What is Blackstrap Molasses?
Blackstrap molasses is a by-product that is formed when the sugar cane plant is processed to produce refined sugar. It also acts as a natural coloring agent in foods. It can be added to smoothies and milkshakes. It is gaining popularity due to its health benefits as it contains iron, copper, potassium, and magnesium. One of the most important benefits is its high mineral content. Also, no allergic chemicals have been used during the manufacturing process of blackstrap molasses. Blackstrap molasses has applications in various industries such as food, dietary supplement, etc. Sugar Cane molasses has a characteristic smell and aroma and is primarily being used for sweetening and flavoring foods in the United States and Canada. North American region is dominating the market owing to the high production of sugar cane in the United States and Canada.
The market study is broken down by Type (Organic Molasses and Conventional Molasses), by Application (Household, Food & Beverages, Chemical Industry, Pharmaceutical, Animal Feed and Others) and major geographies with country level break-up.
The rapid rise in investment of top players in product differentiation and innovation in taste and flavor variants of blackstrap molasses is driving the competition in the Canadian market. The companies are engaging in organic and inorganic strategies such as acquisitions such as product launches, R&D, agreements, and collaborations to gain market share. Research Analyst at AMA estimates that Vendors from Canada will contribute to the maximum growth of Global Blackstrap Molasses market throughout the predicted period.
Crosby's Molasses and More (Canada), Pestell Minerals & Ingredients Inc. (Canada), Allied Old English, Inc. (United States), B&G Foods, Inc. (United States), Meridian Foods Limited (United Kingdom), Zook Molasses Company (United States), ED&F Man Liquid Products UK Ltd. (United Kingdom), Malt Products Corporation (United States), Domino Specialty Ingredients (United States) and Buffalo Molasses (United States) are some of the key players that are part of study coverage. Additionally, the Vendors which are also part of the research coverage are MLG Enterprises (Canada) and Imperial Sugar Company (United States).
Segmentation Overview
AdvanceMarketAnalytics has segmented the market of Global Blackstrap Molasses market by Type, Application and Region.
On the basis of geography, the market of Blackstrap Molasses has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Form, the sub-segment i.e. Powder will boost the Blackstrap Molasses market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Distribution Channel, the sub-segment i.e. Online (E-commerce, Manufacturers Portal) will boost the Blackstrap Molasses market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Source, the sub-segment i.e. Sugar Cane will boost the Blackstrap Molasses market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Trend
- Growing Demand for Organic Products
Market Drivers
- The rise in demand for Blackstrap Molasses from the bakery sector owing to a lower, increase in production of alcoholic beverages, and changes in food habits and lifestyle preferences of people drive the growth of the Canadian blackstrap molasses market.
- Increasing Demand for the Feed Additives
- Massive Production of Cane Sugar owing to Favourable Environment Condition, and Government Support
- Increase in Health-awareness among People and Growing Geriatric Population
Opportunities
- The surge in usage as a sweetening agent and coloring agent in the food and beverage industry presents new opportunities in the coming years.
- Growing Food Industry Worldwide and Increasing Applications of Organic Molasses in Different Industries
Restraints
- Allergic Reactions among People
Challenges
- Lack of Awareness about the Molasses
Key Target Audience
Blackstrap Molasses Manufacturers, Raw Material Suppliers, Food & Beverage Companies, Research Institutes, Traders/Distributors/Exporters/Importers, Industry Bodies & Associations and Others
About Approach
During this study the evaluation and validation of the market size is done through various sources including primary and secondary analysis. AMA Research & Media follows industrial and regulatory standards such as NAICS/SIC/ICB/TRCB, to have the better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with purpose to understand companys positioning regarding market value, volume and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders etc. and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, analyst team keeps preparing set of questionnaires and after getting appointee list; the target audience are then tapped and segregated with various mediums and channels that are feasible for making connection that includes email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey etc.
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