Drying lotion contains calamine and salicylic acid. It is used for the treatment of acne and soothes as well as clears pimples, blemishes and white heads. Drying lotion claims that it acts overnight and does not irritate the skin. In addition, it ensures that the pimple dries out from within. Apart from these, it can be used on chest as well as back acne and restores healthy looking skin. These benefits are increasing the demand among the consumers which is fuelling the market growth.This growth is primarily driven by Increasing Skin Concern Such as Acne and Blackheads are fuelling the Market and Benefits Such as Overnight Drying of Acne.
Globally, a noticeable market trend is evident Increased Importance of Individuals towards Aesthetics. Major Vendors, such as Mario badescu (United States), Mamaearth (South Africa), Abbe laboratories (United States), Artnaturals (United States), Acnefree (United States), The lotion company (United States), Curel (United States), John frieda (Sweden), Shikai (United States) and Lubriderm (United States) etc have either set up their manufacturing facilities or are planning to start new provision in the dominated region in the upcoming years.
Key Developments in the Market:
On 13th May 2019, Beiersdorf has announced to acquire Coppertone brand from Bayer. This acquisition will strengthen the position of company in North America.
- Increasing Skin Concern Such as Acne and Blackheads are fuelling the Market
- Benefits Such as Overnight Drying of Acne
- Increased Importance of Individuals towards Aesthetics
- Inclination of Consumer towards Organic Products
Increased Pro Activeness by Young Age Population and Increasing E commerce Industry is Boosting the Market
Lack of Awareness about the Benefits of Drying Lotion and Availability of Substitute Products
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