Rest of South America Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 110. Rest of South America Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 111. Asia Pacific Mobile Value-Added Services, by Country USD Million (2025-2030)
  • Table 112. Asia Pacific Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 113. Asia Pacific Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 114. China Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 115. China Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 116. Japan Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 117. Japan Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 118. India Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 119. India Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 120. South Korea Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 121. South Korea Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 122. Taiwan Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 123. Taiwan Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 124. Australia Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 125. Australia Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 126. Rest of Asia-Pacific Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 127. Rest of Asia-Pacific Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 128. Europe Mobile Value-Added Services, by Country USD Million (2025-2030)
  • Table 129. Europe Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 130. Europe Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 131. Germany Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 132. Germany Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 133. France Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 134. France Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 135. Italy Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 136. Italy Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 137. United Kingdom Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 138. United Kingdom Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 139. Netherlands Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 140. Netherlands Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 141. Rest of Europe Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 142. Rest of Europe Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 143. MEA Mobile Value-Added Services, by Country USD Million (2025-2030)
  • Table 144. MEA Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 145. MEA Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 146. Middle East Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 147. Middle East Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 148. Africa Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 149. Africa Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 150. North America Mobile Value-Added Services, by Country USD Million (2025-2030)
  • Table 151. North America Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 152. North America Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 153. United States Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 154. United States Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 155. Canada Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 156. Canada Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 157. Mexico Mobile Value-Added Services, by Services USD Million (2025-2030)
  • Table 158. Mexico Mobile Value-Added Services, by Industry Vertical USD Million (2025-2030)
  • Table 159. Research Programs/Design for This Report
  • Table 160. Key Data Information from Secondary Sources
  • Table 161. Key Data Information from Primary Sources
List of Figures
  • Figure 1. Porters Five Forces
  • Figure 2. Supply/Value Chain
  • Figure 3. PESTEL analysis
  • Figure 4. Global Mobile Value-Added Services: by Services USD Million (2018-2023)
  • Figure 5. Global Mobile Value-Added Services: by Industry Vertical USD Million (2018-2023)
  • Figure 6. South America Mobile Value-Added Services Share (%), by Country
  • Figure 7. Asia Pacific Mobile Value-Added Services Share (%), by Country
  • Figure 8. Europe Mobile Value-Added Services Share (%), by Country
  • Figure 9. MEA Mobile Value-Added Services Share (%), by Country
  • Figure 10. North America Mobile Value-Added Services Share (%), by Country
  • Figure 11. Global Mobile Value-Added Services share by Players 2023 (%)
  • Figure 12. Global Mobile Value-Added Services share by Players (Top 3) 2023(%)
  • Figure 13. Global Mobile Value-Added Services share by Players (Top 5) 2023(%)
  • Figure 14. BCG Matrix for key Companies
  • Figure 15. Apple Inc. (United States) Revenue, Net Income and Gross profit
  • Figure 16. Apple Inc. (United States) Revenue: by Geography 2023
  • Figure 17. Vodafone Group Plc (United Kingdom) Revenue, Net Income and Gross profit
  • Figure 18. Vodafone Group Plc (United Kingdom) Revenue: by Geography 2023
  • Figure 19. Airtel (India) Revenue, Net Income and Gross profit
  • Figure 20. Airtel (India) Revenue: by Geography 2023
  • Figure 21. Idea Cellular Ltd (India) Revenue, Net Income and Gross profit
  • Figure 22. Idea Cellular Ltd (India) Revenue: by Geography 2023
  • Figure 23. AT&T (United States) Revenue, Net Income and Gross profit
  • Figure 24. AT&T (United States) Revenue: by Geography 2023
  • Figure 25. OnMobile (India) Revenue, Net Income and Gross profit
  • Figure 26. OnMobile (India) Revenue: by Geography 2023
  • Figure 27. Spice Digital Limited (India) Revenue, Net Income and Gross profit
  • Figure 28. Spice Digital Limited (India) Revenue: by Geography 2023
  • Figure 29. Comverse Technology Inc. (United States) Revenue, Net Income and Gross profit
  • Figure 30. Comverse Technology Inc. (United States) Revenue: by Geography 2023
  • Figure 31. One97 Communication (India) Revenue, Net Income and Gross profit
  • Figure 32. One97 Communication (India) Revenue: by Geography 2023
  • Figure 33. Google (United States) Revenue, Net Income and Gross profit
  • Figure 34. Google (United States) Revenue: by Geography 2023
  • Figure 35. Global Mobile Value-Added Services: by Services USD Million (2025-2030)
  • Figure 36. Global Mobile Value-Added Services: by Industry Vertical USD Million (2025-2030)
  • Figure 37. South America Mobile Value-Added Services Share (%), by Country
  • Figure 38. Asia Pacific Mobile Value-Added Services Share (%), by Country
  • Figure 39. Europe Mobile Value-Added Services Share (%), by Country
  • Figure 40. MEA Mobile Value-Added Services Share (%), by Country
  • Figure 41. North America Mobile Value-Added Services Share (%), by Country
List of companies from research coverage that are profiled in the study
  • Apple Inc. (United States)
  • Vodafone Group Plc (United Kingdom)
  • Airtel (India)
  • Idea Cellular Ltd (India)
  • AT&T (United States)
  • OnMobile (India)
  • Spice Digital Limited (India)
  • Comverse Technology Inc. (United States)
  • One97 Communication (India)
  • Google (United States)
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Key Highlights of Report


Apr 2024 230 Pages 89 Tables Base Year: 2023 Coverage: 15+ Companies; 18 Countries

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Frequently Asked Questions (FAQ):

The standard version of the report profiles players such as Apple Inc. (United States), Vodafone Group Plc (United Kingdom), Airtel (India), Idea Cellular Ltd (India), AT&T (United States), OnMobile (India), Spice Digital Limited (India), Comverse Technology Inc. (United States), One97 Communication (India) and Google (United States) etc.
The Study can be customized subject to feasibility and data availability. Please connect with our sales representative for further information.
"Rising Demand for Various Banking Methods " is seen as one of major influencing trends for Mobile Value-Added Services Market during projected period 2023-2030.
The Mobile Value-Added Services market study includes a random mix of players, including both market leaders and some top growing emerging players. Connect with our sales executive to get a complete company list in our research coverage.

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