What is Agritourism Market?
According to the United States, Travel Association, travel and tourism is a 1,036 billion dollar industry in the United States that has directly generated more than 8.8 million jobs and the travel industry of the United States ranks as the seventh-largest employer and among the top 10 industries in 49 states. Agritourism is travel organized around farming, small-scale food production or animal husbandry for the purpose of enjoyment and education are key parts of this often rural experience. This field is growing in popularity throughout the United States and around the world. This creates a unique opportunity to combine aspects of the tourism and agriculture industries to provide a number of financial, educational, and social benefits to communities, producers and tourists.
The market study is being classified by Type (Direct-market Agritourism, Experience and Education Agritourism and Event and Recreation Agritourism) and major geographies with country level break-up.
BCD Group (Netherlands), Travel Leaders Group, LLC (United States), Expedia Group (United States), Booking Holdings Inc. (United States), China CYTS Tours Holding Co., Ltd (China), American Express Global Business Travel (United States), Fareportal (United States), AlTour International, Inc. (United States), Direct Travel, Inc. (United States) and World Travel Inc. (United States) are some of the key players profiled in the study. Additionally, the Vendors which are also part of the research are Omega World Travel, Inc. (United States), JTB Corporation (Japan), Ovation Travel Group (United States) and TUI Group (Germany).
The companies are exploring the market by adopting expansions, investments, new service launches and collaborations as their preferred strategies. The players are exploring new geographies through expansions and acquisitions across the globe to gain a competitive advantage through combined collaborations. Research Analyst at AMA predicts that United States Vendors will contribute to the maximum growth of Global Agritourism market throughout the predicted period.
Analyst at AMA have segmented the market study of Global Agritourism market by Type, Application and Region.
On the basis of geography, the market of Agritourism has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
- Increased Promotional Activities for Agritourism
- Increased Government Funding for Agritourism
- High Consumer Demand for Local Food and Experiences
- Increasing Health Consciousness to Support Adoption of Agritourism
- Unorganized Stricture of Agritourism
- High Revenue Generation Associated with Agritourism
- Growth in the Tourism Industry Worldwide
- Increasing Investments in Agritourism
- Lack of Awareness About These Types of Tourism
Market Leaders and some development strategies
In August 2019, BCD Travel thas announced that it has acquired Milwaukee, Wis.-based Adelman Travel Group. Ranked by Travel Weekly at number 23 globally, Adelman is one of the largest full-service travel management companies in North America.
Key Target AudienceAgritourism Providers, Emerging Companies, Research Professionals and End-users
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