Global Casein Protein Market Overview:
Casein Protein is slow-digesting dairy protein that is often taken as a supplement. Casein is well known as a "time-release" protein because of its slow absorption rate in the gut. It is moderately insoluble and forms structures known as micelles that increase its water solubility and improves metabolic rate. It is also called "anti-catabolic" as it helps reduce muscle breakdown. The milk of goat, cow, and buffalo contains about 6.4 gm, 7.8 gm and 4 gm of casein protein respectively. Milk protein consists of 80% of casein and 20% whey protein. The increasing demand for a casein protein supplement is driving the market growth. According to AMA, the Global Casein Protein market is expected to see growth rate of 4.89% and may see market size of USD7.76 Billion by 2025.
- Increasing Awareness About Healthy Consciousness
- Rising Consumption as Supplements
- High Demand in Asia-Pacific Region
- High Cost of Casein Protein Products
- Casein Protein May Lead to a Higher Risk of Mortality in a Higher Protein Diet
- Growing Demand For Protein Enriched Foods
- Growing Interest For A1 and A2 beta-Casein Proteins
- Availability Substitute Products
In casein protein market, it has been observed that most of the companies are upgrading or introducing innovative products in varieties of flavors. They rely on strategies such as mergers & acquisitions, product development, geographical expansion, technological innovation and sourcing strategies to enhance their market share.
Some of the key players profiled in the report are Nestle S.A. (Switzerland), Royal FrieslandCampina N.V. (Netherlands), Arla Foods Ingredients Group P/S (Denmark), Groupe Lactalis (France), Saputo Inc. (Canada), Westland Milk Products (New Zealand), Body Attack Sports Nutrition GmbH & Co. KG(Germany), General Nutrition Centers, Inc. (United States), Fonterra Co-operative Group Limited (New Zealand), NutraBio Labs, Inc. (United States), Dymatize (United States), Quest Diagnostics (United States), MuscleTech (Canada), Kaged Muscle (United Kingdom) and Optimum Nutrition (United States). The Vendors having a strong hold in the market are Optimum Nutrition, Dymatize, Quest Diagnostics, MuscleTech, NutraBio Labs, GNC. Analyst at AdvanceMarketAnalytics see United States and Europe Vendors to retain maximum share of Global Casein Protein market by 2025. Considering Market by Animal Source, the sub-segment i.e. Cow-Milk Caseins will boost the Casein Protein market. Considering Market by Functions, the sub-segment i.e. Stabilizing will boost the Casein Protein market.
In December 2017, Arla acquired cheese business from Mondeléz in the Middle East. Financial details of the transaction have not been divulged by both companies.
In October 2018, FrieslandCampina DMV launched the latest innovation in dairy protein ingredients Micelate Prestige. This is a premium quality, cold-processed, native micellar casein isolate, derived from high-quality milk. It has 95:5 casein: whey ratio and is cold-processed and native that means the structure of the micelles is comparable to that of fresh milk.
Data related to EXIM [Export- Import], production & consumption by country or regional level break-up can be provided based on client request**
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The top-down and bottom-up approaches are used to estimate and validate the size of the Global Casein Protein market.
In order to reach an exhaustive list of functional and relevant players various industry classification standards are closely followed such as NAICS, ICB, SIC to penetrate deep in important geographies by players and a thorough validation test is conducted to reach most relevant players for survey in Casein Protein market.
In order to make priority list sorting is done based on revenue generated based on latest reporting with the help of paid databases such as Factiva, Bloomberg etc.
Finally the questionnaire is set and specifically designed to address all the necessities for primary data collection after getting prior appointment by targeting key target audience that includes Casein Protein Providers, Raw Material Suppliers, Distributors/Traders/Wholesalers/Suppliers, Regulatory Bodies, Including Government Agencies And NGO, Commercial Research & Development (R&D) Institutions, Research Organizations and Consulting Firms, Trade Associations and Industry Bodies and End-Use Industries.
This helps us to gather the data related to players revenue, operating cycle and expense, profit along with product or service growth etc.
Almost 70-80% of data is collected through primary medium and further validation is done through various secondary sources that includes Regulators, World Bank, Association, Company Website, SEC filings, OTC BB, USPTO, EPO, Annual reports, press releases etc.