What is Online Classified Ad Platform?
The global online classified Ad platform market is expected to witness the rise due to the demand for reaching a wider range of audiences at various platforms at once as a large number of audiences are at digital media with the improved network connectivity. The market is expanding rapidly covering the advertisement related to pretty much all types of services be it recruitment, property, business, or any other domain. These online classifieds Ad platforms offer the customers free as well as paid listings.
The market study is broken down by Type (Featured ads and Normal ads) and major geographies with country level break-up.
Established and emerging Vendors should take a closer view at their existing organizations and reinvent traditional business and operating models to adapt to the future.
Craigslist, Inc. (United States), eBay Inc. (United States), OLX Group (Netherlands), Oodle, Inc. (United States), ClassifiedAds.com, Inc. (United States), Yakaz (United States) and AdlandPro (Canada) are some of the key players that are part of study coverage.
Segmentation Overview
AdvanceMarketAnalytics has segmented the market of Global Online Classified Ad Platform market by Type, Application and Region.
On the basis of geography, the market of Online Classified Ad Platform has been segmented into South America (Brazil, Argentina, Rest of South America), Asia Pacific (China, Japan, India, South Korea, Taiwan, Australia, Rest of Asia-Pacific), Europe (Germany, France, Italy, United Kingdom, Netherlands, Rest of Europe), MEA (Middle East, Africa), North America (United States, Canada, Mexico). If we see Market by Classified Ad, the sub-segment i.e. Recruitment will boost the Online Classified Ad Platform market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Pricing Option, the sub-segment i.e. Free will boost the Online Classified Ad Platform market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Platform, the sub-segment i.e. Smartphones will boost the Online Classified Ad Platform market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth. If we see Market by Model, the sub-segment i.e. Vertical will boost the Online Classified Ad Platform market. Additionally, the rising demand from SMEs and various industry verticals gives enough cushion to market growth.
Market Leaders and their expansionary development strategies
On 11th November 2019, OLX Group, Prosus’ classifieds business, is pleased to announce its intention to increase its ownership in the online car marketplace Frontier Car Group, becoming the company’s largest shareholder. FCG's instant cash services, combined with OLX’s proprietary classifieds technology and reach, have transformed the online car marketplace, making buying and selling used cars more convenient and efficient for individual car sellers, buyers and dealers.
Market Trend
- Rising Use of Social Media Advertising and Other online Platforms
- Technological Advancement in Online Classified Ad Platform
Market Drivers
- Demand for the Online Advertisements in Various Online Platform for Wider Audience reach
- Growing Digitalisation and Increasing Usage of Devices
Opportunities
- Rising Consumption of Online Platforms in the Prevailing Economic Situations will Boost the Online Classified Ad Platform Market
Restraints
- Classified Ad on Print Media and Other Substitutes can be the Hindrance for Online Classified Ad Platform Market
Challenges
- Online Classified Ad Platform can be for Shorter Period
Key Target Audience
Online Classified Ad Platform Providers, Research and Development Institutes, Industry Associations, Regulatory Bodies, Potential Investors and Others
About Approach
To evaluate and validate the market size various sources including primary and secondary analysis is utilized. AMA Research follows regulatory standards such as NAICS/SIC/ICB/TRCB, to have the better understanding of the market. The market study is conducted on basis of more than 200 companies dealing in the market regional as well as global areas with purpose to understand companys positioning regarding market value, volume and their market share for regional as well as global.
Further to bring relevance specific to any niche market we set and apply number of criteria like Geographic Footprints, Regional Segments of Revenue, Operational Centres, etc. The next step is to finalize a team (In-House + Data Agencies) who then starts collecting C & D level executives and profiles, Industry experts, Opinion leaders etc. and work towards appointment generation.
The primary research is performed by taking the interviews of executives of various companies dealing in the market as well as using the survey reports, research institute, and latest research reports. Meanwhile, analyst team keeps preparing set of questionnaires and after getting appointee list; the target audience are then tapped and segregated with various mediums and channels that are feasible for making connection that includes email communication, telephonic, skype, LinkedIn Group & InMail, Community Forums, Community Forums, open Survey, SurveyMonkey etc.